IPhone 6 in the domestic fastest 19th sales operators will cancel the contract machine

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IPhone 6 in the domestic fastest 19th sales operators will cancel the contract machine

Tencent Science and Technology Guoxiaofeng September 9 Report

With the advent of Apple's new smartphone 6 release time, China's three largest operators of the iphone 6 sales battle again ignited war, after the announcement of the iphone 6 booking page, the domestic official delivery time has been basically determined.

According to Tencent technology from people familiar with the matter, the domestic iphone 6 this year and the same as last year will be synchronized with the global start, China Mobile will be the first time with China Telecom, Unicom to become the world's starting operator. At present, China Unicom has opened the iphone 6 pre-sale, its earliest arrival time has been revealed, that is expected to be the first shipment on September 19.

Meanwhile, Tencent technology also from Hunan Mobile official website of the iphone 6 book page found that the iphone 6 will be divided into 4.7-inch and 5.5-inch two versions, 4.7-inch version of the IPhone6 release date will be prior to the 5.5-inch version, and also in the official supply sales on September 19.

China's fastest 19th sales

On the night of September 1, China Mobile took the lead on the IPhone6 reservation page, according to the booking rules, to participate in this one booking registration of customers, can enjoy China Mobile 4G version of the first purchase of new aircraft rights.

Since then, September 4, China Telecom also opened the iphone 6 appointment, China Telecom's booking page not only provides the iphone 6 appearance, but also exposed some of the iphone 6 parameters. According to the Beijing Telecom Reservation page, the successful booking and final purchase of the user, but also to obtain 200 yuan of the telecom recharge cards.

On the same day, China Unicom also launched the iphone 6 reservation, and in the booking of the slogan, played a "double 4G, double Hundred trillion" slogan, implying unicom FDD/TDD dual-network advantages.

Then, Tencent technology again learned from China Unicom, it will start early September 9, the iphone 6 pre-sale, the deadline to 19th, from the Guangdong unicom Online Business Hall, the iphone 6 of the pre-sale page has been online.

According to the policy announced by Guangdong Unicom Online Business Hall, users only need to pay 200 yuan, can enjoy the double Hao ceremony: The successful subscribers, will have the iphone 6 priority, and in the October 31 before the formal purchase of users, will be able to receive an additional 400 yuan recharge cards.

It is understood that although the three major domestic operators have announced the simultaneous introduction of the iphone 6, but the exact date of delivery is largely unpublished.

According to the Guangdong Unicom source to Tencent Technology, based on last year's iphone 5s pre-sale operation, Guangdong Unicom will be at the end of the pre-sale period immediately after the start of shipments. In other words, the pre-sale deadline of 19th will be the delivery time.

On the Hunan Mobile official web page, in addition to the release of the 19th official sales time, the IPhone 6 detailed parameters are at a glance. Specifically as follows:

4.7-inch version of the IPhone6, 16GB, 32GB, 64GB, 128GB four configuration, Gold/white/Black three color, the screen using sapphire glass, the main screen resolution of 1134x750 pixels, Apple A8 four core processor, iOS8.0 operating system, 8 million pixel rear camera, 2.1 million pixel front camera; cell phone size 138x67x7mm; Nano SIM card, single Cadomo, support waterproof, dustproof. No support for capacity expansion, non removable battery, etc. 5.5-inch IPhone6 current parameters are currently unknown. The above product information is for reference only, finally, the official announcement information of Apple will prevail.

However, compared to the time of release, the outside world is more concerned about the impact of policies, reduce marketing costs and reduce terminal subsidies after the operators will sell the iphone 6?

In this respect, the person familiar with the matter said that in the past, operators of the iphone will be a huge subsidy, which is the biggest dividend Apple enjoys. But as a result of the policy, the three major operators will be likely to adopt a bare-metal sales model, that is, no longer sell contract machine, no longer directly to subsidize the iphone 6.

At present, operators for other brand terminals have not pushed "prepaid 0 yuan to buy mobile phone" activities. However, because of the need to rob high-end customers, in fact, operators still take to buy the terminal to send phone calls or buy terminal delivery flow of indirect subsidies.

As for the price, the Internet has a 4.7-inch iphone 6 in the National Bank starting price (16G) is 5288, 5.5 inches of the iphone 6 's national start Price (16G) is 6288, 5.5-inch iphone 6 will be in the first batch of supplies have not been determined.

The network becomes the competition focus

It is understood that the apple in the iphone 6 on the three carriers of the support model is basically the same. The IPhone 6 and Hong Editions are seven-mode (GSM, EVDO, WCDMA, TD-SCDMA, CDMA2000, FDD LTE, TDD LTE), including three major operators from 2G, 3G to 4G of ownership, So in any one purchase the iphone is actually the same.

And because there is no contract machine concept, the iphone 6 bare metal prices will be basically consistent, so for the purchase of users, the final consideration is the network.

At present, China Mobile 4G network coverage is relatively extensive, but also withstood the test of a certain period of the market, compared to China Unicom, the Chinese telecom has a certain advantage.

According to the data revealed by the three operators, mobile LTE has more than 400,000 base stations, covering more than 300 cities, and 4G has been commercially available for more than half a year. The construction of China Telecom and Unicom LTE is slow in real progress, for example, Unicom LTE base station less than 6,000, in the FDD aspect, China Telecom, Unicom in the end of August just approved to expand the pilot, in 40 cities TD/FDD mixed Network experiment, 4G is still in trial commercial stage.

But there is also the outside world of China Mobile version of the iphone 6 is not 7 models but 5 models, if true, this means that China Telecom, Chinese unicom FDD/TDD dual network still has some advantages.