On website optimization: the content and the external chain which is the weight

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Today in A5 Webmaster Net see an article "2013 website optimization: Outside the chain and content which more important", after reading only a feeling, the author of Taiji play well, the article name is good, the other is nonsense. In the major forums, I have seen this type of article, a lot of nonsense, really can learn things very little. East pull West pull, seemingly very reasonable, in fact, the turn of our own operation up, equals nothing to say (do the website or SEO friend, think I say the top one of rational).

To discuss the chain and content of the two who light who heavy, in fact, there is no need to pull so much, in my opinion is always content. Content for the king, there may be some people said the chain for the king, in fact, it is covered with tiger skin, there is no content, pull the big flag is also an empty. We have found that, generally engaged in the outside chain is not normal, its content is generally very slag, such a site will be replaced. Every good site is to do content (don't believe it? You can study a few relatively good sites), have their own products or services, no, rely on a temporary stunt red, and finally will be defeated.

Content for the King! Outside the chain is just auxiliary means, one for the root, one for the auxiliary, can combine their specific situation to do outside the chain. If you are Sina, Baidu, Tencent, naturally do not need to do outside the chain, because you all the energy in doing product content. And for the station, because the fame began relatively small, and there is no flow, appropriate to do some outside the chain, that is needed.

However, the chain is not to do outside the chain, innocently increase traffic, but to others to see their own characteristics. For example, the station is hidden in the alley of the small restaurant, at the intersection of the town hanging a prominent sign of nature can let more people see, and then find their own restaurant. This sign is outside the chain, you hang more outside the chain will naturally let more people see.

But...

One thing that's really important here is the search engine, search engine is the equivalent of a statistician, it will collect the signs you hang out, and will display the avatar to your shop to see if your store is a good shop, wine is very fragrant, it does not mind to bring your wine to its place (included and ranked) display. This is a little difference between the website and the example restaurant.

Bouquet is also afraid of Deep alley, hanging outside the chain can help us solve this problem. What kind of wine hanging outside the chain, Baidu will have an algorithm to measure. If your wine stinks, make some mess of gimmick, such as oneself is not a restaurant is actually a brothel, the result recruited a lot of clients, but people came immediately after leaving, because you are still a restaurant, and is a very smelly restaurant, customers will never come again. You hang more outside the chain can only play new people.

Then your site will never have loyal customers.

Writing here, I feel that I have made myself clear, content for the king, whether the new station or old station, Baidu, Google and other search engine algorithms are constantly updated in the era, the future of the Internet will also become a "good faith" space, by hanging some mess of gimmicks attract people to click the site will not only be despised by netizens, will also be screened out by the search engine, there is no way out.

Finally, for the 2013 website optimization, Shun Big network said: "Do study, do their own products, around the product clever idea of some appropriate promotional means, not unworthy!" Remember to remember ...

Shun Large Network (http://www.shunda365.com/) Willmer Original, copyright, reproduced Please specify the source!