YouTube application transformation introduces set-top box usage

"Zhongguancun Software Information" June 24 news: It is reported that, benefiting from cloud technology to bring fashion applications to old set-top boxes, cable TV users are now able to access YouTube and other online video services via set-top boxes. Now, an old Hungarian granny watches the Jiangnan style on TV for the first time. Youtubeyoutube and the Hungarian cable TV service provider UPC Hungary began a few weeks ago to bring YouTube apps into the latter's set-top box, and the granny finally knew who the bird's uncle Psy was. YouTube is not the only online video service provider that has been flirting with cable service providers these days. Netflix, a video streaming company, has signed an agreement with a number of limited TV service providers to introduce the company's services into their devices. However, due to hardware constraints, the scope of these service agreements are extremely limited. On the other hand, UPC Hungary pushes YouTube to all subscribers by using cloud services. YouTube and Netflix want to expand to pay-TV because they want to reach new users and spend more time on their platforms. With all the Blu-ray players and video games consoles, as well as exclusive streaming devices such as Chromecast and Roku, YouTube and Netflix apps have been gaining millions of new users. However, these devices often require users to make some effort to convert their TV's high-definition Multimedia Interface (HDMI) and search for specific content. On the other hand, the set-top box has been defaulted to the program data source, which is the same meaning as what the TV is currently playing. YouTube and Netflix also want to be the next choice for users on television, and they can be easily found in traditional TV networks.