Microsoft Yinhao: A year in the Big data field

"IT168" April 2013 18-20th, the Third China Database technology conference (DTCC 2013) will be kicked off at four points by Sheraton Beijing Hotel. The Conference will continue to share the best practice of it application, focusing on large data applications, data architecture, data management (data governance), traditional database software and other technical fields, and will invite a group of top technical experts to share. On the basis of retaining the traditional theme of database software application practice, this session will expand to large data, data structure, data management and analysis, business intelligence and so on, to meet the urgent needs of the general practitioners and industry users.

▲ Click to enter the fourth session of China Database Technology Conference (DTCC 2013) Official website

Since 2010, the domestic leading IT professional website IT168 Joint ITPUB, Chinaunix Technology community has held three consecutive database technical conference, each Congress more than thousands of people scale, gathered in the domestic technical level of the highest data architects, DBAs, database development engineers, Research and development director, IT managers, etc., is currently the most popular database technology event.

▲ Chief Technical Officer, Yinhao, Microsoft China Business Services

At the upcoming fourth session of the China Database technology conference, IT168 reporter interviewed the keynote speaker of the Conference, the chief technical officer of Microsoft China Business Services Division Yinhao, in this interview, Yinhao teacher shared his understanding of the 2013 database development trends, as well as the expectations and blessings of the current database assembly.

20 download in the field of database

Yinhao (Howard Yin) is currently working with Microsoft's Greater China Business Services Division as Chief Technical Officer (CTO). Since the beginning of the 90 in the United States to start work has been doing database-related work, development, management, design, industry also design telecommunications, medicine, finance. Since 2000 joined the United States Microsoft has also been working in the database field. In 2005, Yinhao into the Microsoft SQL Server product group, responsible for the implementation of the global major account major projects of the framework consulting and product planning, focus on the Asia-Pacific region, and therefore to the Asia-Pacific development. Initially in Japan, 2007 was formally repatriated to China and led the Asia-Pacific team. 2011 Work transfer to the server development Team China Cloud Innovation Technology Center and Asia-Pacific Institute, as the director of Strategic planning, the main focus on large data, IoT and other areas of strategic investment. 2012 redeployed to the current Department, mainly responsible for the technical direction of the enterprise sector.

"Transition Year" in the connecting link

Referring to some changes in the database field this year, Yinhao said 2013 would be a crucial year for databases, especially for large databases. Over the past few years, from object-oriented databases, to NoSQL, to large data, the gradual integration of structured and unstructured data into a more structured system, and the application of the industry is more practical. It is also gratifying that both the client and the solution provider are aware of the importance of practicality. Combined with data mining, it is a very quick part of the industry to make a continuous and progressive understanding of the data by integrating structured and unstructured data.

It will be a big phenomenon for large data application to analyze the data based on the traditional data model, and to increase the elements that can be optimized by mining analysis model on large data. Another large part of the development will be the data in the near real-time analysis and response, in the data analysis of the benefits of the timeliness of the scope, is a very important factor, and the integration of operational systems, but also more important to reflect the value of large data.

Lecture Material: Thinking and value of large data

In this interview, Yinhao a brief introduction to the 2013 session of the China Database Technology Conference on the topic, "This conference, my speech will focus on large data thinking, value and a number of practical cases." "For the upcoming 2013 China Database technology conference, Yinhao teacher sent his blessings," the annual database assembly, I was fortunate to participate in two years ago, I feel that the technical information mentioned to the industry colleagues are very helpful, the level is very diverse, from decision-making, directional to operational knowledge, Cross-platform coverage across cross-industry is a good learning exchange platform. I also sincerely congratulate the Chinese database technology conference for the success again!

More wonderful to do in April 2013 1 August-April 20th, the fourth session of the China Database Technology Conference, Beijing Haidian Sheraton Hotel.

80 percent discount on ticket purchase before March 31.

▲ Registration address of the General Assembly website