Former CCTV host Wang left the CCTV business

Source: Internet
Author: User
Keywords Entrepreneurship Wang win in China CCTV host
Wang, the original CCTV well-known host, producer. Graduated from the Chinese department of Peking University and received a doctorate in literature, has served as CCTV "Oriental space-time" "Focus Interview" "News survey" reporter, founded the "dialogue" "Economic Information Network" "Global Information" "First time" "Economic half-hour" column, as "win in China," "We" the chief producer and moderator.  Recently confirmed the resignation from CCTV, founded the network of excellent rice. March 17, Wang and her network is undoubtedly Sina Weibo (http://t.sina.com.cn) the most fire words.  Early in the morning, Wang the first on the blog confirmed has resigned, and founded the first in China to start as the theme of the original video website excellent rice network, become the number one to expose the resignation of the CCTV host. When Wang or CCTV's famous entrepreneurial talent show, "win in China," the chief producer and host, every time in the recording scene, looking at the various ambitions of the entrepreneurs around, there are always a few minutes, Wang will involuntarily distracted, quietly think, "If I were him, then what?"  "Now, if" becomes a reality. Wang is now the most popular, most controversial is the auction Celebrity time column, which in the expected. In one day, Shi Yuzhu's 3-hour auction price has exceeded 50,000. The auction starts from March 15 and lasts until June 15, with a price of 1 yuan.  As of yesterday 11 o'clock in the morning, the highest bid was 518518 yuan. Wang with Shi Yuzhu, she wanted to do a Chinese version of the Buffett lunch, auction celebrity time, both for those who want to communicate with business leaders to provide a path, and can use the proceeds of the auction for charity. In fact, she would like to put forward to the Shi Yuzhu auction request, but ashamed to reluctant, didn't think Shi Yuzhu active openings, "otherwise you will auction me." "Shi Yuzhu, Yu Yu and other finished well-known entrepreneurs, is Wang so many years in the accumulation of CCTV business network resources, will be her transplant to the network platform." Wang is lofty, good higher end, she gave you the mission of the network is "serving the country and knowledge groups." She was a bit dumb when she faced the most wanted auction for netizens: Cyber celebrity "Brother Sharp".  The intellectual Wang has yet to figure out how to deal with this tricky auction object. March 22, Wang a visit to Sina, about the reasons for leaving, and share the founder of the whole network of fine rice.  Wang said: Originally wanted to do a consumer-to-consumer E-commerce Internet company, so left the CCTV, and finally set up a profit model mainly rely on advertising of the excellent rice network, to provide the vast number of users really need programs and Internet content. Wang frankly entrepreneurship on the road is very hard-"feel tired Dying", the road of entrepreneurship is also full of challenges-"excellent meter network is a person did not walk the road, can only Stones". But Wang is hopeful about the future and never thinks of failure. "With the company of the vast number of netizens, I am not afraid nor lonely." "Dialogue" serves the country and the Knowledge Community network powerDepending on the platform "Reporter (hereinafter referred to as the column host Guanjing interview): Just how to introduce you, because you have a lot of titles.  But for now, entrepreneurs are a better fit.  Wang (hereinafter referred to as Wang): Yes, you are very considerate.  Remember: First of all, we would like to congratulate you on the March 17 has been officially on the line of the excellent rice network, this is Wang teacher single-handedly built network television, I noticed that she has a slogan, "For the country and the intellectual Service network television."  Wang: A network television platform serving the country and the knowledge community. Note: It seems that my statement is not accurate, perhaps the difference between the knowledge community and intellectuals is quite subtle.  Why does Miss Wang position the network of excellent rice in such a role? Wang: Before I come today, what should I say in the first sentence? All citizens in Beijing are looking forward to the disappearance of the long sand sandstorm and the blue sky. You see my throat is very uncomfortable when I walk all the way.  I believe in such a quality of life, everyone will be very upset. Whose business is this? is a matter for every citizen, and also for the country. I have a word, any media should be thinking of the state, because the media and the public contact, if there is no country such a consciousness, your social impetus is not so strong, or to achieve the desired goals.  Or when I see a person with a sense of national consciousness, his heart will become a special stereo. Again knowledge group, knowledge Group is all desire knowledge, longing for knowledge, already have a lot of knowledge of people, are our users. Not the network television station, but the network television platform. We build a more complex three-dimensional space. Why is that a platform? The platform can structure a variety of resources, at the same time show out. For example such a platform, the above program itself video signal is divided into two, all the way is the hard drive, the way is the tape, the two signals along the road for each local Taiwan, we will build the broadcast framework. There is also a way to do a lot of distribution online, and of course, it may also work with mobile phones. This is a platform for interchange, not a network television station.  And we already have a Chinese national network TV station, that is authentic only, we are just a platform. I think Amoy treasure is the wisdom and experience in people's mind: you just said to serve the country, for the knowledge community, you in CCTV can not better for the country, for the Knowledge Group services? Can't that platform play your mind better?  Why jump out of your own business now? Wang: CCTV is a very good platform. The reason why I want to start a business is because there is a source in it. I was trained at the Harvard Kennedy School of Government in April 2009, and I have a very good idea, an entrepreneurial platform, to do Consumer-to-consumer website. Ma Yun's Consumer-to-consumer website Taobao is to Amoy things, sell tangible items. What I want to do is actually amoy the wisdom and experience of people's minds. For example, there are many host's experience, I am a broadcasting college graduates, especially want to talk with you for half an hour, willing to pay you 50 yuan, we open the video and fix the price.  