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Baidu recently a big update, a lot of webmaster reverse, Baidu related domain significantly increased, but a small number of people appear snapshot back, included the reduction of the situation, the site's main keyword down right, my Computer Graduation Design network also appeared similar. Mask today to analyze the common web site down the right reasons and solutions.
One, which situation is the performance of the site down right?
1, the main keyword ranking decline, such as the original keyword in the home page, now suddenly fell to dozens of pages or can not find the ranking;
2, Baidu snapshot does not update or snapshot date long ago;
3, included in the number of diminishing, no new included Page released
4, many long tail keyword ranking drop
5, PR decline
Second, which causes the site to be down right?
1, the stability of the server, not you now visit the normal is stable, need 24 hours a day is stable is the real stability.
2, regularly check the Web site or whether the server is hung horse, even if the horse is hung not to remove all the pages, otherwise there will be a large number of dead connections
3, the website content appeared the sensitive word;
4, the site title changes, the title should not be too much or frequent changes, such as in the title of adding or piling up a lot of unfamiliar words;
5, the homepage changes more than 30%, if you feel the need to strengthen the user experience, you can slowly change, reduce the amount of change, extend the cycle, so as to obtain search engine recognition (there was a case, Google logo color is wrong, Google changes a little bit every day, spent 45 days to change to normal value, so that will not cause users disgust
6, the website is revised, whether the content has changed? Is there a change in the path? This is also a common cause of the reduction of power;
7, the site's external links to reduce the weight or quantity, this requires us to maintain daily check friends chain or check the number of external connections;
8, keyword piling up. Baidu attaches great importance to the user experience, so keyword piling is a very lethal factor to reduce the weight;
9, the site over optimization, or the use of cheating means;
10, friendship links in the presence of K or down the right of the site, the site will be punished by our site has been implicated;
11, the site appears a large number of collection content or repeat the high content of garbage;
Third, the resolution of the right to reduce the site:
1, insist on regular quantitative update site content, increase content original innovation and relevance;
2, optimize the site code, change the structure. Let the source of the Web page more concise and practical, more lightweight structure, convenient search engine spiders crawling.
3, pay attention to the user experience and the content of the website itself, reduce the intensity of optimization, prevent excessive optimization;
4, modify the title and keywords, so that the content more rationalization;
5, webmaster user experience angle, for the site's deficiencies do targeted changes;
6, the purchase of a stable server;
I mask, Moonseo Research Center students, the above is my summary in the actual combat, I hope to help you webmaster, if you do not agree with this point of view can raise objections, we discuss together. Thank you for your support. "500 people Super sharp Webmaster Group 29840300, welcome everyone to join the discussion" Thank you!
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