Forum Record: Business innovation of related industry chain in commodity trading market

September 21-22nd, China's leading E-commerce service provider network Sheng Business Treasure (002095), a well-known commodity data business, and NINGBO International Trade Investment Development Co., Ltd., China Commodity Research Center, China Electronic Commerce Research Center (www.100EC.cn) co-organizer " 2012 (third term) commodity Trading Market Development Forum (CBSE) "held in Ningbo (Forum review: http://news.chemnet.com/list/zt/industry/dzfzlt2012/index.html)." The forum has also been Ningbo People's government, China's Logistics and Procurement Federation support, but also got the technology, gold Network Aetna, Luzhou and other sponsors of the old cellar support. The following are: topics for new breakthroughs • The Forum theme report of Business innovation of commodity trading market-related industry chain special expert dialogue record: Moderator: This afternoon two parts of this link include very exciting content. The first part is the discussion link, the discussion topic has two points, the first topic is the commodity spot trade industry chain's matching plan, the second topic is the National electronic Commerce demonstration City Commodity electronic Commerce pilot project discussion. First of all, I would like to invite the experts here today, first of all, we invite: Beijing Golden Network Aetna Information Technology Co., Ltd. chairman of the President, when the power technology market and business development manager Mr. Zhao Shaohui, Wuxi Stainless Steel Exchange Executive Vice President Mr. Qianhaiyun, Chongqing Easy to pay Technology Co., Ltd. Marketing director Liu Bo Yang Tielong President of Zhouzhuang Metal Exchange of Jiangyin City, executive director of Guangzhou wide-insurance Commodity exchange, President Ching, Ningbo Hui Jindatong 方伟 side total, Zhoushan bulk yang Total, Ningbo bulk Smingshu history Total, Ningbo shipping Exchange Xu Xiaojong Xu Total, Jiangsu embellish the week total. Sit down, everybody! Our industry is at a critical time, today, our theme "New situation" in these two days has been to clarify the situation, we are gathered in the beautiful city of Ningbo, together to explore new breakthroughs, what is a new breakthrough, this time we ushered in the National Development and Reform Commission approved 118 E-commerce pilot units, We are also fortunate to invite the pilot units in Ningbo to participate in the discussion, the breakthrough for our industry has brought hope. Let us look forward to today's discussion can bring more enlightenment and new development direction for our industry to open a smooth road, I wish today's discussion wonderful, thank you! Our first discussion is about the content of the industry chain services, in this respect yesterday, the Director from the reduction of circulation costs, improve the turnover efficiency of social liquidity and reduce social inventory three aspects, for the development of our industry provides a basis. In the country's Twelve-Five plan also explicitly put forward to the development of modern industrial system, our commodities this as the future of China's Twelve-Five planning of the modern circulation industry system, the director of the speech for our industry found a basis. Yesterday and today, the guests who came up todayRepresentatives from the logistics service piece and financial services this piece, also for our future development direction pointed out the road, we will also hope to be able to focus on the industry's strength, common in financial services and logistics services to open the breach, out of the industry's traditional pure reliance on fees as the only source of income this limitation, By improving our service ability and service level, we make a common development of our whole industry and industry, develop together healthily, create value together and share value with industry economy. Today, we would like to welcome all the representatives to give us a very insightful and appreciative applause. First about the two elements of today's discussion, I would like to first of all to ask us to make a speech, Guan always said a let me very touching words, he said that the gold network Aetna for our commodity industry exists, if we do not exist in the commodity industry, the Gold network Aetna also does not exist. This sentence makes me very moved. First of all, please comment on his views. Beijing Golden Network Aetna Information Technology Co., Ltd. chairman of the key: Thank you! It is also a great honor to communicate with you today, talking about the development of the industry, this morning also talked about some, now we talk about a subject is the commodity trading market supporting services, in fact, in the initial framework of a system, including the original design is also a concept, we want to create a logistics, business flow, information flow , Service flow platform. Now we know how to do the logistics, technology has also undergone a great change, warehousing conditions, transport conditions and so on. But take the trading platform as the core words can do to the disorderly logistics into orderly logistics, enhance the level of our logistics. In addition, some financial services can be driven, including the difficulties of SME loans, investment problems. So many years of commercial banks, other banks are also launching a variety of services, there are