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SEO does not have the same routine, the Webmaster optimization method is also with the search engine algorithm changes and changes, the conventional method of optimization will be eliminated by them, and constantly please search engine is the focus of the webmaster optimization, SEO not only the same way, but also for the site industry, There are different ways to optimize the type, for example, small enterprise station and the content of the portal update there is a big difference, small business site nothing updated content, 35 days hair article may be able to maintain the weight of the ranking, and the portal must be updated every day, and must have a certain number of support. For the site to optimize this piece of trust owners have contacted a lot of industries, the following is said wedding photography website how to do SEO (only a personal experience to share):
First, it is best to have article update
Content updates can make the site snapshot update more timely, so that the weight of the site to promote faster, so that keyword ranking better ... It is important to update the content of a Web page. From the previous optimization of Shenzhen wedding photography website to analyze, the entire page is full of pictures, no content of the update area, which for spiders and users are no new things, in order to let the site has content, we can set a few suitable for wedding photography articles updated plate, For example: Wedding photography news, wedding photography activities, the latest post, user reviews and so on, so that the station has content updates, will lead to the weight of the site to promote.
Second, the flash is exquisite but should be appropriate
Many wedding photography sites are made with flash images, this looks very beautiful, but not conducive to search engine spiders crawl, although the content of our loss, can be from outside the chain of exerting force, such as binding blog, forum to drive the site update, but this effect is not ideal, especially the new site, No weight everything is zero, even if you have strong outside the chain, often also compete but others. Therefore, the wedding photography site for flash screen to be appropriate control, preferably designed as a picture of the style, plus the alt tag, the same looks very beautiful, for navigation and some columns or even the entire station are flash, the proposal in the optimization before the first revision, which is very important for optimization.
Third, pay attention to the conversion rate of long tail words
Wedding Photography keyword choice is very important, can say the key words determine the conversion rate of the site, in the site does not have a certain weight, we should choose those who have the conversion rate of long tail keywords, such as we do Changsha wedding photography, we dug and Changsha related keywords, such as: Changsha wedding photography, Changsha wedding photography studio, Changsha wedding photos, changsha outdoor wedding photography, etc., such words for the optimization of the difficulty is relatively small, but also has a very high conversion rate; In contrast, if the optimization of wedding photography, wedding photography studio, wedding, such as the popular words are meaningless, unless it is some wedding photography portal site.
Wedding photography site to achieve the atmosphere is of course very important, we all like to see such a beautiful picture of the site, there are pretty bride, handsome groom sweet wedding photos, but also have to pay attention to other details, such as the clarity of the picture, the company's formal degree, online consultation, contact, etc., to make the customer generated trust is the most important, To know that there is a telephone consultation only hope to produce orders, do a good user experience to let the SEO play a more full role.
Above is their own optimization of a few wedding photography site, summed up some of the wedding photography website optimization details, we have any better way to contact me, I hope to do wedding photography site webmaster can communicate a lot. The article by me swims the net http://www.51t.com/original, the A5 starts, reprint indicates the article source, thanks.