How to use and operate the company's website

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Fly power to the website users--This article is mainly used for Web site content Maintenance staff to read. We believe that the corporate webmaster should have the following:

1. Familiar with the computer and Internet operations, such as skilled use of forums, blogs and so on.

2. Skilled use of QQ and e-mail to send file information, etc., will use Photoshop simple processing pictures better.

3. Have a certain language skills better.

4. Familiarity and attention to the network and industry news is better.

Believe that many enterprises do not do a site to make a device, enterprise construction site is to let it can really play a role. If the business owner wants to make good use of the corporate web site to attract potential customers, turn the traffic into potential sales, and appear in front of the search, please read carefully:

1. Website to provide accurate and detailed product or service information: This is the primary purpose of users to visit the enterprise website, for example, for products, not upload a product photo is finished. No text description, Baidu and Google and other search engines do not know how to include this site, nor to provide users with valuable information. Recommend product or service information at least hundreds of text description, picture supplemented.

2. The website should have original product, service and news related information: write some industry information or professional technical knowledge introduction can bring potential users, also very likely because of a technical article indirect sales of products. Even if you can't write, you can also go to a professional website to find some articles posted on the company's website, "there" at least than "no" good, original than copy strong. Suggestions are often updated, truthfully in writing, each month should also add an article in the industry.

3. Increase the link between the site (including internal links, external links and links), these links to search engine rankings greatly help, but the number of links suggested 5 for good, too much counterproductive. Internal link refers to the company's Web site products or news in some key words to do some links, so that viewers to easily go to another interesting page. External links refers to the company's website outside the site (such as industry sites, classified information, corporate blogs, etc.) on the release of relevant information, as much as possible with a few links to the corporate site related pages.

4. As far as possible in some excellent industry website to release the products and news information, such as the famous Alibaba, HC network and so on. There are tens of thousands of such sites, after registration can be released products or supply and demand information, can also release corporate news. Enterprise information, in addition to being seen by users of this industry website, is more likely to increase the chances of a search engine ranking ahead. In the link module plus the company's website and some key words link.

5. Register blog to publish Enterprise products and news information whenever possible. Blog should pay attention to convergence point, especially some blog review more and more stringent, do not publish naked ads, otherwise it will be deleted. Update frequency recommended two articles a week for good, frequent release will be considered cheating and advertising, such as being deleted that would be undone. At the same time in the blog link module plus the company's website and some key words link.

6. In Baidu Post bar and other forums to promote. Stick management audit more and more stringent, the end with detailed contact and advertising nature of the posts generally do not go out; The forum is also more and more strict, the pure advertisement content generally wants to be deleted, some forums may use the signature column to do the propaganda. Whether it is a bar or a forum, it is proposed to dilute the contact information, to dilute the advertising content (that is, to reach the average person is difficult to see the effect of advertising).

7. Ensure the content of the enterprise website is true and accurate, can communicate in time online.

Perhaps some people will say, since can in the industry website, the blog and the Forum and so on the website publishes the information, then own Enterprise website is not useless? Of course not, those websites are all for the Enterprise website service, only the enterprise website is truly independent website, this is also the search engine likes the website.

The above several brief summary is: original accurate, regular update, add link, a lot of promotion. As long as you do this, corporate websites will naturally rank in some words in one months, which may lead to more business. But it should be understood that this is an ongoing work that you are insisting on.

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