PC boss HP announces abandonment of PC business

HP splits PC business Another super hardware Alligator surrendered to Apple? Motorola, the world's biggest PC boss, abruptly announced a decision to quit the PC business a week ago when it announced that it had sold its mobile phone business.　　Negatively affected by the split PC business message, HP's shares plunged 20% per cent in Friday, near its lowest point in six years, and the company's market capitalisation evaporated by 12 billion dollars. The author of this edition/reporter Xue in the Friday earnings meeting, Hewlett-Packard suddenly announced three important decisions: Peel the PC business, close the webOS hardware business, 10.2 billion U.S. dollars to acquire the UK's second largest software manufacturer autonomy company.　　That means HP will focus on the software sector in the future. After another company that surrendered to Apple, the global technology industry exclaimed: "Even the 72-year-old technology companies have to carry out major reforms to shift the focus of the company's business to the software industry and corporate users, reflecting the rapid trend towards the end of the traditional PC industries,　　Simple PC makers and simple handset makers have struggled to survive on their own. Plus a week ago Google announced a takeover of Motorola, and many believe HP has become another company that has surrendered to Apple. In just a few years, Apple has relied on the ipad to boost the integration of the mobile phone and PC industry, and Hewlett-Packard only launched their first tablet computer less than two months ago, and has been defeated in the transition battle.　　With PC's gross profit margins falling, it makes it hard for traditional manufacturers such as HP to remain in the PC arena.　　Chain Reaction the next sell PC business is Dell? From the performance, although HP is still the world's largest PC manufacturers, the market share of nearly 18%, but HP PC business has three consecutive quarterly revenue decline.　　The quarter fell 3% year-on-year.　　Dell, the world's second-largest PC maker, reported earlier this week that the operating profit margin for the consumer PC business was only 2.5% per cent. The market outlook is also not optimistic.　　Global PC shipments grew 2.6% per cent year-on-year in the second quarter, lower than the company's previous estimate of 2.9%, IDC, the World data agency, said last month. In fact, after the first awareness of the long-term difficulties of the PC industry, IBM in 2005 to sell its PC business to China Lenovo Group.　　Earlier, other US PC makers, including Compaq, Gateway and Packard Bell, had either been bought or were gradually out of the market. People also wonder: Who will be the next person to sell the PC business?　　Just last week, Dell's chief financial officer, Brain Graden, said the company had stopped producing and selling parts of consumer electronics because the consumer business was weaker than expected.　　Predicting who will be the most likely buyer for HP? HP's PC shipments are about 64 million PCs a year, and its personal systems department has an annual revenue of $41 billion, and if it sells the business, who will take it? Chinese Lenovo and Samsung may become the biggest potential for HP's PC business, according to foreign analysts.Bidders.　　Foreign analysts believe that the spin-off of the PC business because of sales channels and components procurement advantages no longer, it is difficult to compete with Low-cost computer manufacturers such as Acer, so the PC industry's existing manufacturers are most likely to become buyers. If Samsung buys HP's PC business, it will continue to consolidate its position as the biggest electronics maker by revenue. Lenovo is also very likely to be a large. From the acquisition of IBM PC, Lenovo this year to buy Japanese NEC and Germany's medion. Lenovo has also said it would not rule out acquisitions.　　However, Lenovo Group spokesman Chen said there is no comment on the HP issue.　　But if there is no new PC maker on the market or HP is not able to sell its PC business to another manufacturer, other companies will increase production to fill market gaps left by HP, such as Asus, Samsung and Lenovo. There will be more "mergers and splits" in the press. HP's abandonment of PCs shows three trends in the global IT industry: there will be more "merger splits" in the week, the global technology industry has two upheavals: Motorola sold its handset to Google, HP announced it will sell its PC business,　　What is behind the incident is a dramatic technological change and industrial shift in the global technology industry. At this point, with the exception of Dell, the leading us IT companies have all abandoned the manufacturing of personal consumer products, PC manufacturing will gradually transfer to Asia.　　For example, 6 years ago Lenovo ate the IBM PC business, Samsung is the most likely to eat the HP PC business, emerging markets still have a strong personal consumption market growth.　　As a result of these changes, more mergers, splits and closures will be staged in the technology industry.　　The changes in the PC market are mainly reflected in three aspects: one, HP and other companies failed to seize the PC era to the era of smartphones and tablets of the transition. Some people put HP out of the PC market due to consumption saturation or shrinking. But in the second quarter of this year, the world's consumer spending on desktops and notebooks grew by 16% per cent year-on-year, with most of the market being taken away by tablets, especially Apple. Apple sold 13.6 million mobile PCs in the second quarter, while HP sold only 9.7 million units.　　Apple's ipad revenue in the first half of the year was 30% more than that of Dell's consumer PCs.　　Second, HP and other traditional manufacturers are losing control of the industrial chain.　　The global IT industry has reached its peak in industry integration, and any company alone cannot control the situation. Manufacturers such as Hewlett-Packard and Motorola have also tried to launch their own operating systems, strengthening their grip on the industry chain, and ultimately not at all satisfactory.　　Because the light has the operating system is not good, the mobile internet age also lies in the user entrance, the key application and so on position contention. As soon as Google's successful takeover of Motorola Mobility, Samsung, HTC, the two Android companies that have done best, will immediately become jittery because they have no control over the industry chain. IntegrationMotorola Business, Google, like Apple, has complete control over hardware, software and services related to their platforms, and Samsung and HTC alone will only become increasingly marginalized. Third, the PC industry is not completely out of the way, except that the investment and consumption of the market is shifting from saturated developed markets to emerging markets, just as Lenovo, which also operates traditional PC business, remains strong.