Definition, value, method, content and basic document of user research

Definition of user Research

User research is the first step in the design process of the User Center. It is an ideal way to understand users and match their goals and needs to your business objectives.

The primary purpose of user research is to help enterprises define the target user base of products, clear, detailed product concept, and through the user's task operation characteristics, perceptual characteristics, cognitive psychological characteristics of the study, so that the actual needs of users to become product design guidance, so that your products more in line with the user's habits, experience and expectations.

The value of user research

User research not only helps the company design products, but also benefits the users of the products, and is mutually beneficial.

For the company design products, user research can save valuable time, development costs and resources to create better and more successful products.

For users, user research makes products closer to their real needs. By understanding the user, we can

The required functionality is designed to be useful, easy to use, and powerful to solve practical problems.

To realize the people-oriented design, the relationship between products and users must be regarded as an important research content, first design user and product relationship, design Man-machine interface, design machine function according to Man-machine interface requirement, namely "first interface, after function", at the same time they should coordinate with each other. Our user research can help improve interactive products such as Web sites, software applications, mobile phones, games, and so on, including consumer electrical products.

The time and function of user Research in UCD project

1> in the functional framework has been defined as a complete project development process (most domestic enterprises in the existing development process): User research helps define target user groups, identify user policies, help refine functionality, match functionality to user needs, provide the basis for UI (GUI) design, and help usability testing: Select the subjects, Develop test plan and support data analysis.

2> in the project development of new concept products (future project development model): User research helps to improve the complete product concept;

Methods of user Research

ETU uses interview, questionnaire test and On-the-spot observation to make user group confirm and classify, then use depth interview, user test, focus group, heuristic evaluation, build user model. To provide customers with product positioning and product design basis.

User Research content:

User group characteristics

Product function Architecture

User task model and mental model.

User Role setting

User research time: Based on user research content and project size adjustment.

Basic documentation for user research flowers

Questionnaire Survey: Questionnaire design Report "questionnaire" questionnaire survey results Analysis report

User interview: "Interviewed by the User screening table" "Interview script" "Matching record" "To be interviewed user confirmation contact list" "Interview Stage Summary Report"

Focus Group: Focus group User Filter table "focus group Execution script" focus group participation User confirmation contact List Focus Group Audio-visual materials

Project final: "User Research Analysis Report"

Source Address: http://www.etucn.com/fw1.html