Cloud Platform opens new trend of e-commerce

The rise of cloud computing has brought countless opportunities to all walks of life, the current cloud computing has been in medicine, employment, education and other fields have been widely used, including E-commerce is the Wind "cloud" surge, cloud computing has become the vanguard of the Application Corps. Experts have said that the application of E-commerce is China's cloud computing industry breakthrough, to cloud computing as the representative of the Internet technology in E-commerce provides more space for imagination.

July 10, Alibaba Group's cat, Aliyun, million nets three companies jointly announced that the introduction of cloud computing as the basis of "poly Stone Tower" platform for the day cat, Taobao platform for the electrical and Electronic business service providers and other services to provide data cloud.

This is by far the largest domestic cloud computing and E-commerce close cooperation, but also Alibaba Group strategic adjustment results: to become a stronger data platform. In the industry's view, in the "Big Data Age" environment, how to cloud computing services to the electric business data mining, analysis and application, will become the focus of the competition of the major electric platform.

Online shopping has become a trend

Data show that 2011 China's online retail market transaction size of nearly 461 billion yuan, accounting for the whole year of social merchandise retail total of 3%.

In the reality of the traditional retail slump, Taobao, Jingdong, as the representative of the network retail industry has kept doubling the growth momentum. With the rapid development of the online shopping market and the increasing number of Chinese netizens, the number and coverage of the consumers are increasing and expanding. Online goods because of the huge, inexpensive and so on, online shopping has gradually become popular and accustomed to the mainstream consumption of one of the ways.

When exports were trapped in the global economic crisis, countless products opened up new Horizons in the domestic market through the Internet. IDC research found that, due to the existence of E-commerce, China's traditional multi-level sales channels are being shortened to "manufacturers-network retailers/network direct shop-mass consumers," a new channel system, simplifying the product from the producer to the final consumer between the level, improve the efficiency of the channel.

Such a potential consumption increment market, has been more and more favored by traditional enterprises, many enterprises have transformed into "amphibious", or the official flagship stores, authorized stores, such as the appearance of the major network retail platform.

The reduction of social transaction costs is a key value of e-commerce, and consumers can enjoy better products and services with less money. E-commerce has completely overturned the past from commodity production to consumers in the hands of the circulation, lower cost, more humane, cheaper, more convenient to point to the target consumer groups, become a new growth point of the national economy.

"Poly Stone Tower" was born

Of course, when it comes to cloud computing and E-commerce, it's natural to think of Amazon. Amazon is the originator of E-commerce, but also the leader in cloud computing. What Amazon does is combine e-commerce with cloud computing.

As the biggest E-commerce platform, Amazon's servers are configured at the peak of Christmas purchases each year, and these "luxury" devices can only be left idle. As a result, Amazon leased these devices and networked storage space to businesses that carry out e-commerce. Many companies do not want to start E-commerce is because the first need to invest more IT resources, but also to build a dedicated team, they do not dare to make such an attempt. Amazon's unintentional plug has won the company's favorite, Amazon began to add more configuration, building a larger cloud for e-commerce companies to provide a full range of services from the background to the front desk, which slowly evolved into the Amazon cloud computing.

But Alibaba "gathers the stone tower" the appearance, lets "the cloud electricity merchant" momentarily become the industry discussion focal point.

Cat vice president of the reporter in an interview, said, now stressed "cloud power quotient", mainly because with the rapid development of electric dealers, all kinds of data explosion, sellers for security, stability, cost, speed response, integration, data push and other issues such as the need for more and more urgent, So we decided to build a data platform to serve the merchant based on cloud computing.

Through the Open electric Shangyun work platform, the merchant's ERP, the CRM and so on system all will unify in the cloud, thus lets the merchant obtain the security stability, the elasticity upgrade, the data pushes, the data integration and so on cloud service. At the same time, the front desk, backstage and other aspects of the operation of information Automation series, to deal with massive data, allocate effective resources, break the bottleneck of logistics, etc.

At the same time, through the interaction and integration of the cloud electric business platform, the Electronic business ecosystem data will be more transparent and the merchant will be more complete with the consumer information. These data will also help businesses to quickly grasp the market demand, starting from the design of the supply chain, production of marketable products to better meet the personalized needs of customers.

It is understood that the "Poly Stone Tower" platform began to build in January this year, the May preparations for the launch, up to now, the settled business has 20,000, daily processing more than 500,000 orders, and to increase the speed of 30,000 orders in the growth.

Electronic Business ecosystem cloud Platform is very important

Forecast statistics, 2012 domestic service Market size will reach 12.5 billion, market competition is more and more serious. And the smooth sales channels and information management means is a prerequisite for enterprises to win the market. It is particularly important for enterprise users to obtain a more efficient and stable one-stop solution, thus bringing a more comfortable and convenient consumer experience to end users.

With the development of information technology and the change of industrial form, the future is destined to be the era of cloud and end interaction, E-commerce needs a large number of enterprise computing industry will rely more on the application of security, business continuity, centralized control three-effect integration of the cloud computing model. and Intel and its industry partners are building the cornerstone of this era--in the enterprise's it background, integrating all IT resources, such as computing, storage, and networking, enabling them to intelligently respond to key technologies for application requirements. Intel assists the SME network to reduce operation and management costs with low manpower, material resources and time, while improving efficiency with high performance in a secure computing environment.

Smart E-commerce starts with cloud computing

Alibaba launched the first domestic cloud electric business platform, Jiuxian Network also in the recent establishment of the electric Shangyun platform. According to foreign media reports, Google may also be in the near future to build infrastructure and launch a cloud computing services platform (IaaS), the service is expected to be launched in San Francisco next week, will be the Amazon's cloud computing EC2 head-on confrontation.

It is understood that the reason why e-commerce demand for cloud computing is strong, mainly because the Electronic business consumer website often with ultra-low discounts and rich products to attract users. From E-commerce site traffic to see it has a strong burst, if not to make adequate technical preparation, the server in the face of many netizens at the same time when the landing will be blocked or even collapse. Cloud computing's high stability, high reliability and high security, just solve the problem of E-commerce.

Alibaba launched Ali Cloud computing also from Taobao, Alipay and other cases have been a lot of inspiration, many design ideas from the beginning of the small e-commerce needs as the goal. "Aliyun internet Business Development Department Zhangjingshang said.

However, at present, the application of cloud computing in domestic electric business is only in the exploratory stage. In the use of cloud technology to share data, how to ensure the security of the data, to ensure the privacy of users, as well as to meet the individual needs of different businesses are Shangyun to further explore the problem.

(Responsible editor: The good of the Legacy)