How to develop and write a good soft article with the keyword of website

Source: Internet
Author: User

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Because the small series I recently site a little bit of a situation, every day to analyze the reasons and solve one after another problem. Ranked finally up again, see now ranked stable, aftertaste that a few days and nights of work, but very fulfilling, do not feel very hard. Finally came to an end, to be honest, busy turned over, also has been a long time did not share with you to do optimization of experience, today, I share with you how to write a high-quality original article to improve the site rankings, improve site access to IP, increase the user's two visits and access depth. On the internet every day shouting content for the king, general such talk, there is no article specifically tell us what to do, pay attention to what details, I am not denying those predecessors, perhaps I personally more focus on practice, theory of this thing, sometimes really hard to say. So in my opinion, the most important thing is the method. Some stationmaster or the net arranges a friend to hear to write the website article, or the original article, a headache puzzled, because they also think that a point of view, they write a excerpt that is false original good Ah, said so, but if the intention to write, do pay attention to each of the details, In fact, write soft writing original article is also a very simple thing, small series I do is to do the network is also incidentally learned to learn SEO, a little experience to share, write a bad, but also forgive me. Let's go straight to the point of the matter, not and everyone said some did not blow the water.

A station to you, if not the industry, no nature, you can write in accordance with his promotion of soft wen? How should we make use of soft text to achieve the effect of optimizing promotion? What should we do specifically? We will not say how to do, talk about the actual what should we do?

One: article title: The leading thought of an article, newspapers and magazines you look at the title, there is wood? So the most important thing is to write the title, the title is good, your article on the success of half, then how should we write the title?

(1) The title can be used by some keyword index tools, Google Analytics tools, or Baidu to include, or use the main keywords, and long tail keywords to test, you can also go to the competitor's website to learn from, row in front of you, and then their own thoughts to modify the processing of the finishing, I believe you all know that the title of the party, the importance of the title here.

The main keyword extension: for example, your site is the main keyword logistics company, then we can expand for the "logistics company inside the original operation!" This title, I believe that a lot of gossip people will want to go in a little bit, to explore what is going on, this is the title of the site's main keyword expansion.

Keyword Long tail extension: for example, long tail keyword, can combine this industry, combine our service content, combine our region, for example, long Tail is Guangzhou logistics company, then we can expand for "Guangzhou logistics company which service is good, delivery also cheap?" "Optimization personnel network can not be too subjective, you should be the user, the transposition of thinking, Standing in the user's position, the user hungry search habits to draw a good title, in my experience, the more popular words of the tone of the more traffic. This is the title extension of the long tail keyword.

(2) The first few words of the title are important. Why the first few words of the title are important, I think we should be the weight of the site is not unfamiliar, the title in the front of the search engine to give the weight will be higher, so in writing the key words as far as possible to put the first, so this article rankings and included will be greatly improved. Just want to say why not "Guangzhou service good, shipping and cheap logistics company recommended"

(3) The relevance of the title. Or take the logistics company. Logistics company's main business is definitely to provide logistics services. Then you have to write with their own logistics industry-related articles, do not write some irrelevant, Hao unrelated, for example, today to write how to let mm in 7 days to lose 28kg, or So-and-so star and who has been married for 8 years, today before exposure. The flow of writing these articles is high, but write more irrelevant articles will disperse their own site weight, we are for the long-term station, accumulate more users, only from the user's point of view to write, we will get what we want, long-term adhere to update logistics related industry news, logistics related knowledge, Then this site will be the search engine that this site is professional in the logistics of this piece, the user search related logistics related news, I should put such a professional site in front, is this truth, you understand.

Two: Content: Many stationmaster writes the article to have said, alas, where has so many original Ah, where writes out so many words ah. In fact, do not go into a misunderstanding, the content of the article can not be too many words, 300-500 almost, but the quality of the article must be high, to always understand a truth, we write articles both to Baidu to see, but also to the user to see, we have to write from the user's point of view, and said why now stationmaster as the station, content for the king , the user experience is the first reason.

(1) The article should have bright spots, even if only a little, plainly is to have attractive place. For example, you are a PR company website, companies must often have a lot of activities, public relations activities, then we can take advantage of the characteristics of the industry, such as how many where we will have a fashion show, there will be a mystery guest to play, this is to see you hype, may not be the result, But you say a star or a French top Design Master Airborne, their own organization, haha.

(2) The article must have the readability, can arouse the reader to resonate, ponder. Best. If you are writing a biased technology article, do not stand in your position to write a very technical many professional names of articles, because the vast number of users do not understand, the user browsing confused, then he click on the point of xx down, then you write is a failure of the article.

The last small part of my summary is a point: write soft Writing original article is not very difficult, mainly or mentality, pay attention to details, the state of mind to determine everything, details determine success or failure. With sincerity to write articles, with a sharing of the state of mind to write, remember not to use to achieve a strong mother to write, you will eventually win the search engine's favor, to win the user's sincerity, then you succeed. This article A5 first, please cherish Jinlong Logistics Small compilation of labor results, reproduced please specify the Guangzhou logistics company http://www.gdjlwl.com Thank you

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