Blogs Reduce network marketing costs in six ways

One, the content of the blog to increase the visibility of search engines, so as to bring visitors to the site Google, Yahoo and MSN Search engines have a strong blog content retrieval function, you can use the blog to increase the number of Web pages included in the search engine, improve Web content search engine visibility. Use the advantage of the blog you do not need to build a blog site, as long as the blog hosting the site to open an account can publish articles. And, currently published blog articles are all free! In the same way, you can get a lot of valuable information through your blog site for free. Blog site is also an effective way to increase site links, you do not have to spend a lot of time to contact other sites to link, especially when their own site visits are low, often difficult to find a valuable site to their own links, through the blog site to publish articles for their own site to do the link is a logical thing Even through RSS to provide their own site content to other sites, increased site links initiative and flexibility, the results will not only directly bring new traffic, but also increased the site in the search engine rankings in the advantages. This link also has a benefit, you can but the aspect by the blog website Link, but does not need to link many blog sites on own website. Second, study reader behavior at lower cost when your blog site is more popular, blog site also become a place to communicate with users, what the problem can be put forward in the blog article, readers can comment, so that you can understand the content of blog posts, the author can also reply to the reader's comments. Online Marketing New Observation translator Note: For the article to comment on the proportion of readers is relatively small, this effect may not be really obvious. Of course, you can also set up links to online questionnaires in your blog posts, facilitate the participation of interested readers in the survey, which expands the scope of online questionnaires on the site, while also directly communicating with the reader about the issues in the survey, making the online survey more interactive, resulting in improved online survey results, Also means lower research costs. Third, the establishment of authoritative website brand effect of the fastest, the least expensive way portals (including integrated portals and industry portals) were once a successful model of the authoritative web site, 5 years ago (around 1999) was the time to establish a portal, and when the portal was more secure (about 3 years ago), The way to build an authoritative website is to start with a forum with some unique resources, and the best way to start last year is to have an automatic growth content management system. One of the best ways to become an expert is to build your own blog. If you persist in blogging, the information you create will bring you an objective amount of access, in these information resources, also include you collect a variety of valuable articles, site links, utilities, etc., these resources for their continuous writing more articles to improve the good help, so as to form a virtuous circle, The accumulation of such resources does not actually require much input, but the rewards are considerable. Four, personal blog can be part of the substitution of advertising input, reduce direct advertising costs blog and can not replace ads, but it can play a role in advertising to a certain extent, and save advertising expenses. You do not need to advertise in a blog post, your blog article by the search engine included in the free effect of at least part of the search engine advertising costs, may still need to advertise for new products, but at least can save some of the ads can be implemented through the blog. Some electronic publications also publish RSS versions and get a higher delivery rate, which in one respect can be achieved by advertising that is available through electronic publications. Five, save the cost of maintaining the user there is a well-known rule in marketing: The cost of getting a new customer is much higher than the cost of maintaining an old customer. In the site users to maintain, is the same reason, only constantly updated information to obtain the long-term attention of users, not to lose the users have been obtained, this is also a blog to maintain existing customers, indirectly reduce the cost of obtaining customers one of the contributions. Six, blogs reduce the potential loss of competitors beyond the 2004, blog (blog) in the world has become one of the most popular words, not only the number of blog rapid growth, the number of Internet Users browsing blog site content is also increasing dramatically. If you don't have a blog in 2005, you will lag far behind your already-blogging competitors. The amount of time spent on blogging has actually been compensated for by other savings, such as the content that is written for a blog site, which can also be used to update the content of the site, and conversely, if the competitor is overtaken by a blog, the loss will be immeasurable.