still some emerging forces, the emergence of third-party payment platforms, accelerate the docking of trading markets and financial institutions, some pay the company. In addition, we speak, in the past we have been talking about the quality of the 80 's feeling, the 90 's talk about the process of feeling, after 2000 is the arrival of E-commerce era, there is a supply chain integration, in fact, E-commerce is only a foundation, supply chain integration including supply chain financing, etc. The main source of income is a single transaction fee, a single source of income model will cause single, the main trading entity is no more than four categories, one is manufacturers, consumer manufacturers, industry and trade manufacturers. Now outside the industry investors, this some of the trading body is a foundation for our entire market, but now our market is a state of resource integration, in our early development will seek which resource is better, it should be included in our trading platform. A single fee source, we are based on the industry outside the investment community-oriented market, this is the initial stage of our market development, and truly a good industry, the manufacturers, traders plus the investment outside the industry, so together with us as a group, will cause our market to flourish. Now many of our marketsis not satisfied with the transaction fees, there are also financing services, and so on derivative services, including third parties, including financing, if you can intervene in this kind of market, there must be a spot trade basis, because we now have the listing of transactions, according to the original futures regulation of 20% has been magnified five times times, There is no financing problem in terms of trading alone, and the real financing is the investment generated by the trade demand combined with traditional trade. At this stage can say 38th text, 37th text request return to the spot, how to return, I think is not a simple return, return is not a setback, but spiral to rise, to avoid such a risk. Including industry associations to have such a sense, after all, China is a vast territory, and the provincial policies are different. In the reform and opening-up, we comrade Xiaoping said a word, we engage in a market economy to learn a lot of capitalism, but many still stay in theory, we have Comrade Xiaoping in the south of a circle, we can engage in a special zone, if you do well, all provinces must be relevant policies. You want to engage in capitalism, well, not I give you, but you go to fight for. The association can follow this line of thought, is not able to find our commodity trading market in this sector of such a special zone, so there is a certain enlightened government, there are some supporting support. If we find it, we can say that other markets can also use this joint dispatch to promote some changes in local government policies, including tax and other supporting policies. So I said the return to the spot is not a simple return, must be from the trade habits, traders, such as the traditional trade habits, if there is such a special zone, we can go to replicate to promote, especially in Ningbo, such as the commodity trading market in Ningbo also do a good job, may have some experience for your reference. Say so much, thank you! Moderator: Thank you very much, we have made a lot of good suggestions and opinions to our commodity Trading Association, and I hope we can work together to promote a good development. Here is the money to talk about. Wuxi Stainless Steel Exchange Executive Vice President Chanhai Yun: We are in fact a little handling fees, other costs are exempt, so we also want to listen to your guidance, exactly how to adjust to promote income. Moderator: Wuxi stainless steel is also our representative of this industry, they did more than 10,000 billion last year, for stainless steel they are also ahead of a good model, hope to be able to communicate with Wuxi more than stainless steel. What is the current piece of logistics services and financial support? Wuxi Stainless Steel Exchange Executive vice President Chanhai Cloud: Before in fact, we pledged a lot of loans, including Wuxi banks are also recognized, but basically are offline, and several banks in the talk on the line of cooperation, we are doing more, basically progress almost. Logistics supporting aspects of our natural advantages, there are a number of large markets, distribution, processing, import and export services are there, but the whole is now online, may be a lot of things do not necessarily have a peer to go much. MainHolder: Thank you very much! Applause again! The following invites the time Force technology market and the Business Development Department general manager Zhao Shaohui to talk about. Time Force science and technology Market and Business Development Department general manager Zhao Shaohui: Hello! I am also today on the topic of our Secretary-General talk about his superficial understanding. When it comes to trading market related services, in addition to our transaction fees, I understand that the problem is more focused on the new market, did not get the new market for medium and long term licences, handling fees this road is not necessarily go through, how to get profit points. When it comes to logistics, I would like to talk about two points, the 1th should say that when the force of science and technology, including my own growth is