I do such a platform, so many people do not run around, very environmental protection, the world's wisdom and knowledge exchange is not limited to the circle of friends and acquaintances. I was looking for a young Indian, 22-year-old, very talented design site, he gave me the design of E-commerce platform. At that time I want to do E-commerce platform, I want to be sure to leave the TV station.  Usually I don't want people to work part-time, so I made up my mind to leave. To tell the truth at that time also hesitate to do two times with the Taiwan communication, said my idea, get his understanding, I have done the formalities. That platform is going to be online by the end of November, and I've been designing it since the end of April then Consumer-to-consumer platform on the line two weeks I strangled, because this is a dream in my head, not from the market research, users are not willing to pay, such as you talk with me for half an hour, I think there is no profit, your time also spent, But I do not want to pay, such a large number of products can not be priced, or pricing can not be implemented after. Finally, we investigate, they want more professionals and celebrities to tell them that they are willing to come, pay no fees and say otherwise.  It's not a problem for me to bring those people in, but these people are more than advertising or Internet TV.  People know this source will be very understanding, I can not still continue on the television.  Note: Many netizens are particularly concerned about the many details of this side, because you know you have been in CCTV for more than 10 years.  Wang: 15 years. Influence and small is just a by-product: how do you think it is best to realize your own value? You may not be as famous as you are at CCTV, or you won't be able to run more and bigger projects.  What is the power that drives you to change inside?  Wang: Excellent rice net for this made a small short film, called "In fact, everyone has a gingko tree," I believe that my thoughts and driving force will be more clear.  Netizen Sunyo: Excuse me Wang the profit model that the teacher does pioneering work? Wang: Mainly advertising mode, by better people, speaking on the road a series of life experience sharing, positioning is very clear, it should be said that advertising is not a big problem.  I would like to emphasize that the online advertising mode, manifestation and mode, in fact, we are in the process of walking all can use more, better innovative way to solve, this thing we are exploring. A lot of the profit model you may not be able to imagine now, but when I put this network to create a loyal audience, the real to the community, to young people, to create value for users, that profit model will naturally occur. A lot of people say you open the front door, there is no due harvest, but in Pang you will find another way to profit.  I believe so.  Remember: Many people who have wealth have repeatedly said that wealth is only a by-product of value and success, and that if you start with wealth, you may end up with nothing. Wang: Very right. As you just said, I really don't care if my influence is big or small. TheThe influence of the big and small is nothing but your popularity and small, know your people more and less. It can be obvious whether you bring value to everyone after you succeed in doing things. When a person is focused on your popularity, this thing is putting the cart before the horse.  Big and small is a by-product. Remember: Although as long as things are right, money will come eventually, just as we have children, you always know that if he grows very well, he will grow up to achieve a career. But when you were a child, you did not give him food to eat, no milk to drink, can not grow very strong also not.  For the network, if we look a little shorter, how to solve the current survival and operation of the problem is you think more? Wang: Really thank netizens, these days netizens really think more than myself, and I did get a lot of inspiration and inspiration, we in the team brewing, will become some feasible way. Now our website because we do not support upload, and video clicks less, it's operating costs are relatively small.  There is our investment problem, we are in the process of engagement. Note: Let's ask a little more, such as how much is the annual operating expenses? If we talk about investment, what would be the valuation?  This may be the most unusual question you've ever thought of as a column producer and now as an entrepreneur. Wang: The cost of operating each month is lower, the specific number I really did not read. As for the valuation of the company, with whom in the negotiations, I must adhere to the investment itself required by the legal provisions, can not be in the end of the investment negotiations, to the public. I am responsible to the investors.  I'm sorry. Integrated from Sina, People's network, "China entrepreneur" link why I resign from CCTV familiar with me know that I am CCTV staff. Supposedly I should go down this road, but I want to change the direction of my life. 2009, I in July and September successively two times with focal Taiwan long sincere exchange my idea, got his understanding.  With his permission, I officially resigned from CCTV's office.  I believe that many people will ask me the reason for leaving, in fact, in a word can be summed up, that is-I want to start a business. Since I did "win in China" column, entrepreneurial these two words almost follow me. When many players because of entrepreneurial passion, the road of sadness and tears, I as a witness inner waves only know themselves. Since then, the desire to venture in my heart again and again germination, often appear once, I have to let me on the development of life such a big problem to deliberate. Whether I like it or not, I am middle-aged. A sense of urgency so that I can no longer thinking, indecisive. Otherwise, I lost enthusiasm, physical strength, creativity and dreams can not be a heart to tilt the waves have an account, and I was one of the most can not forgive their own people. I'm sure no one would think it was easy for me to make this decision, but the passion for entrepreneurship and the desire to try a new life were too strong, so I did it without hesitation.--excerpt from Wang blog noun consumer-to-consumer Consumer-to-consumer is the professional language of electronic commerce, is the electronic commerce between individual and individual. C refers to consumer Consumer, abbreviated C,C2C namely Consumer to Consumer, because the pronunciation of 2 in English with to, so C to C is abbreviated to Consumer-to-consumer.
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