Example of SEO Analysis report: Rural Information Network

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

The status of the current Web site

1. ip:218.206.4.25

2. IP under domain name: www.12582.com

3. Page includes:

A. Baidu: 30,900 page

B. google:19,400 page

4 PR Value: 4

5. Alexa rank: 20w

Second, the site's current problems and improve the views.

1. The similarity of the Web page is high, resulting in a decrease in the number of pages included.

Using the tool query: http://www.webconfs.com/similar-page-checker.php with the same column page similarity exceeds the threshold of 60% standard. The less content, the higher the similarity, which leads Google to use most of the page as a supplemental material, not appearing during normal searches.

Solution:

Reduce the public content of the page. Includes: Website navigation, related articles, advertising, website information introduction. Site Navigation section: need to keep the content of the chain, such as the link to the first page of each channel. Make the other irrelevant content JS. Related articles section: Put all the information in an IFRAME, each content page embedded. Advertising: The launch of Googleadsense ads, Google will be based on the content of the page automatically to the content of each page ads, so you can achieve different content page ads are not the same purpose. Website information: Make JS page call. After the above changes, the proportion of the page content will increase, the similarity of the page will be reduced.

2. Key keywords should be highlighted.

Most of the keywords in the site are not good in the search engine, such as: Chinese agriculture, agricultural news and so on. This is because these keywords are hot words, for the hot word optimization focus on the outside chain, the external link is not enough to lead to the poor keyword competitiveness.

Solution:

Re-develop META tags:<title> Rural Information network--China agriculture portal </title><meta name= "keywords" content= "rural information, Chinese agriculture, rural wealth information, rural informatization, Chinese agricultural information, rural information construction, rural information Service, rural information resources, "/><meta name=" description "content=" Rural information network including the latest rural information, China's agricultural news, China's agricultural policy, China's agricultural life, China Agricultural Science and technology, Chinese agricultural market, Chinese agricultural business opportunities, Chinese agriculture video, Chinese agricultural recruitment, agricultural SMS, National Farm Music Search, China agricultural Map Library, agricultural community, agro-ICT business, China Agriculture portal site. "/> In the new META tags highlighted the" rural information "this keyword, so that" rural information "the keyword search site Google ranked four, Baidu from more than 80 to upgrade to more than 20.

3. Optimize the picture.

Optimization of the picture can be found in the Baidu image search keywords when the corresponding picture.

Solution:

A. Each image <IMG> label has an ALT attribute that the search engine reads to learn about the image. Therefore, it is best to have a text description in the ALT attribute of all illustrations, with the page keyword in it. B. Add a descriptive text containing the keywords above or below the picture; C. Use links to link to this picture.

4. The size of the Web page file is somewhat large

Web page size is small, conducive to search engine collection, for users, you can see the page more quickly.

Solution:

A. The class name definition in the article is not too long. B. The path of the Web page should not be too long, if you really want to use the connection character should use the "-", the underlined search engine will be regarded as a space, and the path appears in the word as a keyword, and underline, search engine will be all words as a word. C. Put the script in the Js,css file. D. When you can use CSS, do not use such as: style= ' color: #222222 ' way to define, these definitions as class in the object reference.

5. Classification page optimization

Keywords: for example: Folklore, http://www.12582.com/minsu/index.shtml

1.Keyword

<metaname= "keywords" content= "folklore, etiquette, amusing, customs" > This description is wrong, <metaname= "keywords" content= "folklore, folk etiquette, folk customs" > Should be described in this way. No more than 3 keywords per page, or the keyword density of the page will not improve.

2.Description

<metaname= "description" content= "Folk custom, folk etiquette, folk customs, folk traditions, folk tales, folk geography, folk pictures, feng shui gossip, folk characters, folk festivals, folk beliefs, folk collections, do in the Rural Information Network folklore channel." "> is wrong to describe it. The description provided is the homepage of the introduction, should be people-oriented to describe, as simple and clear as possible, attractive. Keywords can not be concentrated in one place, to be scattered in various locations of the page. Description can not be too long, preferably not more than 80 characters, otherwise the information will be the search engine omitted.

6. Other enhanced optimization methods.

Submit the URL to the Www.dmoz.org,google directory using DMOZ data, on the Google rankings, improve the PR value is very good. Submit Sitemap map to Google. Google's Sitemap, is the original robots.txt expansion, it uses XML format to record the entire site information and for Google to read, so that the search engine faster and more comprehensive content of the site. Sitemap functions as if the site provides the entire station RSS, and Google is the RSS subscribers, as long as the site has updates will automatically notify Google. In this way, the search engine's collection from the passive pull into the active push.

Don't split the page

If an article is divided into more than 10 pages, first of all, for users, reading inconvenient, at the same time, because other pages embedded too deep, and the title content are similar, resulting in search engines as similar pages and not included in other pages.

Home links to Quality:

When Google calculates the PR value, it takes into account the number of external links to the site, but not to say that a site more than the external link number of its PR value is higher, because the PR value of the Web site is not simply calculated by the number of external links to determine, but also to consider the quality of external links, and PR high site, High flow of the site, and its own site related to the site to do the exchange of links to the score than the general site to do convergence with the score high.