Dropbox acquisition and Reading platform

For Dropbox, Box and other cloud storage service providers, the single business has a bleak future, the lack of space after the listing of risks, in fact, cloud storage is only Google (microblogging), Amazon and other cloud computing giants in a single product. These ready-listed cloud storage providers have begun to shift to target the digital content and media models of Apple, Google and Amazon. The latest news is that Dropbox is about to acquire a digital reading-sharing tool.

Prior to this, Dropbox has launched a photo management and upload feature, which is similar to the Yahoo-owned Flickr, and Dropbox has also acquired the music streaming media company Audiogalaxy. Clearly, Dropbox is no longer content to provide a space for users to enter and exit "transport documents."

Dropbox is in talks with Readmill in Berlin, Germany, which is a social reading and sharing platform, according to people familiar with the report. It is said that the purchase price is about 8 million dollars.

Readmill Company was founded in 2010, as a digital book reading tool for the complementary products, users can and good friends to share the wonderful chapters in digital books, so that reading activities have more social sharing characteristics.

In addition, the company has launched a reading utility that includes Android and iOS mobile versions, as well as the ipad version. In the user interface, the tool is similar to Twitter and can focus on other friends ' reading habits.

In mid-March, according to media reports, Dropbox has bought a company called Zulip, which is mainly developing in-house employee chat collaboration tools that include computers, mobile phones and tablets, which are still being tested and not officially released. Opponents of the product include Microsoft's well-known yammer.

In February, Dropbox received 350 million dollars in venture capital, said the company's valuation has been close to 10 billion U.S. dollars, which will be listed before the last round of financing. Clearly, prior to listing, Dropbox must incorporate more business and "concepts" to prepare sufficient potential for growth after the listing's performance.

Dropbox's rival, Box, has filed a listing application and plans to raise 250 million dollars.

It is to be noted that Dropbox acquisition of music streaming media service provider Audiogalaxy, the outside world is expected to soon enter the music market, and Pandora, Spotify and other manufacturers competition. But today, Dropbox's music service has not yet been launched, and in the second half of last year, Google and Apple have entered the music streaming media market (Apple for free service), the field of fierce competition, Twitter's music services on the fail Mai, analysts said Dropbox is likely to have missed the golden opportunity to enter the music market.

With the huge success of Apple and Amazon, digital content Mall business model, is causing more and more Internet companies to follow, Google later play mall, revenue gradually climbed, Nokia, Samsung Electronics are also imitating the content of the mall's business, in order to hardware one-time buyers, to become a constant contribution to the income of the brand fans.