Web page SEO should pay attention to some

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The following sections are arrogant to small in terms of their effect on optimization.

Title Label

The content that is contained in an HTML statement to summarize the basic content of a page. The title is displayed above the browser window when the user browses the page, and in the Serp page, title is the main factor that determines whether the user clicks on the page.

Keywords in content

Web page text contains the user search keyword input, this aspect of the optimization, including the text in the frequency of keywords, location and combination of ways.

Detail: keyword density (Keyword density)

Headings, bold, italic, etc. used in the page

Headings, usually meaning a paragraph title, expressed in HTML in H1, H2, and H3.

By using changes in fonts such as headings, bold, and so on, give a summary or emphasis on the summary page or paragraph, which can help the search engine determine the key content of the page in a better reading experience. It works better with alternate use.

Other pages in the station refer to the connection

In general, if the content of a Web page is very important, then, the same site will certainly have a considerable number of pages to point to the page, hehe, very good understanding? In fact, the search engine is also thinking that a fully connected Web page can also be considered important by the engine. This optimization includes the content of the connection source page itself, the location, the anchor text used by the link.

Outgoing Links for pages

The impact may be positive or negative, depending on the quality of the link, the relevance of the content on this page, and even the relevance of the site.

Web page Presence Time

Each page has a "birth time" for the search engine, that is, its search engine spider the first time to crawl. The longer the Web page is, the more authoritative and trustworthy the search engine will feel. Of course, this is to ensure that the page is not "dead" page, has not been buried under the premise.

Keyword use in URL

The keywords used in the URL, for more detailed discussion can see Preliminary optimization: Subdomain, URL, Keyword and description, Keyword in URL: Chinese Web site dilemma.

Page size

The page size can be expressed as a file size KB, or it can be expressed in words. Generally speaking, a too large Web page (KB) will affect the browsing speed, a long (word) of the page is difficult to find a balance in the keyword density, but it is difficult to conclude.

Alt and Title tag

This includes the ALT, Tltle label for the picture, as well as the title tag used in the link. Although this is often used by SEO spam as a keyword fill, however, the major search engines still use their reference.

HTML code

The Web site authentication is used by many websites to prove that their page files conform to the HTML specification, but simply, a page full of HTML code errors can also bring difficulties to the search engine spider. But whether through the world's certification will help search engine rankings are still a lot of controversy, and even some tests show that a deliberately left a few small errors (note, is a small error) of the Web page can even be more favored by search engines. Therefore, we do not necessarily have to go through the authentication of the spider, but at least to ensure that it in a variety of browsers to display normal, to ensure that the search engine can be normal analysis.

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