Founders ' Conference: New things, greater pressures and our times

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May 10, after a lapse of three years, I was fortunate enough to participate in the ninth session of the Chinese Internet Entrepreneur Conference jointly organised by Sing and Tencent. In the past few years of development, the Chinese Internet has undergone unprecedented changes, and the General Assembly from the "Webmaster Conference" transition to the "entrepreneur Conference", the focus of attention also from the traditional internet to mobile interconnection. This change causes us to think, not only the name and direction of change, but also our future Chinese internet people and even the entire human beings in the information explosion and mobile interconnected era of survival and development of another in-depth discussion. Next, I will use the four main points and the three points of view to explain what I understand this "entrepreneur conference."

Four key points: from the entrepreneur meeting and Tencent to see the key

During the annual meeting of entrepreneurs and the process, the basic business sense of the people feel the General Assembly seems to become Tencent's "product promotion", the original owners of the annual meeting of the organizers also from the sing laggards into the Tencent Cloud and sing. At the same time, there are many participants joked to the next year if the organization simply changed the name to "Tencent Cloud product Marketing Conference".

Joking at the same time, we can not limit the problem to Tencent internal, although in the venue seems to be a sensitive word Jack Ma and Ali (perhaps two companies will need some time to compete to quell the tide). But we have to see from Tencent outside the General Assembly brought us something. The so-called dry goods, at least better than the simple marketing of dry goods.

Focus One: Continue to open and sustainable development

It can be said that, because Ali in the last year Fri began to follow Tencent to host the first Aliyun developers Conference, Tencent this year simply put the last brackets in the "webmaster" two words removed, it can be said that the two giants are through some convenient conditions to promote their business. But no matter what, two companies and the whole of China's Internet will continue to open, because only openness can develop.

As early as 2011, Kangsheng President Dai put forward the second "island revolution" concept, what he called an island, in fact, is another challenge after the first island revolution was resolved--every web site, and even every service software, application, the users he gathered formed a new island, The direct connection between people is weak, which creates a barrier, but this time it is not due to the flow of information.

Thus, in this scenario, sing and Tencent began to open, relying on Tencent's user resources to carry out the connection between people in the website, software, applications, etc., this is a kind of action to break the island, so that the relationship between people in the Internet greatly increased awareness.

And now, when the General Assembly of Tencent Vice President Tang Daosheng put forward "data island", the same island problem has emerged in front of us: The data has become the main character of the island, what should we do now to get through and connect wearable devices, mobile internet and the data formed by traditional Internet? Obviously, We need to be more open to revitalizing these weakly connected data, which requires a fairly mature platform for large data and cloud computing. Therefore, it is obvious that the Tencent Cloud (marketing advertising is omitted).

This shows that the entire Chinese Internet will enter a new era, the protagonist of this era is the data-or information called. For us now, the information explosion is a welcome and daunting one, and it is welcome that we are getting more and more information and knowledge, and fear that there will be a lot of noise to confuse us. So, we need open giant Internet companies to provide modern and future entrepreneurs big data and cloud computing tools to effectively use and use data from all directions to produce value.

As a result, domestic Tencent, Ali, Baidu, Sina, foreign IBM, Google, Amazon, Microsoft, Oracle, have launched a series of personal developers and enterprise-level research and development of a series of proprietary tools to support the development of entrepreneurs. Rather than looking at the color of marketing within a company, the macro view of this is actually the rescue measures that human beings have taken to prevent themselves from being flooded by information in an era of explosion and flood. Therefore, we must continue to be open to sustainable development. This is a basic requirement for the Internet giants for a long time to come. And many of our founders will be better able to take advantage of the tools that these giants offer us to do business quickly.

Key two: New environment, China's Internet ushered in a second entrepreneurial boom

"To start a business is to have the courage to climb out of the dead." ”

This sentence from the beginning of the afternoon mobile entrepreneurship session is mentioned, can be regarded as lighting the core of the whole afternoon, but also for the new Chinese internet age entrepreneurial simple summary. In the afternoon, the entrepreneur sharing the knowledge of the field, "logical thinking" founder Lo Zhenyu, "China's internet ushered in a second entrepreneurial tide" deserves attention.

Lo Zhenyu's "second entrepreneurial tide", in fact, is in the current large data and cloud computing to a certain extent, due to the cost of hardware and the rapid speed of data processing, resulting in lower start-up costs, thus reducing the threshold of entrepreneurial start a phenomenon. In the understanding of Lo Zhenyu, the essence of the second generation trend is "the rise of Point". Entrepreneurship is a small team of individuals or just a few people who can make use of all the infrastructure to make their ideas realistic. Obviously, this is very different from the first round of the internet entrepreneurial boom "line role", the so-called line, is to connect people and people, people and things, objects and objects, people and infrastructure between the channels and channels, through these channels, people, things, infrastructure and so on can communicate and contact each other, That's why several of the old internet giants are emerging.

