If you want to do what kind of Web site, the content of the site performance. Then how to do a website promotion program? Let me tell you about the implementation steps, specific methods and details of website promotion. You must first understand the site and the users of the site. The main purpose of online promotion is to bring effective users and traffic. To attract users so first of all to analyze the user's psychology and user habits, standing in the user's perspective to see how their site can make users stay;
1, analysis of site positioning
Site positioning is a guide to the promotion of the site. Site positioning can know what kind of people to build the site.
2, analysis of user needs
Users need to simply say what benefits users can get from you.
3, the user gathers the analysis
The Web site's user base is accustomed to what other sites are doing, what they are going to do, what problems they go to that site, and whether the site is a potential competitor to their site. Another more important is to find a site to promote a more suitable location, do some corresponding soft text or the promotion of this forum class.
4, how to attract users to make them interested in the site
To promote and develop their own website strengths and core competitiveness, these advantages as a website to promote the focus of a user.
5, analysis of existing Web site data
Do website promotion, data analysis is very important. How to promote the website; the use of what methods to promote, are required to carry out the statistical data analysis of the site, search engine collection analysis, the recent hot content analysis, the promotion staff to arrange the division of labor, such as: Search engine to less, is not enough weight or included enough; Attention: top.baidu.com category of search rankings, the Department of Personnel Arrangements for the Division of labor issues, the existing website to promote some of the deficiencies.
6, analysis of all aspects of the site deficiencies
Site has those aspects can be improved as well as the promotion is noteworthy, the site from the technology to the content of the optimization for the flow is also a certain help. For example: The page is static, whether the title is more in line with the user's practical search engine habits, the label is correct, the keyword link is added.
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