Cloud computing farewell to hyper-investment rationality to avoid industry mania

In the cloud computing market is booming in the present, the cloud industry rational thinking becomes particularly important.

Spring。 The spring of cloud computing in China has come into being with the vigorous promotion of national policies and the active investment of social resources.

In 2012, China's cloud computing market will reach 60.678 billion yuan, according to the latest data released by Sadie's consultant in March. Throughout the 35 period, China's cloud computing industry chain scale is expected to be up to 750 billion ~10000 billion.

Faced with such a fiery cloud computing market, how to better develop the cause of cloud computing has become the focus of attention.

The initial manifestation of cloud ecosystem

In recent years, cloud computing has not only become the focus of major developed countries, but also an important strategic project of emerging economies represented by the BRICS countries. Data from international data companies show that Russia spends more than $160 million trillion on data center services in just 2010 years. As of 2015, Cloud computing will provide India with 2.1 million new jobs directly.

In the cloud computing development tide, China's cloud computing strategy is also steadily advancing. At present, more than 20 places in our country have promulgated the cloud computing Industry Development Plan, Action plan, encourage the construction demonstration pilot project, formulated the land, the tax, the Fund and so on preferential policy. Local governments through the combination of government and enterprise, the official research and development of integrated operation, and actively promote the region IDC, disaster preparedness Center, such as cloud computing infrastructure, has become a new generation of cloud computing infrastructure, the main catalyst. June, president of Sadie, said that China's cloud computing industry in the overall industrial scale in 2011, has exceeded 164 billion yuan, of which infrastructure layer accounted for nearly 40.6% of the proportion of application services layer is 17%.

Sadie Consultants investigated the domestic existing cloud computing application pilot cities, which launched the first batch of pilot cities have been the national cloud computing special funds support and application demonstration, China's cloud model driven model has moved from the traditional policy-driven transition to policy-driven and application-driven model. In addition to the development of cloud computing in some of the major cities, more and more provinces and cities, as well as local governments are also beginning to invest in the development of cloud computing wave.

While the central and local governments vigorously promote the cause of cloud computing, the major telecom operators, telecom equipment companies, Internet service providers, software developers have introduced products and services based on cloud computing technology. As the core of the next generation of information technology, cloud computing technology and industrial development have important strategic role in transforming the mode of economic development and promoting the integration of the two.

When it comes to the spatial layout of the cloud computing industry, June said: "China's cloud computing industry has spread to most of the country's regions." The cloud computing industry is moving towards lower-cost areas such as Inner Mongolia and Xinjiang. ”

In the context of the great development of cloud computing application model, hardware, software, integration, operations, content services and other areas of the major manufacturers have occasion transformation and development, based on existing products and technology advantages, the introduction of cloud computing services and solutions, which allows the cloud computing industry chain to build, to infrastructure services providers, platform service providers, Cloud computing ecosystems, the primary role of application software services providers, cloud device providers, cloud content providers, and cloud system integrators, are accelerating.

袁谊, vice president of Wave group, believes that cloud computing has brought profound changes to the information construction and application model, making it easier, quicker and more impartial to obtain and use. The resource management needs autonomous controllable, safe and reliable, cloud computing will promote the further refinement of the socialization division of labor.

Rationality avoids cloud computing mania

Cloud computing is not only the trend of development, but also a cornucopia, all parties want to enter this basin to make a pot full of pots. In the field of cloud computing, foreign Google, Amazon, the domestic Huawei, ZTE, Baidu are gearing up, eager to.

2011 by the National Development and Reform Commission led by the Joint Ministry of Industry and Information Technology, the Ministry of Finance and other three ministries allocated 1.5 billion yuan, as the national strategic Emerging Industries Cloud Model project special funds, focusing on promoting domestic cloud computing industry development, support cloud leader enterprises. Alibaba, Tencent, east China Computer (600850, share bar), including several enterprises shortlisted for the first batch of key support enterprises.

