Four tips for beginners in marketing planning

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The new year will arrive, for A5 all staff to send to bless! This time has been concerned about marketing planning this keyword, after viewing a large number of marketing articles, marketing cases from the middle school to learn some knowledge, today free to clean up to give beginners a little advice. Hope that novice friends in their own marketing software or marketing page reasonable use.

First, marketing planning page to Lil bait

On the importance of bait, the masters often start from a story, the story is very old and childlike but meaningful! A small rabbit to go fishing every day, the first day did not catch fish, the next day did not catch fish, the third day when the rabbit came to the river again, suddenly jumped out a big fish to it furious way: " If you use carrots as bait, I'll eat you! ". From this story we can see: Lil bait is a necessary condition for success! So you need to understand a few points:

1. Your customer base is those people

2. Where is your client base?

3. What information does your customer desperately need to obtain (what the customer needs)

Second, marketing planning page to Gongxinweishang

The most common marketing article is simply introduce their own products, actually do this is far from enough, no matter how good you write their products, how gorgeous your text, can only explain a point: the customer understand your product! But the distance deal is still very remote, marketing planning articles must be Gongxinweishang!

1. Introduce your product, give the customer a good impression, know your product use

2. "Exposing" the pain of the customer base! Let them know that their situation is "dangerous."

3. The case to consolidate the second step, after all, the facts speak louder than words, everything to the facts to convince others

4. List some solutions, for your customers worry row difficult, generate trust

Third, the marketing planning page to let customers eagerly order

We all heard that "after this village there is no this shop", in fact this sentence is to tell customers to solve your problem on my family, missed you will never miss! Marketing planning to achieve this effect to get a higher conversion rate! You have to do the following:

1. Authoritative certification, only this one (of course, these are not necessarily true, the vast majority of things are very competitive)

2. Tell the customer what your product can do for him (which is why it is mentioned to expose the client's pain)

3. Tell the customer you are in the discount and your time or discount quantity (force him to order as soon as possible!)

Iv. Marketing Planning page to retain outstanding customers

We can not do 100% conversion, there are always some customers do not want to order, do we let them flow away in vain? What are we going to do? Through a large number of case studies, I found that the common trick is: free! As we common: Leave your mailbox can be free to get xxx; Free access to XXX, and so on, we must understand that before we have to pay, do not worry about their own compensation, is the so-called free is the most expensive! Like a paid novel, how many people would have to pay if it wasn't paid at all?

Reasonable use of the above four points for the marketing page will have a great promotion, I hope to help the novice friend, veteran drifting, Leisure Cloud Blog (http://www.28sem.com/) Welcome everyone to communicate in this busy cloud wish you a New Year money big!