20 Tips for SEO optimization of e-commerce website

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Affected by everyone, take advantage of today is not too busy, write their own experience in e-commerce sites. I did more than four years of e-commerce sites, the site how to do, here not to say, focus on the experience:

1. Website static is very necessary, the URL into HTML, htm format, links as far as possible without question mark. Of course, if other aspects of the site do well, dynamic links can also get a high ranking, but remember that the keyword in the URL must be in front of the question mark.

2. The use of Google Webmaster Tools, submit sitemap, you can improve the speed of the site collection.

3. Digg is a quick shortcut to the site, I have a site in the above Digg a bit, 15 minutes or so included. Unfortunately at that time did not understand, with Digg more than 200 pages, the results of the site has been Digg blocked. It would be nice to have a digg on occasion.

4. The cost of shipping in the structure of the Business-to-consumer Web site is very important, this one in another post said, because rely on courier companies, such as FedEx, DHL, UPS and other API interface, the return of shipping costs are often not normal, and difficult to control. Set up your own database to facilitate regulation.

5. The purpose of the promotion is to increase the chain, first look at your competitors outside the chain, and then copy on the right. How to send a link? Not hair, but through google search you want to promote the product name, find the relevant forum or blog, targeted hair on the line. This also must pay attention to the skill, do not send the rubbish link, the best can let the others from your reply obtains some beneficial guidance. or recommend your site to others in a neutral position.

6. Blog group built, free can, they can also rent foreign space, using WordPress to do.

7. Craigslist is still very useful, pay attention not to old in the same place, with the same mailbox to send.

8. Conditional, with independent host, independent IP. Server system with LINUX,FREEBSD or Debian, do not use Windows.

9. Rich content of the website, timely update. About us, FAQ, contact us, terms and conditions, and so on. Best Picture and picture.

10. Web design to Europe and the United States, do not use flash, less with pictures, text links. The style is simple, the color is bright, the classification is clear, the primary and secondary trenchant.

11. Open Livechat, with the site domain name of the mailbox, support Helpdesk.

12. Purchase certification. The SSL aspect can be used with VeriSign, other available TRUSTe and Hackersafe.

13. Payment and transport modes are diverse, at least to support paypal,westernunion or MoneyGram. FedEx, Dhl,ups, is enough. You can also choose EMS or something.

14. The picture background is best pure white, don't make a mess of.

15. Daily analysis log, recommend tool Xlogan. Look at what keywords customers find you, and then focus on promotion.

16. Use Good newsletter function, send product information regularly. Not necessarily in the form of HTML, simple text, as long as highlighting the focus, will still have effect.

17. Professional English Product description.

18. Reasonable product layout. More features related to product recommendations. Comments can be built on their own, so that customers look at the lively on the line.

19. Forum can engage in, at least can increase the chain or outside the chain, and vbulletin itself optimized well, SEO is good.

20. Payment confirmation timely, timely delivery, mail reply timely, all kinds of after-sale timely.

Originally wanted to attach their own e-commerce site www.heroeasy.com five months after the map Overlay, lazy to upload, in short 166 countries and regions, in addition to the war in the Palestinian no one to visit, the global occupation of the place is basically occupied. I wish all of you can make a fortune through the Business-to-consumer!