90 days to create a successful website actual experience--website planning

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The first 2 days in A5 sent a "3 months to successfully build the site actual combat experience", friends in the group is the request of the writing of the feelings, time is more urgent to the three parts together a general wrote a lot of webmaster friends after watching all expressed great concern and curiosity, I hope I can write more detailed points, At the request of Webmaster friends I decided to split into a few details of their own experience and summary in writing today to write is the "website Planning Chapter."

Website planning is a more professional work, including understanding customer needs, customer assessment, website function design, site structure planning, page design, content editing, writing "Web site functional Requirements Analysis Report" to provide Web site system hardware, software configuration program, collation of relevant technical information and text materials.

But for individual stationmaster, cannot consider so meticulous, but the following part is we must plan good

First: Site type positioning

I often get some friends Q I, the first sentence is: "I want to do a station to play", I said "you want to do what kind of type station", their answer "Haven't thought well, do not know what good, just want to make a stand to make money" to hear these words, is really let me gush blood, sad ah, even oneself to do what station do not know to do station, Such stationmaster is doomed to be unsuccessful. Because of the various types of building station system is very rich, personal webmaster Basic no restrictions, what type of station can be operated, but the choice of more leeway, but disorderly hands and feet this also want to do, that also want to do. Therefore, when you do the station, you must consider what kind of station you do, I would like to cite the following instructions:

If you want to flow high, you can do some sex sites, entertainment sites (these stations are high flow, but not long, often people as a garbage station to operate).

If you have a certain technical strength and funds can do some long-term development such as regional portal station, District SNS, good online functions plus a good offline operations team, such sites are very easy to succeed.

If you don't want to be a garbage station and have no financial resources, then you can do something for yourself, such as my "CMS Station Resource Network", because I have enough space and bandwidth so my position is for the vast number of personal webmaster friends to provide source code, templates and other resource classes to download, in addition to their own years of experience in building a website, Can for some novice webmaster friends to provide a little help, so so far is still a success, we can analyze my data, I also outlined in the previous article.

Summarize 6 words "do fine, do fine, do well".

Second: Website structure planning

Speaking of this more depressing, now most of the personal station structure is the site "all waking", in addition to the site column and content is not the same, the structure is roughly the same, and even some columns and content are just like a copy of this station ... (silent).

After a good site positioning, the site structure planning is also very important, if your site to live longer, we must follow the "user experience-oriented" principle of planning, do not take the personal preference of business leaders or network management technical personnel of personal preference to the planning. How the concrete layout how to standardize these will not belong to the scope of my discussion today (if you have any ideas, you can add my Q group) not in detail. But before planning columns and structures, you can focus in the development of a revised plan, revised plan proposed in six months after the implementation of a new station for a few days a revision is very dangerous, like my CMS to build a network of resources, I was revised after the April 22, Baidu has been a full punishment for almost 2 months long Google adapt faster, But a small range of movement is still possible. After all, the survival of the personal webmaster is mostly rely on search engines, or to follow the rules of the game, local stations can jump right out of the range.

Refuse station (to rely on advertising alliance as the main revenue of the station), the structure to maximize the consideration of income transformation.

Third: The profit route of the website

"Do not want to make money stationmaster, not good stationmaster", rubbish station or normal station or not, all is to make money for the purpose, as I know, generally have several kinds of income:

1. Advertising alliances, advertising as a supplement to the income, this kind of more suitable for the garbage station, traffic stations, their high flow or income conversion.

2. Customer service for the nature of income, this kind of profit is more suitable for b2b,b2c, and so on, generally now large companies are mainly through the project income, such as: Alibaba, Hui Cong and so on. But the individual stationmaster completes is also good. Forum authentication services like A5 belong to this class.

3. Through the website to drive their own products, establish a brand, to achieve benefits. Method is more, such as A5 established integrity brand (intermediary) and Consumer-to-consumer, at present my website is also taking this route, through training to obtain certain benefits. This route is also more difficult to follow.

4. Diversification, that is, the combination of the above multiple modes, of course, there are some other profit points, the way a lot of their own to ponder.

The above is what I said today, "website Planning Chapter", the next time talk about "90 days, the successful creation of the site actual combat experience"-website Operation chapter.

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