Forum Operation Strategy

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Always wanted to write a community operation promotion class article. It's hard to start beating today. This is called the Forum introduction of the article, in fact, is also a novice webmaster introductory chapter. I'll start with zero. Until the novice enters the real grassroots stage. But the prerequisite is must be diligent, must carry on to be able to have the effect. Second, this is a rookie article. New please low-key, do not express your opinion. I'm not a cow. Can't say a simple article can let you have tens of thousands of traffic. It is impossible to drop. What are we still writing here? Unfortunately, we are the standard of the small citizens, publishers do not let issue. We have no way!

Online about such articles are ubiquitous, but rarely detailed. Many novice looked at all more confused, do not know how to install the forum after the start? Xiao Long this time to write a detailed, is a summary. statement, I want to write, is not what treasure, and also not teach you how to obtain millions of traffic a day. Only from their own know and many webmaster experience to sum up. Part of the content is reproduced in the network. If you feel that part of the invasion of your right, you can contact me. Stationmaster Chinese www.zzchn.com Long Night language qq:416220936 mailbox: changtu@vip.qq.com I most speak the law. Sound, if have the opinion or discussion is also the same contact method.

I. Domain name space

Think about it or give the novice a little space, from zero. Start from the domain name, domain name choice, this topic, not by a lot of people special attention, many think as long as the domain name easy to remember on OK. Of course, this is necessary, but I understand relatively still have to consider the hobby of search. Think of a related domain name, such as: Baidu, and Baidu. This form, preferably the domain name including the site's key words Pinyin or English. This is a search problem, not much introduced here. As for why to think this domain name, this thing has no rules to follow, and no one to experiment with this domain name and common domain name in the end how much difference. If you're going to ask me what's the benefit of choosing a domain name like this. Then I can only smile at you.

The weight of the domain name, I understand, ORG. NET. COM and other domain names of the search included weights than CN better. Relatively speaking, try not to use 1 dollars to buy a cn, according to the industry, the CN domain name is now search is the use of manual audit, slightly wrong, will despise you, so the CN is indeed a lot slower than the average, this is the result of the experiment. Some reader may have to ask questions. Look at you that kind of, come up to cheat people is, I am the CN domain name, how to collect so fast that? This I just want to say: Winter snow almost not a piece of the same, the same truth, everything is not absolute. Brother, you are the special snow.

Well, the domain name has, below what is missing? I can not rely on a domain name to eat that. What can you do with a domain name? Some buddies may have to grumble, you acridine how so long-winded? Write articles on the article and do more nonsense. No way, I grew long-winded, I am sorry, then how to choose a good space I do not say in detail here. But at least to ensure that your space can be opened at any time, or to a space, 10 days have nine days to open, that get a p, which members are willing to wait for you nine days. Baidu look at the relevant articles will not be fooled. Must be prudent and prudent, it is best to find a large and reputable companies, at least can have protection. Good water can brew wine, 工欲善其事, prerequisite.

Two. Positioning planning

OK, today is to talk about the forum community operation Promotion, so the Choice Forum procedure General recommendation uses DISCUZ, is also the domestic forum most uses the procedure, even that Thunder Forum is DISCUZ. Look, how strong. Here choose what kind of program is not much to say, or a sentence, see more, more research, more experiments. The difference between a forum and a portal is great. The forum can have one minute. And portals, it takes energy to make a beautiful template. This is the difference between the sites being built. The former does not require any technology, and the latter needs to understand basic web design.

After installing the forum, it is necessary to start planning and dividing the plate. The plan has to be carefully pondered, the division of the plate directly affects the forum's operations and the Forum's active degree. Suggested the beginning of the forum, the plate as little as possible and fine! Too much plate will lead to early development. After all, the ability of individual stationmaster is limited. Don't be too miscellaneous or too thin, this will make visitors look, will feel dazzling, the plate is not obvious, messy. Be sure to flagship a plate, to make their own characteristics, a forum without characteristics is certainly difficult to develop very well. Only own obvious advantages. To attract visitors. For example, to do a forum for entertainment is positioning is to serve people around the age of 20. If your forum is all about history, about military things, so who's going to be there? Irrelevant, can it be developed? This is a very small impairment of the image of its forum. Here more should be the pursuit of fashion, love and relationship between men and women. Their pursuit is to entertain here and get more fashionable and happy here. In order to meet the theme of the forum, there will be less development. If it is a technical forum, as simple as possible, the basic functions of the BBS can be, if it is an entertainment forum, you can add more facilities, but note that the more plug-ins, the more colorful interface. Future maintenance upgrades are more troublesome. And not simple for members to easy to use.

