Oracle database: Cloud computing and big data are growth drivers

At last year's Oracle global assembly Shanghai, Oracle database technology products http://www.aliyun.com/zixun/aggregation/1719.html "> Senior Vice President Andrew Mendelsohn with the official release of Oracle's flagship Oracle database 12c debut, 12c made him the then "star." At Oracle's headquarters, we also interviewed the Oracle, a database product-line veteran who visited Chinese clients 30 years and 25 years ago.

In fact, there is no need to repeat the market share and advantages of Oracle database, and in the face of cloud computing and the rapid development of large data, Andrew Mendelsohn that this is also the driving force for Oracle database product growth.

In the current cloud computing development process, more customers mainly consider the application software on the cloud, through the cloud to achieve automation, to support the operation of these applications, including Oracle database products to support. For Oracle, it is true that all software vendors in the market can continue to use Oracle's database after providing cloud mode. At present, the world's largest SaaS companies are using Oracle database products, Salesforce.com even bought 50 Oracle Exadata integrated Machine.

When all customers are beginning to realize that they want to make better use of large data, they should have a platform such as database platform or Exadata to run large data. This is also the growth of Oracle database drive.

Referring to Oracle database, the memory database enhancements in 12c because of the "controversy" with competing friends, Andrew Mendelsohn says the difference is that Oracle is adding high-performance data analysis performance on the basis of preserving the original database's high-performance transaction processing Customers do not have to do any data migration work, the original database reliability, availability remains intact, the original database features do not need to make any changes and sacrifices.

In the summer, Oracle database 12c will provide a memory database enhancements option, he said, which will also be available on all Oracle integrated systems, enabling the All-in-one machine to not only perform the best performance of the database product, but also maximize the memory database option's maximum performance And next year's next SPAC chip, the memory option performance can be played to the extreme.

Because of our knowledge of Chinese customers and markets, Andrew Mendelsohn introduced a lot of China. Fujian Mobile uses Oracle Exadata Integrated system to run 250T data; Huawei uses Oracle Exadata Integration System to run 200T data. In China, there are many banks, financial institutions, insurance companies, telecom operators in the extensive use of Exadata integrated system solutions. It turns out that the more domestic customers use Exadata as the basis for deploying a private cloud, consider deploying it on a public cloud.

Andrew Mendelsohn that China's Oracle is not only a customer, but also an important research and development base. His team of 10% database developers work in China, and 20% database developers in the United States are born in China. Oracle Database department has set up three client advisory committees, including customer advisory committees in North America, China Customer advisory committees and client advisory boards in other regions. The importance of the Chinese market is evident from this setting.