Resolve how to eliminate the duplication of Web site content

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In the recent several Baidu update events, many sites have been Baidu rectification, and when these tragic webmaster gathered together, in addition to complain about their original site content and the chain of negligence, in fact, there is also a aspect of the people did not notice. Although most of the site is original, but there is one aspect not to pay attention to the same is not to please Baidu's favorite, that is the content of the site duplication. Site content even original, but the repetition rate is too high will affect our weight and ranking of the promotion, then what will increase the site repeat degree?

1 collection of content, this is easy to understand, the others wrote the published things to their own website, cheated visitors, but after all, is not cheat spiders.

2 Taobao Guest API site in the automatic Update will produce a lot of duplicate content, resulting in homogeneity. But Taobao has banned the call API promotion, so don't worry.

3 homepage of the popular list of the settings will increase the content of the repetition, because when you put the top directory on the page, the contents of this directory may also be the content of the list of sales, of course, most of this situation exists in Taobao guest site.

4 content less, more pictures, although not directly caused by the content of repeated collection, but we should understand that there are many pictures are sharing a URL address, so spiders in the index when it is difficult to ensure not to be repeated included.

5 Web site Background settings of the dynamic page by the spider crawling directory repeatedly included.

6 error code settings, because when we delete a page, we must use the 404 status code to give users and spiders a certain hint, if the code settings error, then delete the page in the spider there is supposed to exist, which will be included many times.

7 content repeatedly caused the content of repeated increase, this situation is more concentrated in the Web site RSS Subscription settings.

So what can we do to prevent this from happening in the course of website construction?

1 first to strengthen their original strength, do not rely on the site to copy, the content of others pasted to their own site, although can enrich the entire page, but the site's reading value will drop a lot, to know the site's access value is the key point we should pay attention to.

2 Customize the structure of the site itself, because the general site is the use of CMS to build, this type of mainstream program to support the site to create their own structure of the website of the custom, so the use of this feature of CSS, we can create a rich site characteristics of the structure, to reduce the duplication of the site, can play a very good effect.

3 Do not copy the entire page, some webmaster for the sake of convenience, will be someone else's web copy pasted down, but download the page will have a lot of CSS style sheet, once placed in the site, repeat will immediately go up.

4 Enhance the uniqueness of the page, such as a unique title on the page, let the spider know the uniqueness of the page, or manually modify the meta tags, so that the description of the various pages slightly different.

5 mentioned earlier if there are too many pictures in the website, will increase the repetition of the URL address, so the construction process must minimize the invalid or duplicate URL, or to strengthen the text construction, or is not a dynamic page link.

6 in time to clean up the link between the invalid content, for some deleted content to be timely clean-up, but also to all the invalid links removed at the same time.

Content and outside the chain is a website construction of the right-hand, and the user experience is to enhance the value of the site of the point of the eye, these three aspects although the site is composed of the basis of optimization, but some small details, such as Web site content Repeat if not attention, not only will make original content become worthless, the site rankings will not be satisfactory. This article by http://www.xinruiyishu.com/Chengdu New Sharp Art Training School small Sue finishing editor, welcome reprint, Reprint please indicate the source, thank you.