Foshan website: How to break through the encirclement of the mall site?

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With the rapid development of the Internet, the Mall class site (consumer) has become a craze, then from the mall-type website marketing considerations, how to break through the encirclement? To achieve the rankings? Foshan SEO Shallow share:

First, the mall type of Web site under the line?

1, offline product quality: In the long-term perspective, regardless of the entity marketing or network marketing, product quality is the core issue, then ask your product quality under the line to ensure high quality? Only High-quality products will win the favor of customers, even if the season of goods, the stage of goods to ensure quality, From the Chinese point of view, China has always been a plain country, and no one will buy anything that has not been broken and thrown away. Therefore, regardless of the nature of your products, as long as the use of the period should ensure product quality.

2, after-sales service: The service has begun to package the form of sale, now the vast number of businesses, whether online or offline has begun to service packaging sales, then the consumer shopping mall you can give customers the service is what? Can we guarantee the integration of sales and service? Service is the foundation of our long life, Therefore, the solution of product quality at the same time more important service.

3, improve the operation of the organization: consumer-type Mall you may operate a lot of products, but want to achieve the integration of sales and service, perfect operating institutions are essential, only we do the delivery of goods and other work in time in place to ensure high efficiency.

Second, the mall type of website online how to marketing?

1, grasp the main commodity marketing: Priorities This is the most need to grasp the principle of business, from the main aspects, incidentally publicity, the primary and secondary clear to have the opportunity to break the rankings to ensure a stable flow. Network marketing is mainly from the transformation of physical marketing, the network is only a medium. If you're a ladies ' lady, you should catch the ladies ' crowd, for the crowd marketing, for example, you are to do the trend of the main crowd, according to the crowd marketing, can say that the people are more understand the Internet, especially on the buckle, blog and the like, then you can use such media to start, from the buckle, Space, mail, buckle software, and information are the key points we need to grasp. In the realization of women's marketing at the same time, then the men's side of the use of "couple outfit" of the form of injection can be easily realized.

2, seize the most efficient resources: from the network resources here, shopping malls like to realize marketing to see how much you cost, if the cost of large so can achieve media marketing, outsourced to the specialized marketing team to use their resources to achieve marketing results, if you invest small, then you need to collect resources, integrate resources, Collect all effective resources. For example, you do the local site, then you first need to grasp the resources of local classes, but also grasp the mainstream resources, such as E-commerce, the Internet, it-type resources, the collection of these resources, integration. Of course, website construction can not operate in the mode of the mall. In the case of women, first of all you have to collect the resources of the female, the second you want to collect the resources of clothing, the third you have to collect color, clothing collocation resources, and even all the resources related to women.

3, do a good job of data statistics: data statistics can not only reflect the effect of our website marketing, but also through the data feedback in the gradual marketing process to change the strategy, and to do better service. For example, when you sell women's clothing when a woman was bought by an important person, and then in your account in the database, then after this person's permission, we can achieve the celebrity, in conjunction with other network marketing means to assist, the effect is certainly very considerable.

Third, the shop type website Marketing Troop disposition

1, the basic configuration of the team: professional PS Personnel, mall-type site if people are pleasing to the eye, then must have a professional art staff, picture effect can determine the customer's overall sense of your site. Good art is still far from enough, must have a professional program personnel, in addition to the need to configure external marketing personnel, such as editing, database analyst, Resource Integrator and so on.

2, the core configuration of the team: The core configuration is mainly concentrated in the SEO consultant, and program personnel, the editor hand, reasonable site structure and high-quality content is our site long-term development of the road, the core of personnel configuration is so.

3, the team's external marketing: external marketing needs to have a specialized marketing experts, the need to master a variety of marketing tools and have integrated marketing capabilities, only so that the value of our site will be better show.

Above: Foshan SEO is just a bit of the site to break the rankings of personal insights, volunteers in sharing, welcome to Pat Bricks.

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