accompanied by commodity trading market and logistics industry development, said the logistics of the two core business links, the first link is our warehousing links, the second link is the transport link. What we're talking about now is more about warehousing than about commodities trading. Our first involvement in logistics is also cut from the warehouse point of view, the earliest time and the country's largest warehousing enterprises to cooperate to help them develop warehousing management system, it should be said that their storage is entirely with our commodity matching a warehouse management system, including commodities have steel, coal, cotton and so on, Since the beginning of the 2000, we have accumulated a lot of experience in the process. For warehousing services and commodities trading, in fact, there should be two content, one is the delivery of warehousing services, everyone's market whether in the forward or the spot of the market is inseparable from the physical delivery of the warehouse, the delivery process is mainly in the settlement management of warehousing daily delivery of this piece. It is also important to finance the regulatory warehouse, for the warehousing of the entire warehouse including its cargo management, quality of goods management, it to put forward more stringent requirements than delivery, we must first designate delivery warehouse, but more stringent than delivery warehouse, so that a financing management requirements, Therefore, we also include in this area, such as the central storage System, in the storage of salt, COFCO, national storage systems of these warehouses we are also research including the provision of planning and services. This is a piece of. The second in logistics we are also with the Chinese Logistics Federation to do some supporting work, just mentioned how the storage system with the trading system docking, involving a warehouse management system, we also did a call Digital warehouse application system specification such a national standard. There are two links involving transportation and warehousing, we want to realize the information transmission between it, because the whole logistics information is fragmented, last year, I was involved in the early one called "Transport and warehousing Business link data exchange application code", but also for the logistics of commodities to contribute some meager strength. It should be said that our profitability is hidden in the trading, logistics and financial three aspects, it opened a basic model after, such as logistics value-added services, such as the deep processing of steel, cutting. Moderator: Zhao General, I interrupted, we are more concerned about, we are now the logistics system, or back to this theoretical basis, as said yesterday, the turnover of social funds to promote aCan reach 200,000, reduce the cost of logistics to reduce a point can be reduced by 600 billion, social inventory down a point is more than 12 billion. Now if this system is combined, it will save 10%, one point is more than 800 billion, 1% will be more than 8 billion, so we can not finish in this room. I am thinking that we do not do well in the logistics, there is no better than to reduce social inventory or improve the effect of logistics turnover better representative approach. Zhao Shaohui, general manager of Time Force technology market and Business Development department: We speak two typical applications, the first we have a trading market in Baoji, it is a traditional steel before shop mode, we will be our digital warehouse and electronic trading system for seamless docking, after docking we can directly from the back to select goods, Then put the goods on the market, this will certainly reduce the cost of inventory, which is a typical application. The other is Hebei Iron and steel Trading center we helped him plan an intelligent logistics platform, this platform actually from the steel industry, everyone's concept, I buy a ton of steel, involved in the flow of material is five tons, so that our logistics inside the intelligent optimization has a very strong profit space. Moderator: Thank you very much! Zhao said the two typical examples, I hope everyone back to have a look, and then we put their market together. To this question, Yang always? Yang General: Just now the director said three data, I think we have to seriously think, if the inventory rate is reduced by 1%, the cost of 8千多万亿, if the cost of circulation down 1%, then save 430 billion costs, if the industry and trade in the field of average turnover increase once, then equal to increase the production means 20 trillion, This is a large scale, this explains what the problem, this important information, one, the needs of society, two, there is room for opportunities. Our commodities trading market yesterday talked about how to contribute to regional economic development, and today we talked about how to provide supporting services for production chains, which is actually a positioning problem. The return to stock is a reorientation of our positioning and the search for the functionality of our commodity trading market. What are the factors that affect the operational status of the enterprise, enterprises concerned about what problems, need to solve what problems, such as cost problems, capital problems, information problems, warehousing and logistics issues, as well as the financial balance of income and expenditure settlement