On what can the stationmaster rely on to maintain the website traffic growth effectively

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A website has the traffic and can not say that it is successful, can only say that the beginning of success. As the saying goes, it is easy to play Jiangshan. The same is true of maintaining web traffic. In the Webmaster promotion optimization, the webmaster every day to the website to do outside the chain promotion, one of the most basic purpose is to hope to improve the site's traffic, such as the original site traffic is 19 IP, then hope will want to increase to 20. But often many web site traffic is not stable, and this is mainly because the keyword ranking is not stable, most of the individual stations are relying on search to get traffic, this is no different than rely. So what can be done to effectively maintain web traffic? Today, the author to talk about what the webmaster can effectively maintain the flow growth.

Continuous expansion of Long tail keywords

The website has the main proof website the key word to obtain the certain rank, but if close to the key word brings the flow very limited, for instance website construction This word, through Baidu Index inquires its flow, like figure:

As shown in the picture, even if this keyword is optimized, and not to expand some of the relevant long tail keyword, then your site traffic can only stay around 5,000, and if this keyword ranking once dropped, then the site traffic will also rapidly decline, so how to maintain the site traffic growth? So that To really want to be effective will not because the keyword ranking down and cause the site traffic drops rapidly, then the webmaster needs to continue to extend more long tail keyword to the website, this can let the website traffic to be too single keyword, make the website traffic also not because of a certain keyword rank rise and fall and suffer too big influence.

Second, increase the user's retention

What is the most effective way to effectively maintain the growth of the site traffic? The answer is, of course, to add lots of repeat customers to the site. In fact, like some well-known portal stations, such as Sina, NetEase, Sohu and so on well-known sites of its Web site traffic is mostly through repeat, and this also proves that the site has a certain appeal. So we have to effectively maintain the traffic stability of the site, then by increasing the user's retention rate is a very effective way. And for the increase in users, the first need to have a large number of Web sites are popular quality content, the second site of the user experience is better, the three site content to the user value, the four users like the site, its five sites to be angry. It is not difficult to increase the number of users by doing these five points. And if the site has a large number of repeat customers, then even if the keyword ranking down, it will not affect the site traffic deviation. So, to maintain the growth of web site traffic, which increases the user's retention rate is very worthwhile to try the method.

Third, create the website's exclusive brand

If the site has its own unique, users know that the exclusive brand, then not through search to lead can also obtain high-quality traffic. Just like Sina, NetEase, Tencent, Sohu, Phoenix and so on some well-known website, its through the brand effect brings the traffic absolute occupy Two-fifths. and a website has its own brand, the decline in the keyword rankings will not affect the rapid decline in the site traffic, there may be a little decline, but this can be increased through the promotion of the brand to make up. So, in maintaining the stability of the site traffic, we can build their own website brand can be step-by-step stability of the site traffic, it is best to make the site do not rely on search and also can get to rely on search for the same flow. And the site has its own brand, for long-term operations, absolutely is advantageous to have no disadvantage, many optimization masters all pay great attention to the website brand this piece, just like the author visits the A5, all is directly enters the website or extracts from the collection folder, moreover some novice asks where to study the website optimization knowledge, Zhejiang talent Net will tell him directly, to A5 Webmaster Network and seowhy. So that website brand to maintain the growth of traffic, is not empty its table, and many personal webmaster for this is not so much attention, which in the long run, to build their own website brand not only to reduce the keyword ranking can get the flow, the same for their own promotion is also conducive to no harm.

Iv. continuous use of soft text promotion

Which kind of promotion method can increase rank also can obtain traffic? At present, webmaster are like to promote their own web site through the soft text, but also hope that through the soft text to bring the quality of traffic. So to maintain the stability of website traffic, reasonable sustainable use of soft text promotion is a very good way. As webmaster contributors to some well-known sites, not only to increase the quality of the chain, but also hope that through the soft text can bring more quality of traffic. So when it comes to maintaining web traffic, if the keyword ranking dropped, it doesn't matter we can continue to optimize the keyword to restore to the previous rankings, while writing soft text to the relevant site, through the soft text brought about by the flow to make up for the decline in the keyword rankings caused by the loss of traffic. This will not make the site traffic is high when the low, showing a fairly unstable state. In general, through the soft wen not only bring the chain and flow, but also through the soft text to improve the visibility of the site, to quickly build their own website brand is very helpful. Therefore, the webmaster to drop in the keyword ranked after the same large flow, then through the promotion of soft text can bring good traffic oh, of course, the soft text needs to be original, but also need a certain quality, this can reach the effect of drainage.

Finally, Zhejiang Talent Network (www.job110.cn/zj/) summed up: A Web site if only focus on a keyword that is not possible, and if only through a single source of traffic to obtain traffic, if one day this source of traffic loss, then the site will be plunged into a situation without flow, Therefore, the site has traffic at the same time, but also need to open up more sources of traffic, so that will not be due to the failure of a flow source to affect the stability of traffic, and through the development of diverse sources of traffic for the maintenance of Web site traffic is also very effective. This article is about here, the text of all the ideas are original, reproduced please specify, thank you!