Overall, the Forum Plate division of two major regions, one is the elegant area, one is the vulgar area. What's the difference between the elegant and the vulgar? For example, some people like to see quality posts, of course, to the elegant district. If you like to vent, or leisure is called as a vulgar area. This is mainly characterized by the main features, entertainment supplemented. Up to now, the domestic forum plate is this kind of dividing way. After all, many people on the forum is to vent, to find some happy. So such a plate division, will naturally be the visitors like, let them unknowingly to join this family. But do not make a watering alley, the important thing is to highlight the theme of the Forum feature.

Three. Promotion Skills

For personal webmaster How to promote the forum, the first is to hold a kind of not spend money but can do the attitude of accomplishing. However, in view of this situation, the current general promotion in the domestic way has the following points.

1. Forum Post

Need to remember two points: first, to find popular, high quality and their own type of forum post. or hair. For example, oneself is to do entertainment forum, you run to it forum to send, this is no effect. What's the use? Secondly, we should pay attention to don't let people see is to advertise. This will not only cause the Forum Viewer's aversion, may also be moderators delete posts or even the account number.

Post in the Forum to promote the general and the normal post and spam posting. Normal post is the so-called health post, do not have the opening of the link, so easy to be deleted. We can add links in our own posts, preferably in their own forum to transfer a more quality paste, and then at the end of the article added: www.xxxxx.com Forum has more detailed information. can also send some technical class or teach the class of articles, the necessary accessories must be transferred to their own forums to download, so that they can also bring benefits to others. Mainly depends on the quality of the posts, it is best to let those moderators add to the essence, so it is good to do. If the flow of a forum is big enough, each day by the essence of the volume is considerable, this will see what kind of post can let the owner moved!

The second is garbage posting, for example: The post of hype, such as the title, "a certain moderator, delete my post." Everyone to judge reason "by the way in the content with a link to their own, this will cause the full forum members of the sensation, so that the effect of the hype!" Is it a little bit interesting? It's so analogy. Remember, to hype, to hype, hype, people pay attention to it! Of course, this way is not too xxx behavior Oh!

And the most important point. When you put your mind to the post. Must remember in the browser to add him to the collection, and then put on the vest more in their own post to reply to the relevant information. Because a lot of links people are afraid to directly click, fear of hiding the virus and things like that. Then we reply to the time when the relevant information will be able to dispel their concerns, with the first click after a good run. And the use of a vest reply there is a use is not to let their own paste sink down. This will often give their own a little reply, so the vest is not too much. Try to apply. As long as you do not forget the login ID password on the line. When necessary, you can list one on your PC. ^_^. In short, the promotion of the Forum, publicity should be based on mutually beneficial practices. To bring convenience to others at the same time promote their own forum, such publicity can only be effective. To achieve the desired purpose.

2. Video campaign

At present the domestic video website is many, the person watching online is very many. Then we can also use to promote their own site, such as the most fire Youku, I can upload video, to send that network more popular video, or send a n long ago people do not see things, then who came to see you? For example, the recent 90 and the Non-mainstream video hype compared to fire, That I can also upload similar video, and the video plus subtitles and other effects, to promote their forum address. Through such a way to achieve the role of promotion.

Temporarily only feel the two ways the most intuitive effect, as there are a number of other methods, such as software, such as publicity, electronic books. . Personal Webmaster Energy is limited! If the time to do so in accordance with the above publicity, a day to 5000IP or above is completely no problem.

Four. Forum Atmosphere

After defining the theme of the Forum and making certain promotion. Admin stationmaster This time should think, is how to make forum active atmosphere. A forum three replies a day. Send 0. Who will stay in this desolate place? Send a post, 10 days after no one will. Who else has the passion for your forum? for example, your forum if it is positioned in a predominantly irrigated. Then you should determine a degree. That is, the so-called irrigation degree at most to what kind of, not too open, or become a flood irrigation. Curse and sabotage all day long. Chaos into a group, to learn to use all the resources, the so-called forum atmosphere. The general or the focus of entertainment and leisure of those sections, so only for the forum's theme-oriented traction. So that the atmosphere of the forum reached a climax, climax Oh!。。。 ^_^ Hey, man.