timeliness, and so on, such as a single enterprise it is difficult to do a comprehensive and effective integration in the community. As the biggest function of the bulk market is to integrate resources, serve the real economy, it can play the role of others, it can do bad things others do. Now the classification of the main market is mainly two large, one is based on the medium and long term standardized contract model, has hit the red line, it from the actual needs of the enterprise to provide what services, solve what problems, the insiders know, its problem is in. We help enterprises to make money, you earn money enterprises on the loss, find prices, realize the price, then I worry about what is my business model does not fit my own workYes, that market positioning if the first, the market many needs you can not provide much. Back to commodity positioning is the 16 words: "Based on the spot, to enhance the spot, the service spot, return to the spot", we also try, from the business model we designed four models, in a system an interface reflects four models, we think basically can meet the needs of the current enterprise, to solve the problem, Of course it's a try, it's hard at the beginning, even though the volume we're doing is just beginning to try, do more than 10,000 tons, the volume is still very small, but why do enterprises to do, because at the beginning do not understand, do not, but a come in will not go, because the discovery does meet its needs, this is the fundamental way of our business survival, Today may not go out of a balance point, but your volume accumulated to a certain time, the balance point out, so you have to understand the needs of enterprises, where the needs of society, that made accurate positioning, our responsibility is naturally clear. Thank you! Moderator: OK, thank you! Similarly, we see that as the new forces in the industry, and also brought some ideas, please Liu always talk about this issue. Chongqing easy to pay Technology Co., Ltd. Marketing director Liu Bo: to participate in the two-day meeting, I have a very deep feeling, just and Zhao always said below, our industry is in the chaos of the industry, one is in the industry, has not erupted. The industry actually has a lot of problems, but on the other hand, it has a lot of quality resources, we all mention resource integration, but in my opinion, resources have not been fully integrated and utilized. We also said at the meeting yesterday, found value, realize value, I think the most should find value is not to say what other products, what price, but should find the value of the industry, discover the value of our trading market, the value of the system provider, the value of our thinking and the value of our dealers, I think there are a lot of resources to dig. Now speaking, our model has been implemented, the original a trading market he wants to buy software, buy servers, to find banks, in fact, there is a routine, there is a better standard. Is there an organization or a business that provides this service, for example, we go to invest in hardware, to vote for payment, what kind of cooperation in the way, a large number of software to buy over, you only need to do to teach how to do, and what the trading model, how to do marketing, this to do, this is we can not help. All the routines can be integrated into the resources we all put into it. Yesterday we were talking to the sugar net of Guangxi, finally, what is the source of our profit, we have a few billion, billions of, may not be the game with the bank, now a branch is probably in tens of billions of, we put the funds through a platform to a piece, we have tens of billions of, thousands of billions of times, we are talking with the head office, Instead of talking to a branch. No longer rely on the handling fee, and the head office. Moderator: Thank you, similarly, as an exchange, in the course of practice, the fees are indeed an indispensableOr lack of means, value-added services in the logistics and information and other aspects of some markets are also doing some exploring. This question we Ningbo's Zhoushan bulk market as a new product market, the development should be very rapid, please Yang General: Talk about this experience and feelings. Yang Total: Thank you very much! Today I combine my own reality, to tell you something more practical, I used to be in the Bohai Sea (sound) exchange, now came to the Zhoushan exchange, the system of these two exchanges are basically state-owned enterprises, we all said that the return to the spot, more than 300 markets are also facing such problems, whether we are copying or not, In the study, but in the process, the result is completely different, I talk about my views. First I talk about a concept and an idea. The concept is about futures and the definition of the medium and long term, just also said the medium and long term, then said futures, standardized contracts, this is a definition of the form, it is recognized that in China came out a medium and long-term concept, I think this is the concept of self-deception, is not the concept of existence. Next our enterprise still wants to return to the spot, how returns to the spot, our spot market in the future, what the direction of development, our spot trading market how to go, this is the need to think about the problem, so I would like to mention the following my idea, I walked through two exchanges, our two exchanges are