Cloud based creative design public service base "in the school release will provide enterprises with fashion creative one-stop service

What kind of fashion products will be needed in the future market? Where are the trends in the future? How to improve the overall competitiveness of fashion creative industry? August 26, in our school "creative and industrial integration docking activities", "cloud fashion-based on cloud computing creative Design public Service Base" officially released, to provide answers to the above questions.

It is understood that "cloud fashion--based on cloud computing creative Design public Service Base" project by our school and Shanghai Bao Xin Software Co., Ltd., Shanghai Science and Technology Development Exchange Center, Shanghai Textile Science and Technology Development Center in their respective fields have outstanding capacity of the units to develop, and rely on the strong support of Zhangjiang High-tech Park to carry out construction Starting from 2012, has entered the trial run stage. The project takes the fashion cloud computing Center as the foundation, through constructs "The Cloud Vogue" the creative Public service platform, provides from the popular trend intelligent forecast, the plan management, the product rapid design, the virtual display to the fashionable commodity transaction one-stop solution, through the entire industry chain, through the multi-dimensional network interaction "the Vogue window To achieve synergy among the participants in the industrial chain to create a new fashion industry ecosystem. In the use of the platform, users can subscribe to the development of our university's latest Local Fashion trends Handbook, the platform will be based on the trend of large data real-time analysis, recommend the latest materials information, set up a huge cloud of professional surface accessories vertical trading platform to complete the upstream and downstream industry chain docking.

Speech by deputy principal Liu

Vice-President, clothing, art and design school dean, Shanghai Clothing Association president Liu attended the event and delivered a speech. She pointed out that colleges and universities are the link between the teaching and research, transport talents and knowledge for the society. Donghua University is actively building a "textile" as a whole, materials "and" design "discipline for the wings of the subject characteristics of a new pattern, the creative design of the public service base construction, is following the" Ring Donghua fashion creative industry agglomeration area "to achieve breakthrough progress," Donghua University Shanghai International Fashion Creative College "was established, Our school actively promote the political research and development with linkage, high-tech to promote fashion creative industry, contribute to the construction of Shanghai "international fashion Capital" another important practice.

Professor Xiaogang's interpretation of "the fashion creative industry in the cloud era"

"Cloud-represented Internet technology has become a new driving force in fashion creative industries," said Professor Xiaogang, vice president of fashion and Design college and director of Shanghai International Fashion Federation, to interpret the "fashion creative industry in the cloud era". He believes that fashion products can be accepted by the market, improve the overall profitability of the industry, depending on our accurate grasp of the future trend of the market, cloud computing technology features make it a popular trend forecasting and product development Management effective tool. The establishment of the public Resource service platform based on cloud computing has made up for the shortage of more than 90% of the SMEs in the textile and garment enterprises, and also the basis of the new direction of industrial chain integration linkage and mass customization.

Wei on behalf of the project team Introduction Base Overview

Shanghai information technology leading enterprise Bao Xin Software Technology director Wei on behalf of the project team in the event released "cloud fashion-based on cloud computing creative Design public service base", and introduced the base construction overview. Shanghai Ding Tian Fashion Technology Co., Ltd. chairman of the Chai Fangjun, well-known overseas returnees clothing designers Simon Wang and Hunan Forget Apparel Co., Ltd. Executive Director Liu Jia, respectively, representing the surface accessories suppliers, designers and apparel brand enterprises to share the experience of the company, affirmed the "cloud fashion" platform in overcoming "asymmetric information" Communication channels of the original "" high operating costs and other industry bottlenecks, to share the latest local trends in information and design resources, through the fashion creative industry chain, cultivate the strength of local creative design efforts, at the same time expressed the platform for the future and industry fully integrated docking, to maximize the effectiveness of the expectations.

Business representatives share experience and express their expectations for the "cloud fashion" platform

Many cooperative units in the activities signed to become "creative design public Service Base" the first batch of key trial enterprises, and jointly promote the platform for real industry services, showing economic and social benefits.

"Cloud based creative design public service base" first batch of key trial Enterprises signed

It is reported that the future docking activities will continue to be held to promote public service base from the "cloud" end of the landing, take a pragmatic road. More than 400 textile and apparel industry experts, entrepreneurs and designers to participate in the day activities, in addition to on-site experience "cloud fashion" platform, they also in-depth discussion of the cloud Era fashion creative industry changes and practices, and how to promote "cloud fashion" platform and industrial integration docking. The activity is presided over by Cao Shu, an associate professor of costume and art design.

Interactive communication at the event site

Guests experience the "cloud fashion" platform