Traffic direct to unknown alternative web business

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Video sites, dating sites, industry sites, just as tens of thousands of online nuggets in these popular business to win badly beaten, but always harvested a few times, a young man named Xu Yang "alone" to find a network of new sources of revenue.

Since the beginning of the year, has long been in the domain name investment has a record of Xu Yang, with his technical team began a "direct traffic" network of new business, more than six months later, this is still unknown to the alternative business, each month has brought him two hundred thousand or three hundred thousand of dollars in income.

Fresh

One person runs hundreds of thousands of websites

Network industry people, meet the first sentence is always "I am a certain site", Xu Yang can not introduce himself, because he does not run a few websites, but hundreds of thousands of small sites, on a global scale, there are already a few such people (companies), some call them "people with the Internet."

and other people's colorful web pages, Xu Yang development of the site is basically just a simple can not be simple page, there are only 00 and a few links, most of them are English pages, it is easy to remind people of the early eight or nine years ago the Internet.

"Like this site, even if the manual operation, 10 minutes we can launch a, and then do not have to manage, and so on, and so on, hehe," so amazing language, let people feel that this is not a "liar", is a "madman." What is even more surprising, however, is that he is telling the truth.

"You see this site," Xu Yang ten fingers on the keyboard to fly a bit, a concise website jumped out, "Esaver is a famous foreign cheap ticket code, we do not promote, every day there will be a lot of people automatically login to this site." ”

Xu Yang didn't explain it in detail, just smiled at the reporter. In fact, people who know the industry already know the logic behind it: these "uninvited guests" who are eager to find cheap tickets will find links to "cheapairlinetickets" (cheap air tickets) on the site, and visitors are then directed to the airline's website, the "Internet Introduction fee", According to the U.S. market price, each production of a click can bring a few dollars of income, even if divided, is a small income.

Prior to this, Xu Yang's role was a domain name investor, with Spadovan. com and. cn domains in hand, and in a very short period of time, he had gradually activated the domain name as "inventory" to become an accessible website. This is only the beginning, a "domain name docking" of the new business is launched at the same time: any domain name for all, as long as the Xu Yang docking platform for registration procedures, you can become a Web site, to join the entire huge site group, share income sharing.

It is reported that, in a few months, there are hundreds of thousands of of the domain name gathered here to become hundreds of thousands of sites, this is still a rapidly growing group of sites, the enormous amount of traffic generated every day is directed to various commercial sites, return income, this business model in foreign countries are called network traffic direct.

Doorway

It seems so hard to do

Almost negligible construction costs, no staff maintenance, no market promotion, waiting for advertising revenue, Xu Yang business looks simple and perfect! It is reported that to this day, the Xu Yang in Guangzhou has established a team of only the Eschi, of which only half of the staff in charge of direct flow, Every month it generates two hundred thousand or three hundred thousand of dollars in revenue, which is an unthinkable myth for network peers. However, this seemingly simple online business, in fact, has a very high threshold, few people can intervene.

"Network traffic Direct, is actually the development of the value of the domain name release, the entire industry based on the domain name, and domain name investment is not who can enter, so the threshold of this business will be very high," in this respect, Xu Yang has full self-confidence, "I was the whole business model is open, others are difficult to copy, too difficult!"

The logic here is: direct flow of the model is completely waiting for visitors to the door, this needs to have a large number of domain name resources, especially those who are easily entered by the Internet users of high value domain name, and with the rapid rise in the price of domain names in recent years, a slightly good memory of the domain price of thousands of tens of thousands of dollars The price of a batch of domain name resources is conceivable! It is reported that 2004, the U.S. listed companies Marchex to obtain more than 10,000 domain names, Cost 164 million of dollars, and if it is now, who want to get this batch of domain names, estimated to spend 1 billion U.S. dollars, using this batch of domain names, marchex traffic direct business each quarter generate tens of millions of of dollars of revenue.

Currently, the most popular in the country, is also considered the most money-consuming video field, two months ago someone shouted "the threshold of dry video is a billion," but for large-scale domain name investment, the amount of money is obviously somewhat thin, and in fact, even with enough money, it is not necessarily a one-time access to the desired domain name, The world's best domain name resources are in the hands of a few investors, these people have a strong personal interest in their domain names, easily refused to sell.

"This circle has been a group of people in the past ten years, we are very familiar with each other, but scattered around the world, do not love publicity, the circle of outsiders do not know that there are such people, let alone into the circle," in fact, Xu Yang himself is an example, Hands. com domain name in the domestic almost no more than, but know him few people so far, but his domain name docking platform just launched, many domestic and foreign circle of friends will hand over his domain name, suddenly became the region's largest domain name convergence platform, the outsiders to do this is almost unthinkable.

Layman to see the lively, knowledgeable to see the doorway, in fact, even if there is a huge domain name resources, it is not equal to be able to lay down to collect money! What kind of domain name suitable to park what kind of content, how to navigate these traffic to the right place, generate the biggest income, this kind of optimization technology, need a long-term accumulation, "it is reported that in the United States, looking for a master of domain name, far more than to find a fund trader more difficult."

This series of thresholds, so that the 20-year-old young people "alone" standing in an industry, in the noisy network industry is particularly peculiar.

Prospects

It's a big investment to have a big output.

Every night at one or two o ' clock, Xu Yang Stop the day's technical development work, like a long desk and tired of the chin, the hand open the browser, leisurely patrol their small sites, at this time around the world, tens of thousands of netizens are constantly visiting his entire Web site system, Some of them have been diverted from these websites to a variety of commercial websites, and an "introduction fee" will be transferred to the "referral" account, which is exactly the same as the business rules of the search engine's keyword services.

Of course, as a "referral" Xu Yang do not need a home to charge, in the international network industry, the flow of direct traffic has developed into a relatively mature business chain, Google, Yahoo and other network advertising agencies as a middleman, they are responsible for the flow of traffic to the demand for commercial web sites, and is responsible for charging them, and then regularly to Xu Yang in the overseas registration of the company transfer, Xu Yang again according to the contract to assign the share to the docking domain owner.

"It looks like there's a lot of income every month, but in fact, I did not get the hand, basically used to invest in new domain name, now a little look at the one is thousands of million dollars, very expensive," this year in order to rush the domain name to drop out of the young, the domain name has not changed, the more the more, of course, He will also be in some of the top enterprises for the brand, domain name worry, help them to find an excellent domain name scheme, this is his real forte, skill.

"The more critical job is to collect more good domain names," Xu Yang explained that in this industry, the domain name is like land resources, traffic Direct is in these land building rental, can receive how much rent, key to see lots (Domain name quality), see area (Domain name number), and the best is that they can buy, This will make for a sustained increase in revenue, which requires a lot of investment.

How much does this input cost, one billion, or 1 billion? He didn't say!