basically, There is a difference in itself, the beginning is to do the spot, never do futures consideration, so even now the country does not give futures platform law, we are not very want to do futures, because the future development to now, especially now this stage, but also for some of the domestic spot enterprises, can be said to bring the value is limited, Like me in the spot enterprise, the spot enterprise cannot catch the futures to close soon, such a tragic result. Why should we promote the development of stock? In the spot market, we must first find the position of the spot market, how to locate ourselves, to see if there is such a demand in the market. I think this spot demand is the first trade, the second is fair pricing or reasonable transparent price purchase or sale, is a pricing. The third is the financing of spot demand, only our spot market to meet such a demand, trade, pricing and financing, meet these three requirements will meet the demand of the spot enterprise, this is also the future development of spot trading market direction, I want to get out of these three needs, we can hardly move towards any one market, It is not going to the spot market at all, and the enterprise will not seek its value in this market. When it comes to trade, this involves a specific (inaudible) then financing, when it comes to financing, I think most of the popular in the market are more gimmicks, we have also launched the first set of online financing system, this is what system, you on our side of the plate trading, do not go to the bank, directly from the bank financing, This is also a system, we will see this system, the system will soon be online. Moderator: Thank you very much, Yang always mentioned, I also tell you a data, we chat with the central storage side, last year, the logistics system in the storage of this piece is done Chichodo, which their profits this piece is more than 200 million. In the whole logistics finance this piece only accounted for China's logistics finance less than One-fourth, in our country a lot of the concept of finance, but actually really do it for now I know that not many. Moderator: So, today's discussion is more content, when the guests speak, I have a suggestion, we do "three one", a word about what we are doing in this market, a word is relevant to the theme, two themes, the theme is the spot trading market industry chain of ancillary programs, on this aspect of the proposal is what, Again is a proposal, the national e-commerce pilot project, like our Ningbo shipping ah, Ningbo bulk Ah yes, everyone's point of view and suggestions, say a word, good, from Our Lady First, please Xu say. Xu total: Thank you! Our shipping exchange just opened two days ago, this is a municipal government-led to set up a state-owned enterprises, I would like to talk about it, we are the most important is to promote the development of shipping services, standardize the behavior of the shipping market, build a shipping service system and foster high-end shipping industry cluster as a pushing hand to do. Our shipping exchange is mainly the dissemination of the market, the shipping financial services market and the container trade market and the talent market and (inaudible) market, of course, there are only two markets, we are the dissemination of trade and shipping services talent has been established, the other three market is still in the construction process. Just now we talked about financing, there are some logistics, we are considering to build the brand itself is for our market platform above it is one of the channels, our company is a start-up company, just heard some speeches, I hope that in the future we can get some brothers exchange support, Of course there are more information you can login to our website, thank you! In addition, Mr. Hong Jiachang, deputy mayor of Ningbo People's government, China Logistics and Purchasing Federation, deputy Director of China Logistics Information Center, senior economist Hui, professor of Beijing Business University, director of Futures Securities Research Institute, Mr. Hu Yuyue, Vice President and secretary general of Shanghai Nonferrous Metals Industry Association, Ms. Liu Qiuli, director of Shanghai Nonferrous Metal Spot Trading Center, Mr. Jin Xiaolong, vice chairman of NINGBO International Trade Investment Development Co., Ltd., Mr. Qianhaiyun, executive vice president of Wuxi Stainless Steel exchange, Mr. Zhao Shaohui, general manager of Time Force technology market and business development, Zhou Liangkun, president of Jiangsu Bentonite Software Technology Development Co., Ltd. Chairman of Beijing Golden Network Aetna Information Technology Co., Ltd. Mr. Zhou, marketing Director of the Institute of Computer Applications, Zhengzhou University, Mr. Liu Yobo, Director of marketing, Chongqing Easy to pay Technology Co., Ltd., Mr. Ching, executive Director and President of Guangzhou wide-insurance Commodity exchange, And the organizer of Zhejiang network Sheng Business Bao Co., Ltd. Chairman Deliang, vice president of business, Business Club president Mr. Zhu Xiaojun and other relevant leaders, experts, academics, the industry have made a wonderful speechand interactive discussion. At the meeting, business treasure's domestic well-known commodity data business (www.100ppi.com) and China Commodity Research Center released the annual authoritative professional "2012 China Commodity Trading market research report."