Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall
Outside the chain construction, soft article release, Friendship Exchange, keyword Mining and optimization of website optimization knowledge, we are quite familiar with, but the site should also pay attention to other details. A word to do, the details determine success or failure. Here are a few details to note during the maintenance of the website:
1, set up 404 pages
Many people will ignore this aspect of the problem, often to your site will bring unnecessary losses. Some people think that as long as the use of dead chain detection tools, there will be nothing, but you can not guarantee the detection of dead chain at all times, and once the death chain, you did not find in time, will bring negative impact on the site. First of all, search engine crawling encounter dead chain, can not continue in-depth search, not only reduced the amount included, and search engine will think that the site to its unfriendly, dead chain more, but also reduce the weight of the site. User browsing the site encounter death chain, will reduce the user's interest in the site browsing, that the site is not professional, not authoritative, the loss of users. On the contrary, a good 404 pages, not only conducive to the optimization of the site, but also to enhance the professional and authoritative website, enhance the user experience.
2, do SEO, also do UE
Site not only to do SEO, but also to do the user experience (UE). Imagine, if you are the user, through the search engine to a good ranking site, but the site's interface, the structure of a mess, feel like an unmanned garbage station, you will continue to browse it? The function of the website is to show the content, the product gives the user to see, if the user enters the website to go, the website also useful. Site page is not to say how beautiful, let people amazing, but to do clean and tidy, even if the interface is simple, but also have simple and not simple feeling. Site structure should be reasonable arrangement, do not want to all content to the home page plug, will be interested in users, wonderful content recommended to the home page, such as the establishment of recommended articles, home page top. The structure of the article should be reasonable, the appropriate paragraph, not an article on the three paragraphs, will make people feel monotonous; The illustrations will add points to your article.
3, check the website log regularly
As a site manager, should develop the habit of viewing the site log, if not, you are not a qualified site management personnel. Through the website log, we can understand the problem of the website. Looking at the site log, we can find out when the search engine visited the site, which pages, and frequently visited which pages, this information is very important for us to further optimize the improvement of the site. In addition, we can also understand whether the site has failed, whether there has been invaded, although this is the responsibility of the space business, but the site is yours, must be observed to resolve. The most important thing is through the website log, we can understand, whether has collects the software to collect the website the data, whether the website is hotlinking. Now collected reproduced popular, especially with the acquisition of software after more wins, not their own hard to write original articles, the last acts of others to marry clothes.
4, the website regular backup
Regular site Backups This is a very important and often overlooked issue. Some people think that their website program is quite safe, so long time to build a station, there is no problem, the site does not have to backup does not matter. This is like a rainy day on the mobile phone, the probability of being struck by lightning is one of the same, but once the hack will be fatal. Now the Internet technology popularization, even ordinary people, with hacking software, can get a common website. Hackers are rife, not to mention encountering space merchants ' own problems, corporate closures, server problems, data loss, and your hard-earned Web site will be wasted. Regular backups of the website are not only responsible for themselves, but also for the faithful users of the site.
5. Website security settings
Website regular backup is the last defense of the website security, the website security setting is defends against Hacker's Admiralty cover. Now popular FTP theft software, Taobao sell a dollar, can be said to be cheap and intelligent, only need to enter keywords, software will automatically search for relevant sites to attack the stolen number. Basically, the software has no configuration requirements, just give it enough time, one day down, there are dozens of accounts. Now the black chain market is prevalent, but also part of its credit. At this point, the site's security settings played a key role, as long as you will be the site's FTP shutdown, the need to upload files to open again, he has an account password can not go in. Script permission settings, if your site only use ASP, you can set only open ASP permissions, so even if the hacker upload PHP trojan to your space, also can't run up. Anti-Theft link settings, hotlinking is not only your site copyright damage, but also make the site generated a large number of traffic increased the burden on the server, such as Sina blog, Tencent Space and other Internet companies have enabled the Anti-Theft chain function. Trojan Immune, set up an IFRAME immune code, JavaScript code-linked immune, Trojan firewall open. Of course, some friends can not have so many functions, it depends on how you choose the space business. In a word, the least privilege = maximum security!
Author: Free Wolf Original: http://www.seochina1.com reproduced please specify, thank you