New forum, be sure to remember that recruiting some effective moderators is necessary, because with them, you can be much easier. Good owner, a forum to thrive, the first to have a soul figure, only lead, flap, should be like clouds. This is an old saying. So somebody has to take the lead in there, don't you? You can apply for multiple IDs, and try to make it look like a girl, there are new people. Reply in time, others you see. Hey, just came to meet the MM. The feeling that gives him immediately is very cool. This will be related to this person will not be a second visit? The Forum pays attention to the mutual communication and the communication, if cannot exchange and the communication, also even if does not have the real sense forum. In their own forum when the moderator must give them a rule, that is, often back to the post. Because through the reply, can let the Netizen understand some questions: for example you are now online, for example you moderator or the administrator does not have the shelf and so on, wants to let when the moderator's nurturance back the post habit. nor the house. Take a medal for someone. What. All right. The network is an honor to meet, you reward moderators a medal, may increase their many power! And these just need you to click to do it. Then is about the timeliness of reply to the post, now to improve the status of the Forum is a method, is to reply, a life of reply. is not only the moderator reply, but everyone reply. At the same time as the number. Pay close attention to quality! Learn the forum of observation and research. We can all find that many of the problems that are prevalent in the forums are lack of response. There is also a lack of quality responses. Because of the lack of reply, affect the mood of the user posts. Who would like to see a desolate post put on that for several days did not reply that? But we can find out. There are always a lot of clicks per post, but there are few posts to reply. And what is the reason for this? Yes, the main reason is the lack of interactivity, when this occurs. You have to figure out how to improve interactivity. Learn how to convert visitors to your users. This is very critical. Also said before, want to retain users, please see the Forum planning.

The second is the ecological environment of the forum, what is called ecological environment that? That is, some of the posts unrelated to this forum should be transferred to the relevant forum, which is called counterpart. Otherwise, it is neither fish nor fowl, irrelevant and confusing. Various posts are mixed, which seriously affect reading. Unfortunately, some moderators, especially the integrated forum moderator to adopt Shi approach, and even to seriously inappropriate forum positioning crowd taste boring content boring play repeatedly add fine recommended encouragement, the United States its name Yue "Happy playing forum." In fact, the so-called "play" should be emphasized. There is a level to "play". Each forum should develop towards its own target population. Instead of blindly pursuing incredible interactivity!

Five. Search Engine optimization

SEO Optimization of the forum is relatively troublesome, because it is different from the portal. And most of the forum is still a dynamic program, so in this search engine optimization, and can not highlight the favorable conditions, but I understand that the dynamic and static page is still a little bit different, the difference is very small. If appropriate optimization, can say basically no difference, according to my understanding, search generally does not include more than three layers of data structure pages, such as Www.zzchn.com/index.php=12=qwwe=opop. As we all know, the dynamic page itself is a virtual page, it is returned directly from the database value, but so far many programs, such as DZ, can generate pseudo static page. That is, the page containing the number in the URL. For forum optimization, we can not control this dynamic program or static program. Careful analysis, simple optimization can be, dynamic as well as to get a good ranking.

How to simply optimize the forum? Here I simply talk about, for example, I want to do fashion, fashion style of these two keywords, then I start from a friendship link, the dress xx do a few, hairstyle xx do a few. Of course such links to find themselves. Whistling, such a form to do more than 10 20 is almost.

Then start the Forum Plate profile optimization, do not underestimate these profiles, you can look up the data Baidu, such as the popular clothing plate, Introduction I wrote "Girls fashion, 08 the most popular apparel, 08 Korean fashion and other introduction or discussion!" In this way, the first, including the long-term keyword, and added to do in their own fashion this keyword, so, the forum plate introduction, the first attention is to include their own keywords, and then spread out with long tail keywords. I feel that the introduction of the forum is very conducive to the home page in Baidu rankings.

Then, the page optimization, the forum page is not good optimization, more can not be used in the link strategy, is not to use, feel the use of also can not play a role. And more waste of time, so that the forum is best to use the label more to do some long tail keyword, the best daily observation of Baidu data, timely understanding of the latest search data, the forum does not have to accumulate tag, is to find a new long tail tag, if you want to do a more difficult to do keyword, then I can only say you really cow x, You can click the Red Fork on the top right foot, 甮. Please see the opening statement.

Can directly say that the forum is not by piling up keywords and do come up, by piling up also than the portal. At present, I only found that some of the optimization of the forum has some benefits. So it is reasonable to optimize, good at discovering, this is to optimize the forum's recommendations. All right, search optimization is over. I don't know much about it.

Okay, this is the end of it, summed up five points, from the domain name space to search engine optimization, this is an operational process, which I think the time is 3-5 months, a new forum if you want to from the short-term and so on to achieve a very strong atmosphere that is impossible. Unless there's a group of people waiting for your forum to register, right? The forum is more difficult to operate than the portal, because as long as it is a forum, he must have a strong interaction. And this interaction is a personal webmaster ability of a test, so before the site positioning should be considered more suitable for their own development conditions, such as have their own style, have their own original things. Also suggested that the grassroots webmaster wisdom is infinite, there is a wild fire, spring wind and the spirit of life! But the so-called gregarious grass can be towering, find a partner to do a good community forum, is worth considering, shout! It's been written for two or three hours. Tired. I don't have much to say. Look to the novice a bit of a role. Finally, support the small station. Stationmaster China.