Four tips for interior optimization of beauty websites

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For information web sites, pure traffic will be a site's vitality, and for their own products as a profit of the site, it is necessary to distinguish between these flows, which can be transformed by the proportion of traffic, this part is the key. For the following example of beauty information Web site, we from its content page to analyze how to optimize, this part of the flow of effective transformation.

Content optimization

First, to join the guide and message.

As a high weight (PR6) information site, its own originality is the purpose of its development. From the content page analysis, its guidance and message part of the higher original, and in the first sentence that appears the target keyword. Increase the relevance of the page, in favor of page ranking, so as to obtain more traffic.

Here is the message section:

Ii. internal Links

A site relies on a strong internal link layout, that is, you can get thousands of links for the entire site, this part as long as the reasonable and proper conduct, can be in the search engine to get a good bonus points. The station from the chain layout, related keywords anchor text 2, related article page link 1-2. Set quite reasonable, and through the content page of the random link, you can say that the link network is quite large, the pages are driven mutually, the effect is excellent.

Third, preferential information and the introduction of famous doctors

All the inner pages embody this part of the display, that is, preferential information and famous doctor introduction. To link to the major plastic cosmetic hospital preferential information, increase the content of the attraction and the authoritative knowledge of experts. Keng that this part of the content can also be done more conducive to transformation, the implementation of the idea is: in the content page of the lower section, can open up small pieces of picture area, directly to the doctor information and preferential information placed in the place, so that the page business more heavy, authoritative embodiment of more direct, transformation is also more efficient.

Iv. Online Consultation

The consultation link is often the beginning of transformation, how to design this entrance is related to the importance of whether to transform. Oriental Rainbow website is designed to take care of the user experience, the consultation window is still placed in the upper right corner. Of course, this treatment than most of the hospital station forced pop-up is not timed to bounce out too much, but 11545.html "> We have a better solution, that is, in the most important part of the content embedded, of course, this should be integrated with the overall UI design for reasonable embedding, Can make exquisite picture inserts or small icons placed at the end of the guide or the ending position.

Content page is always the longest place for users to stay, and how to improve the conversion rate as much as possible under the favorable conditions of content winning is the research direction and final goal of content optimization. We see that good sites do not exclude ads, that is because they will be advertising as an organic part of the site, harmonious integration into their own web site, so that, as long as the reasonable design, from the user experience, can completely do the content of the site and highly commercialized. This article by Oriental Rainbow Medical Beauty net SEO promotion Keng Grass (Chinese Medicine cosmetology http://zy.dfhon.com/) provides, welcome everybody reprint, reprint please keep the link!