Training website Promotion

Source: Internet
Author: User

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Training schools are everywhere, professional skills, computer applications, art, life, language, etc. training is not poor, some enterprises will carry out training as a strategic goal, is also very sensible. As the training industry emerges countless rich, Mensen more conducive to sustainable business, the so-called: "Peaches and plums all over the world." The world's people are yours, and the wealth of nature is yours. So that the training industry does have a good development, then the training site has what kinds of promotion methods?

I. Participation in Bidding

Because many training schools, competition is more intense, participate in Baidu bidding can quickly catch students. Bidding keywords should not be too pan, plus geographical terms for the most wonderful, such as: "Chef training" This word clicks large, but too broad, if not the national chain of Chef School, there is no need to compete this word, in Baidu bidding has a broad, phrase, that is, accurate three categories. If you choose the first two, it will lead to countless long tail flow, not only the conversion of low, and the membership dues you countless silver. Therefore, it is more reasonable to add regional bidding.

Second, SEO ranking

Training schools do SEO is very common, and some of the network promotion company, some of their own recruitment, do SEO advantage is that you can spend a small amount of money to win more traffic, there are dedicated maintenance site, pulse website, update the site. Optimize keywords and long tail word rankings to improve transformation. There is SEO can promote brand awareness, suppress negative news. For some think that there is a bid contempt for SEO business leaders, is really short-sighted, not kind to say, a little seo people can use negative information will be a lot of corporate image to die. Here, the author has a small bid ranking experience, in doing site title, do not put the competitive bidding words to do keyword. If the top ten keywords are bidding rankings, even if you are the natural ranking first and how? Click to your site, but there are few opportunities, but it is not a bit of use, perhaps in the middle of the night a lot of Web site promotion offline, you can still be a consolation prize.

Third, the training website routine promotion method

Forum Training Plate Delivery, classified information delivery, professional training site information delivery, Baidu FAQ Bar encyclopedia, such as platform promotion, training School (Enterprise) blog promotion, targeted crowd QQ promotion, mail promotion. These methods are regarded as the training website routine promotion method, is worth using. But it takes a lot of time and energy, the effect can only be said General, but, as long as adhere to and operate properly will have a certain transformation.

Four, master General is how to operate?

Training category to promote the master often appear in the SEO industry, the net to make the world. One of the Web site to do a single page, out of E-books, the founder of the Forum, video and tutorials are training to promote the use of the skills commonly used, I believe that many seoer know the husband, mouchangqing, management and other experts. The display profession is the best promotion method, therefore the training website promotion needs to pay attention to the professional display this direction. In the display of professional at the same time to provide more free resources to share with the public, skills to teach, enthusiastic for the rookie to answer questions and so on will make people more cordial, easier to stick into the heart, in the benefits and Word-of-mouth will be both.

Five, no professional and how to promote?

Two words: Spend money. Where the money to spend is the key to the problem, the author summed up the following several aspects of spending will be worth some: Baidu bidding, network Alliance, local high popularity forum, high clicks classified site, as well as enrollment Agent website. The proper use of these methods, your own money can achieve good results.

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