In addition to enterprises, the government's enthusiasm for cloud computing has increased. October 2010, the Ministry of Industry and the NDRC jointly issued the "on a good cloud computing services innovation and development of the pilot demonstration work," Beijing, Shanghai, Shenzhen, Hangzhou, Wuxi five cities as pilot demonstration city. At present, the cloud project in the local spread of radiation, Beijing has "Xiangyun plan", Shanghai has a "Sea of Clouds Plan", Guangzhou has "Sky Cloud Plan", Chongqing has "cloud plan", Ningbo has "Nebula plan".

One good news for all is that the growth trend in the cloud is not going to go away in the short term, a big growing market.

gartner2009~2011 the world's Top ten strategic Technical analysis report that by 2012 80% of the Fortune 1000 companies will use cloud computing services in different ways, and 20% will no longer have any IT hardware assets. Sun Hui, vice president of Sadie, said that after 2011 years of rapid development, 2012 will have more and better cloud computing applications to serve all aspects of society.

While the government and enterprises invest heavily in cloud computing industry, the hidden worries of cloud computing development in our country are becoming more and more obvious. Cloud computing as a new application, in the early stage of development, users of its technical maturity, system security, program effectiveness, construction costs and other aspects of greater concern, so in the early case of a small range of trial-oriented. The application of cloud computing technology to solve a single, non-core business problems, lack of mature business model, nor the formation of large-scale applications.

In order to rationally promote the development of cloud computing applications in China, Sadie consultants think that the government and enterprises in the development of cloud computing applications should focus on the following points to promote: first of all, focus on the business model of the project, benchmarking role and driving; Once again, we should focus on the common needs of local economic development and social management; then we should construct the ecological chain to accelerate the industrial agglomeration by demonstration and application, and finally avoid the risk of investment overheating in the application demonstration project construction.

Advantages of the Platform

At present, many places in the development of cloud computing plans are mentioned to build a cloud computing demonstration platform or public service platform. In the five cities to launch cloud computing services innovation and development of the content of the pilot program to cover the platform to build, which undoubtedly for the local development of cloud computing provides policy support. Sun Hui said the cloud computing platform and public service platform built by local government are cloud computing applications. Local governments can promote the nurturing of local industries, the accumulation of enterprises, the improvement of productivity and the adjustment of economic structure by means of cloud computing technology.

Sadie consultant that, around the cloud platform construction, Operation Dimension, service market development potential is huge, the control of the platform will become the winner of the future competition. With the in-depth application of cloud computing, more and more industries hope to integrate the existing information application system through the building of cloud computing platform, and build an efficient, dynamic and flexible "smart" integrated cloud platform to meet the needs of rapid business development. and the traditional software and hardware or information service enterprises, in order to establish the future competitive advantage, also accelerated from the provision of products, provide solutions, to build cloud platform, transport cloud platform and provide cloud services, and other direction transformation.

China Computer Industry Association Cloud Computing Professional Committee launched the "China Cloud Computing Base (center) alliance", bringing together the main cloud computing base park, cloud computing enterprises, research institutions and user resources, through the alliance to focus on the development of China's cloud computing industry policy planning, industrial resource gathering, The Cloud Computing Center construction and the application demonstration project landing and so on, is becoming the impetus our country cloud computing industry development important strength.

Sadie advised that the current government mainly from the following four areas to accelerate the development of cloud computing: first of all, through the pilot construction, to guide the domestic government at all levels, enterprises to public utilities, industries, individuals and families and other needs of different users, and actively explore various types of cloud computing services model; Strengthen the cloud computing core technology research and development and industrialization; then we should strengthen the cloud computing technology standards, service standards and related safety management norms of research and development, strengthen the relevant intellectual property management, enhance China's voice in the field of cloud computing; Finally, it is to speed up the development of the national cloud computing Industry and coordinate the form the development resultant force.

The development of cloud computing industry needs the effective integration of all the resources of the Government, the development of joint efforts, the promotion of policy and pilot, technology and standards, research and application, base and enterprise seamless convergence and benign interaction. Here the industry organizations and professional alliances are playing an important role in this process.

With many forces, China's cloud computing business opportunities to expand in this spring.

(Responsible editor: The good of the Legacy)