Definition and analysis of keywords for website optimization

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Do site optimization, keyword Positioning analysis is very important, when the keyword positioning? That is, with the content of the site to promote the definition of the keyword, this is very important to promote a wrong keyword, can only be a waste of time and do not receive the effect, so that the site in the wrong way farther and further, eventually will not go down. Zinan in doing site optimization, attaches great importance to the positioning and analysis of keywords, the following on how to determine the definition of key words to discuss the Zinan personal views:

1, professional keywords and popular keywords.

According to the site target customers to determine the main push keyword, this seems to be taken for granted is not every seoer attention, such as a website to optimize the site, select the region +seo and select the region + site optimization, is a completely different two orientation, different promotion optimization focus, also will guide the different hair Group visit , usually Dongguan SEO, is a professional keyword, will guide some SEO enthusiasts, SEO study of the crowd to visit, and the Dongguan website optimization, will bring the need to optimize the customer, the word is the popular keyword.

2. Common words and non-common words.

There is no doubt that the sub-South will choose common words to promote and optimize, the second common word is not commonly used words supplemented by the promotion of excellent, such as: Now in the network optimization, the most business is the keyword optimization, but keyword optimization is a common word, and site optimization is commonly used words, why?

It's just a matter of habit, that's what most people call questions, and this research and investigation helps us identify accurate keywords for promotion and optimization.

3, Baidu Index contrast to determine the exact key words.

Baidu index is to measure a keyword in a certain day of the search frequency parameters, usually is how many searches/days, of course, can also see the day's search for the decline in the proportion of Baidu Index analysis, conducive to our determination of accurate keywords, google search engine has a degree of trust and Baidu Index is similar to a parameter.

4, Baidu bid promotion and Google's right ranking.

Baidu bid promotion and Google's right ranking can also be seen a keyword popular degree, also can be used as a key to determine the keyword parameters.

5, search the number of records displayed.

According to a keyword search, the number of records displayed, can also reflect the heat of a keyword, to confirm the keyword can also be used as a reference.

The above five methods, the basic can reflect a keyword in the relevant keywords, which keywords are hot, popular, the value of the promotion, which is long tail, not suitable for the main push, this only represents the Dongguan website optimization Zinan personal views, such as better views.

Welcome to shoot Bricks, Zinan QQ 9334565. This article originates from "Enterprise Ming" Dongguan website optimization http://www.71name.com/seo/21/426.htm