Chang to talk about the goal of this year: PV350 million income nearly million yuan

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May 17 Morning News, 2009 fourth session of the Internet webmaster held in Beijing, this Congress to "will grow to the end" as the theme, Sina Science and technology for the annual meeting of the chief partner and interview portal. Chang, general manager of the Dragon Lane in an interview, said the company's goal this year is PV350 million, the income of nearly million yuan.

The following is an interview with Chang, general manager of the Dragon Lane.

Sina technology: Thank you very much Changzhou Dragon Culture Media Co., Ltd. the money always come to our Sina interview, Money Total Dragon website is a media of cultural media, a lot of people do not understand, you introduce to us?

Chanyu: The dragon is mainly about the life of 25 years old, one of the big things is to buy a house, buying a car, getting married, and so on, it's common for people to feel like they're graduating, have no experience with these things, then spend a lot of money and then want to listen to other people's opinions and then systematically learn these things, is a very strong one, so we are primarily committed to these areas of work. These three years we have developed faster, now has 450,000 members, more than 20,000 IP per day, in the local site is the development of faster, the company is also two years on the sales of 20,000, than last year there is a big increase.

Sina technology: How much growth is expected this year?

Chanyu: We have a 100% increase in the first half of this year.

Sina technology: That means last year 1 million, this year is 2 million?

Chanyu: More than 3 million in the first half of this year.

Sina technology: This in the personal website is very powerful one, now we call you money total, we are not also registered company?

Chanyu: Our company has more than 40 people.

Sina technology: How many times do you attend this meeting?

Chanyu: The second time.

Sina technology: What does it feel like last year?

Chanyu: The scale has become bigger, the personal website starts the company to operate this year, everybody is not affected by the economic crisis.

Sina Science and technology: this year this Congress may talk about stationmaster this word, many people such as you register company also called stationmaster, how do you think stationmaster this group?

Chanyu: Webmaster plays a key role in the site is called webmaster, I think it is not a core problem, but this group I think is China's most vibrant, passionate and creative people, give me the impression is this.

Sina Technology: A website personal website develops to a company, a company of scale, what do you think this development is a treaty?

Chanyu: It's definitely the first one is to do it through planning, one growth, the second in order to develop such a large group, must do good business model and implementation, or you have no money to feedback. The second is to save the open source when doing the company so that your team can enjoy a better company growth brings some benefits is this.

Sina Technology: Many personal websites in the development feel the fund is their first bottleneck, the Dragon How do you think of this problem?

Chanyu: We do not open a site too much money at the beginning of the time is not a lot of funds, but we rely on the executive power of commercial, accumulation of funds, and then slowly bigger, I think the money is not the problem, but said a little money is not.

Sina technology: At present our more than 3 million sales, 2008 is profitable?

Chanyu: Profitable.

Sina Technology: Can you tell us how high our gross margin is?

Chanyu: Gross margin should be 20% to 30%.

Sina technology: What do you think of this gross margin?

Chanyu: Because we put a lot of energy into large-scale activities and equipment input, so that this is not particularly high margin, and then we include the current employment is also more cautious, so that the profit is not very high, but I think this thing is a good thing.

Sina technology: How to say?

Chanyu: Profit This thing, I think the internet is slowly, not that this year 20%, tomorrow 30%, I think the explosion of the growth of this is still very hopeful and look forward to.

Sina technology: To give you the feeling of special recruit staff after management is a problem how do you think?

Chanyu: Management is the most important can not say everything is your tube, generally to form a ladder management company has a core team, our company has technical director, Sales director, including Human resources, although spadger, spite. If there is no system to exchange information and implement the system, it will waste a lot of efficiency, just like the local problem, in fact, to solve the problem of the commercial efficiency of the city, the whole city, for the company, the internal business model, which means I have to use these people in the most suitable place, At the right time to do the most appropriate thing this is also very important, so I think the management is to have a mid-level, have a backbone team. 2nd, I think that means that the site has a good external business model, to use the internal business model, the internal distribution mechanism is also very important, such as the company made a lot of money, our employees or work, take a fixed amount of money, it may be that we will feel for a long time no power, Our company is also innovative to do some internal business model. Although it is not an option, it is not a share, but the benefit sharing of our company can be reflected according to its own performance. Relatively speaking, the company's financial is also relatively open, in fact, this is also very strange, including our company has a lot of strange things. For example, our sales staff is not set sales targets, this is to make their own to decide to think, their own imagination, and then we put the most crucial things to grasp the line. There are customer visits and visits, we grasp some key links, others we are quite open.

Sina Technology: Our 2009 Company's goal is?

Chanyu: Is this this year, sales target or traffic?

Sina technology: all aspects.

Chanyu: Flow We expect to reach 3.5 million, feedback reached 300,000, sales we expect to be 8 million to 10 million such.

Sina Science and Technology: finally can share with us you do these years, from the personal website to the company operation gives us very good experience, to us today to 2000 stationmaster share?

Chanyu: Simple to say that the first is to insist that a lot of people in the Web site, he did not stick to it, is to do a stage to give up this certainly not. Just say that you have been optimistic about the stick to do, if it is not encountered very very big difficulties you still have to stick to it, do not because of a temporary mood is not good or some opportunities are not good to give up. And then the second one is going to have a team that can't do things alone, of course this thing we also have a lot of personal here today, he may oppose my statement, I feel that the implementation of the big things, a person is certainly not enough, the business model is different to the local and student sites need a lot of people to operate, this is the 2nd, Have a very good team. The third is an elite team of people should have all levels, our site originally do the traditional industry, is to do the technology, but also to do the operation, but also to do the media, so that we develop also relatively fast. In fact, it is because the staff at the outset, for example, our team is not more than seven people, but we because of the media, so we began to solve the problem of eating, so we can continue to develop, which is also due to the integration of our team.

Sina Science and Technology: Thank you money always, wish you getting better.