And now, the line has been in the internet on the flat surface, and even some lines have been seriously crossed too much to coincide, which makes the traditional entrepreneurial tend to dilemma. Thus, the online point of prosperity, began to become the new world of entrepreneurs. Entrepreneurs rely on wired resources to make their own ideas come true. Lo Zhenyu said that "as long as the Chung, you can earn money."

It can be said that the ancient so-called "climate, geographical location" has emerged, that is, entrepreneurs have more than in the past the Internet entrepreneurial Ecology more favorable environment and more opportunities. But what about "people and"?

Unfortunately, although the cost of starting a business has been cut, the initial stage of investment in the threshold of a sharp decline, but such a fertile market will inevitably cause many water test-goers to take the risk of trying. So people do not and, we have found that the competitive pressure of the business more than ever, how to sell their products, how to let users use your products and retain users, how to create creative output, software development process changes and unique marketing tools to become the challenge of the current entrepreneur. Therefore, when we look at the macro-entrepreneurial difficulties, we also need to see the entrepreneurial people, are a group of "ambitious", and this group of "ambitious" will bring different ideas.

Key three: Technology changes the environment, big data and cloud computing make entrepreneurs have a home

It can be said that many of the giant's cloud computing platform is based on a wealth of experience and large data storage built, this is like the food stored in the national grain reserves, as if not in time to clean up the use of data will be "moldy", for this reason, the major giants have started to build cloud platform, building an open platform, Proactively let developers and entrepreneurs to use, this is a very good for developers and entrepreneurs to move. In the past, you can not imagine how the software developed in a day to achieve millions, and now, these are achievable. This is not a dream, but the technological environment we are facing is already capable of accomplishing these things. Therefore, through this entrepreneur Congress, Tencent for Tencent cloud propaganda efforts, can see the cloud for the giant, for entrepreneurs and developers is how important.

Of course, more and more rely on the wealth of the Giants and data, which is generally classified as the cloud bar. You can not say too much in this article.

Key four: Our mobile internet age

From the overall view of the General Assembly, mobile interconnection is the focus and focus. But here, what I'm emphasizing is "our" mobile internet age, why add "we"? It can be said that at this year's meeting, more and more of the number of entrepreneurs involved in the coming, this is the Forces nouvelles, there is vigor and hope to have ideas, the mobile internet has a more profound understanding: we know what we want, So to put it into practice.

As a result, many incredible applications appear, which is why no one spit "Flappy Bird", "2048" and other simple games boring, vulgar, why someone to "tyrants experience machine" interest and further development. Our internet age, that's it. Because the main mobile interconnection is us, if we want to develop a what application software, design a website, must be through my own experience to develop to design, so the audience will be more, experience degree will be better.

So, our mobile internet age, it's not too much to say. However, how to truly let the mobile Internet era truly belongs to us, but also need to work hard. Because right now, just the lowest level of technology we have the advantage, in the future, we will be at the physical machine level of operation, commercialization of marketing operations are also dominant, by then, the mobile internet era is really the real belong to us. This day is not far, so act as soon as possible to seize the opportunity.

Four viewpoints: Analyzing nouns, analyzing key points, posing opinions

After the emphasis of the above elaboration, you may have a deeper understanding of the General Assembly, but for us, the founder of the General Assembly still has its predecessor-"stationmaster Annual Meeting" the same level. Many of the guests are in the job or amateur stationmaster. Their understanding of technology may not be in-depth, there is a General Assembly dry goods not in place, directed to prizes and activities to go, "chest" war. This is also easy to understand, as the Internet webmaster industry's most influential companies, sing held seven annual webmaster meeting has laid the General Assembly in the heart of the foundation. Suddenly began to transform into an entrepreneur, the inevitable need for a certain adaptation process. However, this will also appear many of the technical understanding of the lack of level of the webmaster to fade out-they have no communication platform, may be disappointed.

But no matter what, this industry is bound to the higher end of the development direction, and our webmaster friends, will also need to embrace pure technology, to understand the entrepreneurial era of our position and role.

In the next four points, I will highlight one by one of the four details above, so that you can have a more understandable understanding of the relevant content of this entrepreneur's conference and will deepen your impression.

Point one: Big Data and cloud computing are not just gimmicks

Since the advent of two nouns in large data and cloud computing, the definition and meaning of the industry is constantly debated, and some people think that the two new nouns are purely a gimmick, of course, in the use of two nouns many companies have used the "cloud" "big" two new sites to promote their products and services. However, we still need to think rationally about what is really good for us.

It can be said that the industry shouting two concepts is a gimmick, in fact, this is regarded as the existing technology of different names. Therefore, the emergence of its expression of disgust. But in fact, both concepts are considerably expanded.

For us entrepreneurs now, the rational use of the large data provided by the giant and cloud computing services, so that we in the entrepreneurial products of technical support, service and product promotion has helped push a role, compared to our own data operations and cloud physical equipment input more realistic.

Of course, it is clear that the choice of the Giants with such services must be examined in many ways and choose more than one, now the Chinese internet giants to carve out the bottom of the market is already obvious intention. "Big Data Islands" (that is, open to people entering my circle, the unique phenomenon of the closed open era of people outside the circle is also inevitable in the future, how to break the "Big Data Island" in the application or technical level through the entrepreneur's fantastic idea is worth us to deeply information flow, The nature of business operation, to innovative thinking to solve.

