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At the end of 2013, Baidu has issued a "2014 China web site Operation Development Trend Report", inside a detailed analysis of the current Chinese web site development trend, which is worth our attention is that the report for the first time the PC-side site and mobile end of the site separately explained, another gratifying discovery is that at present in all the sites, At the same time, the PC and mobile end of the site accounted for 52%, for the first time over the pure PC-side site 43%, and professional targeted mobile phone sites accounted for 5% of the share. All this data shows that the development of mobile Internet is speeding up, meanwhile the development of mobile website is also increasing rapidly.

However, from the later analysis of the report we can see that the current mobile web site development is not ideal. Of all mobile websites, more than half of the sites have a hostile search engine. One of the page writing is not standardized, did not adapt to the search engines accounted for more than 70%. As well as some other causes of mobile web sites, although the rapid development, but the quality is far behind the development of mobile internet speed.

How to create a real mobile phone web site, become a barrier between the site construction of a difficult problem. Today, the Guangzhou website optimizes the small compilation to attempt from the countless chrysalis for everybody, has worked out a feasible road. Of course, here we say optimization is not simply a narrow sense of the site optimization, but also include the quality of the site, the user friendliness, search engine friendliness and other aspects of optimization.

At present, even Baidu official for the mobile end of the search optimization is still in a stage of exploration, and no one company can give the correct optimization rules. Therefore, Guangzhou website optimization Small series These views can not be guaranteed to be correct, comprehensive. But according to the many stationmaster's optimization experience summary as well as the Baidu official release each kind of explanation document, the data display, the forecast report, the reference material and so on, we do as far as possible for everybody to do the most accurate, the most has the instruction value summary.

Before we get to the point, let's take a look at the following figure:

From the figure we can see that the current mobile Web sites generally have a variety of problems, but also understand that the mobile phone site construction technology is still in a relatively jerky stage, a still in the stage of exploration. The following Guangzhou SEO small series for everyone to serve these after the thoroughly tempered mobile website optimization rules:

1, the use of HTML5 procedures. At present, most of the website construction still follows the ASP, PHP, JAVA, net and other programming languages. These languages are not much of a problem for PC site construction, but because of the various factors decided by the screen size of mobile devices, the websites built by these languages have some limitations on the mobile side. At this time, more lightweight, more flexible, with enhanced Web page performance of HTML will become the best choice for mobile web site construction;

2, the use of independent domain names. Many webmaster for the sake of convenience, the PC end domain name and mobile domain name use the same domain name. This is not a big problem, but it is ignored, on the mobile side, the search engine on the PC side of the resources are excluded. In other words, the site needs to have a clear indication to the search engine, when the PC side is preferred, and when the mobile end is preferred. If you don't know how to do this, the best thing to do is to separate the PC-side website from the mobile site, and to do the appropriate mobile Web site for the Internet. Therefore, in the case of limited search, mobile Web site use of independent domain name is the best choice;

3, according to the characteristics of mobile phone design site. Mobile phone screen is far from the big PC, therefore, whether in the layout design or functional design, need to pay more attention to the real sex. The layout of the PC side is not suitable for small screen mobile phone browsing and operation. In the mobile website design, can according to the actual operation of the mobile phone to typesetting the site column;

4, the use of streamlined web design. The layout of the mobile website is small, so in the mobile phone web design to minimize the use of shadow, gradient and other complex design techniques, as far as possible use of simple and generous layout design, the current trend of the design of the mobile Web site can be a good embodiment of the mobile Web site design may be referenced or used. A flat design, represented by iOS, is a good example.

We are still exploring the search ranking rules for mobile-end websites. There is still no mature conclusion to refer to. Therefore, if you have any good suggestions, please contact us to discuss. Article: Guangzhou website construction http://www.studstu.com (Guangzhou QI billion Network Technology Co., Ltd.), reproduced please keep the original link. Thank you!