Physical examination items necessary for website operation

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

The operation of the site is the same as the survival of the people, is also the need for regular physical examination, the site is defective this will affect the operation of the site, the site's regular physical examination is the most important task of SEOR, marketing class site must have a large number of SEO optimization, in order to stand out in many sites, that for the operation of the site, What kind of project do I need to have a checkup?

First: Physical examination website basic data. The basic data of the website includes the website, the chain number, the snapshot date, the site and Domain home page, the brand name ranking, the key keywords ranking and so on. These data are the basic data of the website, so it is the basic data, but every physical examination this is essential, through this data can understand the operation of the website as a whole, if these data can not be detected, other projects also do not need to detect. site+ domain name can be traced to the number of sites included, the higher the percentage of the site, the weight of the response site is higher, the site is included in the rate of the number of sites included/the actual page of the site; the brand ranking for the enterprise is very important, physical examination needs to search your brand name, for the enterprise, Enterprise brand must have a good ranking, do not say ranked first, but also to rank home.

Second: Physical examination website Core data. The core of the data will determine whether the operation of the site is successful, keyword ranking can be stable, whether the site can survive in the search engine medium and long term. Physical examination of core data includes:

1, the website code is concise. The site's code to be concise, to ensure the accuracy of the site code, so that spiders can smoothly crawl in the site, the structure of the site as webmaster often said, using Div, less use of JS code, and spiders do not recognize the code.

2, the site repeated collection page. Many sites do not use static pages, dynamic pages can sometimes cause spiders to include repeated pages, repeat the page too much, easy to cause spiders to judge the page that version more standardized. There are duplicate pages to check the cause of the first, to repeat the page to do the next 301 orientation.

3. Label check. Baidu launched the "Page optimization proposal" tool, the site's label optimization is more important, especially the picture of the alt tag, iframe/frame tags, these tags will affect the Web site crawling, improve the label at the same time, but also improve the site's optimization.

4. Meta tag check. Check meta tags are essential to physical examination, we want to ensure that each page of the site can have independent meta tags, meta description tags are often crawled by spiders, as a Web page description of the content, but also to check the Web page of the meta-robots tag, If you use the NOINDEX and nofollow tags in this tab, these will affect your site's overall survival time.

5. Internal link check. The inner chain of the site can be built into a net structure, but not disorganized, often messy within the chain of construction, easy to cause the site is down the right, especially large content-oriented web site, within the chain of construction is very easy to create clutter, internal chain inspection needs to have, but must be related to the establishment of the page, do not link all of the chain to the home page , spiders will punish the practice.

Also: physical examination website External data. Site internal data need to check, the site's external data to be detected, do not because of the external project is not normal, resulting in the entire Web site operating system crashes, this will outweigh the gains. Check the site's import links, Baidu has launched a webmaster outside the chain tool, can view the site's import link weight. Through the analysis of the external data of the website, can find out those import link can increase the weight of the website, find out which bad anchor text construction will cause the website to fall right. Physical examination external links to ensure that the site has enough links, and there are enough high-quality links, so that the site can have something and competitors competition.

Physical examination operation of the site, is the necessary quality of SEO webmaster, physical examination of the site operating defects, to improve the site to improve the life expectancy. At the same time, a lot of technical personnel on the SEO is not enough to make the site can not meet the needs of SEO, so the site has become a physical examination webmaster can not be less work. I hope the webmaster can seriously to the website for physical examination.

This article original guardrail cleaning car: http://www.hlqxc.org/reprint, please indicate the source.