If I'm going to run a local portal site, how do I get

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

This time in QQ, suddenly saw a window, is probably said DZ official organization of a how to operate the QQ group of the website, although I do not have DZ forum for many years, but still in the webmaster Circle mixed, so to join the webmaster Circle is a very casual thing, and also want to go to learn, to see how the Masters of the whole. The most discussed in the group is the local portal, this should also be DZ this procedure occupies the most market piece, think that year, the author into the internet, but also with DZ procedures to do the local portal.

From my personal experience, local portals have two major entry points, the first entry point is: Gathered south to go northward to work friends, such as xxx township friends will be such a model, this model of the profit block, may be not many, such as members of the party, the New Year home carpool or package bus. Another is a regular forum ad. The first entry point, suitable for those who are outside, but want to engage in a local portal platform webmaster, I have also encountered this, but also done quite well.

The second point of entry, that is, people in the local, is also a local model, I mainly want to say in this article, is how this kind of website to operate, how to quickly up. This time home I stayed at home for three months, is to give myself a long vacation rest! The center of our county population should be around 100,000 people, and the entire county should be around 1.2 million people. Due to the deepening of reform and opening up, the current county's consumption has significantly improved a lot, such as the common Guilin rice noodles is 5 yuan a bowl, and prices have risen to 3000 yuan/square. If we take this condition as a local portal, I am prepared to do so.

1, purchase a set of procedures or use the existing procedures (mainly to achieve information, questions and answers, forum functions). This is a better understanding because a local portal will certainly involve the content of the information. Questions and answers are mainly used for quick content. The forum is mainly to attract users to stay in the forum interaction and communication, and once the sticky, can solve the problem of the construction of content.

2. Set up a team. Generally two people are enough. A major 618.html "> director. Everything to do, what will do the kind, such as art, planning, procedures, editing, and so on, the strength must be on the website. A salesman, salesman also acted as a promotion staff, mainly to complete the site's prophase data infrastructure. In addition this person must have the forte in the business.

3, in the site to complete the early accumulation, about 2 months or so time, after two of people's hard work, the site's basic data and content, should have a better embodiment. This time, officially began to operate the promotion.

4, we first want to analyze, local portal to make who money?

4.1 Ordinary merchant's money, for example what sells the clothes, sells the glue, sells the vise these are our target customers, we hoped that he has come our advertisement propaganda.

4.2 Consumer restaurants. For example, KTV, tea Restaurant, Dicos (in general, small county without McDonald's, but there are these Dexter car and so on. We use activity groups to reach agreements with these institutions to bring in a percentage of the amount of consumption. But at the same time to ensure consumer standards.

4.3 Real estate, car business advertising (in our county for example, Q7,Q5, Porsche can still see a lot of, and are local cards, while the price reached 3000, then this piece can be considered for promotion.) )

Through the above analysis, we know where our target customers, of course, above these are just a focus, in fact, there are a lot of small customer base, this can be handled according to the actual situation. After that, we do it around this style.

5, start to do the promotion

5.1 In the county of several entrances hung red. (Some people say, who will allow you to hang, in fact this I think easier, because the small county generally no one to manage such a thing, as long as you hang not affect traffic.) Select the red amplitude, you should pay attention to the place, the General County have a few entrance to the four cardinal points, you stuck such a bit on the line, and this is not easy to be demolished, and now the rural people go to town, is often the thing. I do not know whether the other county can, at least in our county I asked, give him a little money, on the line.

5.2 Occupy the site's desktop. This can work with the local computer company, in fact, this is still feasible, a lot of county computer maintenance, is almost by which companies do, or even a home. Like what the Internet Café Management system and so on, are OK.

5.3 Line propaganda. This is harder. Two people, riding a bike or an electric motorcycle, the streets, door-to-door to the shops to send business cards, this is very effective. It's easy to get up. Traffic naturally does not need to be considered.

5.4 Local QQ group and its own official website QQ Group. Local portals, if not engage in activities, there is no way to survive, or live very tired, and activities can directly generate profits, this piece should be focused on. When we do the next few activities down, you will find your purse on the drum some, I have organized an activity, is basically a public-welfare quality, slightly utilitarian, a down on the 1W more.

5.5 When doing activities, we must find business cooperation, and then use QQ Group, offline channels, once the aggregation of these groups, after the convenience.

Of course, when we do this plan, a lot of time is empty talk, such as Occupy an internet café desktop, this is a bigger problem, because there is no money, but I met a brother, his solution is to do a direct navigation station, and then persuade a few large internet cafes at the front of the MM, please they eat, singing, Then change the Internet Café Home address for his navigation station, this guy again in his navigation station, get a big banner said, XXX network, is the xxx area the largest portal.

The local portal is still promising, the problem is how to integrate resources, the line and offline all up, then your site is strong, and for search, it is irrelevant, or not important considerations. Wrote so much, just feel in the QQ group to exchange the feelings of the local portal, there is no use, have to choose by you.

(Wen/Spring pen, from the network: http://chuoche.com, reprint please keep)