View two: Cautious approach to internet thinking concept

The fiery "internet mentality" that was fired last year may seem like a gimmick to some people, yes, it's a gimmick. "Internet thinking" from the outset, including my earlier in the "Contemporary Internet and computer science," the "Internet thinking" is also mentioned in the view. But in fact, what is the Internet thinking? Everyone has their own definition, but almost everyone will say a few common points: openness, freedom.

This Conference also has the speaker to more or less mention the internet thinking, in fact, the internet thinking in the age of the larger the situation can be understood more deviation. Because with the growth of knowledge and experience of the rich, some of the curing of thinking will let themselves to understand the internet is a bit too stylized and empirical. But in fact, everyone in the Internet practitioners and participants, each person's internet thinking is different, put on his body fit on your body is not appropriate. This is another feature of Internet thinking: individuality.

Therefore, in the Internet era, the internet thinking credible but not blind, independent thinking of the appropriate for their own thinking than parody better. But also need to be bold to think, do not dare to think, once you dare not think, you will be restricted by him. (Examples of micro-ICT students ' questions)

Point three: Openness can save islands of data?

Back to the theme of the General Assembly, the speakers at the conference are the most talked about is open. I was also intrigued by the "island of data" mentioned in the Soup General lecture. However, in-depth analysis, the formation of the data island is not open to Tencent can save, on the contrary, Tencent and even Ali, Baidu now make all kinds of open, in fact, exacerbated the formation of data islands.

Obviously, if you want to use the cloud, open and other giant products, now you feel a little overwhelmed: I should choose which giant products? Choosing not only means you're spending money on services, it's more about your openness to the giant's open system. You may find it very difficult to use the "opposite team" service, whether it be data interchange or technical usage.

Thus, the reality of opening the island of saving data lies before us: True openness is the opening between giants. The formation of the cloud together, data exchange, the entire Chinese Internet to form a large cloud data platform, is really the ideal target to break the data island.

But the reality seems to be impossible, because no one would want IBM and Amazon to get through the open system between the cloud and the data, and similarly Tencent and Ali would not be in the short term (see how stiff it was lately), it would require a third party to get involved and do it.

So, my idea, in the future China will also appear like foreign professional level data operators, specialized in the data generated by large data through the cloud analysis and identification to extract useful information and even knowledge. And such data-running companies will also develop their own unique technology platform and promote to a number of domestic giants, so that when the platform between the Giants roughly no difference, the data island will slowly fade. (This will also promote employment, isn't it?)

Expect this day to come.

Point four: The next step in mobile interconnection?

Back to our mobile internet conversation, it can be said that there is basically nothing on the Web at the conference. However, I dare to predict that the future of mobile interconnection, will gradually be assimilated into the mobile network, become a mobile network of things a technical application.

Why do you say that? If a careful friend in the General Assembly can see that, unlike in the past few years, some of the implementation functions are not virtual, but through virtual applications to achieve physical functions, such as micro-letter advertising machine. These applications will give you a sense of physical substance after you specify the operation: the micro-letter advertising machine can print pictures and see the pictures. This is the prospect of physical entity and mobile interconnection, and also a part of the future broad market.

So, we can imagine the age of the combination of wearable devices and mobile interconnections: In the morning you run with a smart watch that monitors your pulse and blood pressure and transmits it to a cloud terminal in a healthy application by moving the Internet, while you are running and monitoring your health index. At the same time, the eyes you wear will show the weather through your eye control, PM2.5 and local news information, the cookies you are browsing locally will also be crawled by the cloud through the mobile Internet, and personalized information can be pushed to match through large data analysis, giving you the most accurate information you want, Information and marketing ads--perhaps you'll never know which is the marketing ad which is news. On the way to work, without GPS, window glass automatically display navigation information, through the connection of the cloud for you to provide real-time which road is not blocked, so that you choose a reasonable route to work ... These are not distant things. The next two or three years will come true.

And, these realization premise, must be the combination of mobile interconnection and IoT. And how to combine, or the internet of things on the technical level of the implementation of the connection of the mobile network, but also need to further explore.

Summary：

In any case, the founder of the General Assembly has retained the original temperament of the webmaster assembly. Of course, after two years of transformation we have also seen more and more development entrepreneurs involved in this communication family. Although I do not want to webmaster this industry from the general technical curtilage level to reach the high-end level, but also hope that the webmaster industry also slightly improve the threshold-at least, you know the point of development, understand some technology, but also experience the evil of plagiarism and collection, so more conducive to the development of our industry. Because the overall quality of ascension, but also for the promotion of environmental trends.

The future of the General Assembly is lost a lot of hardcore webmaster, but the times must move forward, we must continue to change the times. So, to withstand the pressure, to pursue our times, to break out of their own piece of heaven and earth. The future, will eventually return to you with sweet success.