Box Next: Embedded cloud storage in Application

In the face of cloud applications, there is a problem you may not have thought of: if the application is not installed locally, the storage location is not local, that is, the storage of the file does not occupy local memory, then why the cloud application does not automatically save the user files to the cloud? The latest version of Box (the previous box.net) solves the problem.

Cloud storage services already have a big chunk of the market, Dropbox, Box, Microsoft SkyDrive, Apple ICloud, Google Drive and many other cloud storage providers have been wrestling in this area- They all claim to automate the storage instructions. Google and Microsoft may have some innate advantages, but box is an early bird in the competition, and it has taken action.--box began to transform itself into a SaaS provider, which built the storage and document AutoSave functions into some of the latter's applications. In other words, when using these applications, the user's documents are automatically stored in the cloud.

This collaboration may also have a benefit for box: You can get a subset of the customers through SaaS. The relevant technical staff of Box said, existing SaaS applications generally require users to save their files to their designated cloud, which means that they also need to get to the specified address, and if box can provide a consolidated platform to cross these different applications, more users should be available.

Last March, Box began to develop its own system, their idea is: Windows and Macs have their own application upload download platform, the SaaS built-in box cloud storage functions should have a dedicated platform.

Past, if you want to consolidate the content between two systems, there are usually two ways: one is to customize an integration center, the content of a system to copy out through the integration center into another system, this way time-consuming and laborious; the second is done using third-party tools like Tibco, However, it is very common for system content to be duplicated in this way.

Box wants to change the situation-by unifying the cloud storage architecture to fit the application of SaaS. This approach is neither a custom integration center nor a Third-party middleware service, as to what exactly is the way the box's top brass says "Stay tuned". In the past, Box's "Please look forward" is generally not disappointing.

The target market for box has always been the enterprise, but if it has a way to become the preferred user of the enterprise, it will be much more likely to become the user's preferred cloud storage service.