How to improve the traffic of the new station

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

I saw a lot of webmaster station, do very beautiful, but Alexa ranked most 3 million, that is, the number of independent IP visits per day is about dozens of. I envy and want to have a beautiful station.

But I can only do a humble station. But I only use one months, the site to do Alexa ranked 30,000, independent ip8000 went. Not yellow gambling site, no plug-ins, no malicious code, no buy IP, no brush IP. Full proper flow. Believe that a lot of webmaster want to know how to do up IP. So then I'll analyze it in detail. Maybe some people say I'm bragging, then let's see if I'm bragging!

I was through search engine optimization (SEO), the site IP in a short time to do so high.

What is Search engine optimization (SEO)?

Baidu, Google is a search engine, in addition to other such as Sinaiask, Tencent Soso,sogou are search engines.

Search engines have a tremendous amount of traffic every day! For example, Baidu, according to Alexa statistics, 20 million IP traffic per day.

And these visits will be taken to other sites. Tencent's official claim, for example, is that its Web site has 20% visitors from search engines. In other words, just search engines, daily to Tencent to take 3 million of IP traffic. If your site has 3 million IP traffic. Enough to be in the top 40 sites in the world, and you'll be the Internet upstart. Accordingly, Sina,163,sohu also has about 20% of traffic per day from search engines.

These portals eat a large cake, we can eat some slag is good. Next, let's see how we eat the slag.

Most of the online search engine optimization articles say that search engine optimization is mainly targeted at Google, because Baidu has a bid ranking. This is the egg, my practical experience is that Baidu brought me the IP average is 5 times times the Google, the beginning of the time is 10 times times Google.

Although Baidu has bid rankings, but spend money in Baidu to buy keywords are related to enterprises, commodities. or professional words, and these words are rarely searched. It's not our concern. For example, soundproof doors and windows, Korean beauty. These words, only those who have commercial interests will buy. We did no use and no meaning. You don't have to do it.

Google is very fancy PR (PageRank) value, for a new site, the PR value is 0, your keyword is difficult to Google above the first few pages, and your PR value to improve, it takes a long time, a lot of links. For a new station just set up, who TM good station willing to exchange links with you ah.

So our Bodhisattva or Baidu. (If I were a Baidu, five thunder)

Search engine will send his spider program every day (Spider, also have called crawler program, each search engine's spider program is different) go to the website to grab the webpage, see the new webpage that suits his taste, update the webpage to grab back, analysis, archive. It's kind of like a spider in the third part of the Matrix. The following unification is called "Search Spider".

Only your page is captured by the search spider, your page may be searched, only to bring you IP. So your page has to do a good job of searching for the spider's Taste. How to search for the taste of spiders?

1. Search spiders most like to catch static pages, because the easiest to catch. According to my analysis, search spiders not only like to grasp the static page, but also to the static page relatively high rating.

Note that the real static page is not pseudo static; pseudo static is the practice of those half a barrel of water seoer to trick customers and trick business owners. Pseudo-static not only is not conducive to spiders crawl, but will hinder spiders crawl your page.

Pseudo-static function is to make the address bar good-looking, but also to protect the role of the site parameters, that is, so that other people can not see through the Address bar what your site calls parameters.

If you are a small site, expect the search engine to bring you the flow, would rather have dynamic Web site, do not use pseudo static.

For example, there is this page

Www.xxxx.com/?option=1,

When the search engine catches this page, he will try

www.xxxx.com/?Option=2,

If you try the right, there are option=2,option=3 and other pages, spiders will take them all.

If you put him in pseudo static, that is, address rewrite, become

Www.xxxx.com/option/1.htm is actually still pointing to Www.xxxx.com/?option=1

The spider will recognize the www.xxxx.com/option/1.htm only after the user has opened the pseudo static address.

The spider will take this page. And www.xxxx.com/?option=2, how not to be opened by the user,

That is, the address is not rewritten. The spider will not know where he is, will not grasp this page.

So, prefer dynamic page, do not do pseudo static.

Static has a disadvantage, that is, the Web page can be the entire copy of others to go. NetEase, Tencent, Sina and so on have a professional static group, all the pages into a real static. At the same time can protect the Web page is not being copy away. They do not know whether to use their own developed software, or Third-party software. Anyway, I didn't get this set of things. Portals with professional groups in the maintenance of things, should still have a bit of technical content.

2. Navigation structure, do not use pictures, flash. Because search spiders do not know the picture, do not know flash. If you want to facilitate the site by spiders, it is best not to use pictures, flash do link. I just started to learn SEO time, also do not know what is the navigation structure, I believe that a lot of small webmaster is also very confused, what is "navigation structure" such as NetEase's "news, finance, entertainment, military, women, mobile phones, digital" These channel classification is the navigation structure.

Using text as a navigation structure, spiders crawl through your Web site along the navigation structure. Grabbed your page. Don't let spiders run away from your site because they can't find a way.

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