Foreign brands bid for China's home appliances to the countryside this year

Source: Internet
Author: User
Keywords Treasury
Tags configuration enterprise enterprises high high-end high-end products highest price home appliances
Xinhua Beijing, February 5 (reporter He Zong yu han) 2010 National household appliances to the countryside to invite bids results 4th announced, foreign brands have significantly increased the number of products, Samsung, Sharp, Electrolux and other brands of refrigerators, washing machine products for the first time. Color TV, refrigerators, washing machines and other 12 major categories of products, in addition to more than 300 have been the successful enterprise, this time there are 178 enterprises won the bid.  As a result of home appliances in the countryside, the highest price increase, the winning products are large size LCD TV, high configuration notebook computers and other high-end products. It is understood that, because the home appliances to the countryside products the highest price increase, enterprises significantly increased the promotion of high-end products. China's government procurement network announced the results of the tender, TCL only 50 of the successful products in the countryside, there are 10 of the product price for each 6999 yuan, Konka, Hisense, Haier, etc. also launched each of the 6999-yuan color TV sets.  Asus, founder, Lenovo, Acer, etc. also launched a price of nearly 5000 yuan per computer products. According to the deputy Minister of Finance Shaochun recently introduced, from this year to the countryside products in the color TV, mobile phone's maximum price increase of 1 time times, such as color TV from 3500 yuan mentioned 7000 yuan, mobile phone from 1000 yuan mentioned 2000 yuan. Refrigerators and other 7 categories of products to increase the maximum price range of 25% to 75%.  It is expected that the market share of products in the countryside will account for 80% to 90% after the price increase. February 1, 2009, China will pilot more than a year of home appliances to the countryside policy officially to the country. According to the statistics of the Ministry of Finance, as at December 15, 2009, the cumulative sales of household appliances to the countryside 34.3 million, the cumulative grant of 6.29 billion yuan, to improve the production and living conditions of farmers, expand rural consumption, promote household electrical appliances industrial Restructuring and industrial upgrading played an important role.
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