France Telecom: Embracing Big Data industry opportunities

Big Data is one of the most recent industry-focused directions. For operators, with the constant popularity of smartphones, the user's behavior information is increasingly enriched and perfected, if these data are http://www.aliyun.com/zixun/aggregation/10222.html "> depth mining and integration, Its opportunity and value to operators will be difficult to measure.

So how do operators look at the value of large data and what are the attempts in this regard? The reporter recently interviewed the French Telecommunications Enterprise Communications Solutions Department Orange Business Services CEO Vivek Badrinath.

Cloud computing challenges Big Data

Vivek Badrinath very much agrees with the potential value of big data, and thinks big data is very important to operators.

After the big data arrives, the enterprise will face the massive information storage demand, its urgent need solves the problem is to enhance the data storage ability, because only then the data proper storage, may further excavate its latent value, but improves the data storage ability to give orange Business A rare opportunity for operators like services. With the popularization of information technology, many enterprises need to improve the data storage ability and the IT support system. Vivek Badrinath said, "Orange Business Services strategy is to use cloud computing to provide customers with storage resources, so that enterprise customers in a cost-effective way to properly store private data, and give full play to the role of data intelligence." ”

It is reported that Orange Business Services has been able to provide an end-to-end cloud solution covering IaaS, WaaS (Workbench Service), SaaS three levels. Among them, the large data required for the programme focused on the IAAS layer, Orange Business services at this level launched a "flexible computing" named series of programs, highlighting the use of flexible, billing flexibility, so as to flexibly meet the needs of users of data storage.

Vivek Badrinath Special emphasis that Orange Business services, while providing customers with data storage systems, will strictly comply with the relevant privacy policy, will not read or use the customer's data.

The mobile business and the Public service field

In addition to helping customers cope with the challenges of Big data, France Telecom itself is discovering the value of big data, and is now exploring and experimenting in the mobile business sector and in the public service arena.

In the mobile business unit, Orange Business Services has been leveraging large data to improve service levels and enhance the user experience. Vivek Badrinath, France Telecom is currently conducting analysis and evaluation of consumer data to help France Telecom improve service quality. For example, the reason for the interruption of the call, in addition to the technical failure of the network overload, if the drop rate on a network is persistently high, it means that the network needs to expand. By analyzing the drop rate data, France Telecom has identified those overloaded networks and expanded them in a timely manner, thus effectively perfecting the network layout, providing customers with a better service experience, gaining more customers and increasing business.

As the largest operator in France, Orange Business Services has also undertaken the IT systems of many French public service projects, in which Orange Business services also began to explore the potential value of large data. Orange Business Services, for example, has built a French highway data monitoring project, which produces 5 million records a day, analyzing these records to provide accurate and timely information for vehicles travelling on highways and effectively improve road patency.

(Responsible editor: The good of the Legacy)