Frank: Where to go Web SEO quantitative Analysis and flow promotion scheme

Source: Internet
Author: User
Keywords Where to?

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From the SEO technology, to where the net SEO has done very good. However, the purpose of SEO is to obtain targeted potential customers, so all the potential customers can be used to promote the method can be applied in the SEO. Below I according to own experience and to where to go to the net understanding analysis.

Where to go Web SEO quantitative Analysis

First, from the analysis of SEO data, where to go to the net Baidu included 10.1 million, Google included 8.21 million, which shows the content of the network is very much. There are 27,181 keywords ranked Baidu Top 50; This shows where to go before the net SEO work well. Alexa ranked around 500, which indicates to where the network traffic is very high (is the current flow of the largest tourism site).

Second, from the long tail keyword analysis, there are 27,181 keywords ranked Baidu Top 50, which shows where to go to the network layout of the number of keywords is very large. At the same time from the analysis of the keyword itself, you can see that the vast majority of keywords are related to tourism, air tickets, hotels, etc., which shows where to go to the network layout of the keyword quality is very good.

Third, from the analysis of the structure of the site, to where the net in the home page, product pages and other locations are layout The key words, the content of the user experience is also very good. This shows where to go to the network of the site structure of keyword ranking is very helpful.

Four, from the chain analysis, where to go to the net home outside the chain has more than 19,333, ordinary outside the chain millions of, Baidu domain data 16.9 million. This shows where to go the net outside the chain is more powerful.

In fact, in addition to these, there are many good places to do SEO, here is not to repeat.

Where are the two? Competition analysis and Countermeasures

In essence, SEO is the process of continuous competition of multiple websites. Which website SEO do well, which site ranking is high, the flow of natural more. Tourism from the current site, where to go to the network of SEO competitors are not many (because from the SEO and traffic on the view of the Tourism class site first). So today my focus is not on how to surpass competitors, but how to surpass myself (continue to improve SEO effect on existing basis).

Three go where the net how to surpass oneself in the SEO

Yes, I think where to go. The next major SEO work is to figure out how to surpass yourself, because the competitor has been surpassed. Let me specifically analyze:

From the SEO technology, you can from the "Expand the keyword" "" To adjust the page structure "" to improve the chain, "" attract outside the chain "and so on several aspects. Specifically, I would like to start with a few products:

1, airlines: Where to go to the network of airlines have enabled the two-level domain name (two-level domain name to enable SEO is a great advantage), such as Eastern Airlines. But when it comes to searching the keywords of many airlines, it's not very good where to go. The reason is because these two-level domain name without content support (no content means that the site is small). So the airline two domain name optimization idea is to add content, the specific method can be: ① by the editor manually add information, ② attract netizens to evaluate the airline.

Note: Other two-level domain names that contain large search keywords but no content can also refer to this idea.

2, Hotel: Go to where the network of each hotel has comments and questions and answers, and each comment and question and answer are a separate page, this strategy greatly increased the number of sites included and chain. However, there is a way to further improve the SEO effect on this basis, that is: to each comment and answer the details of the page using a separate title, such as the title of a comment page can be "the same day check-in and advance booking price is different?"-7 days chain Hotel Beijing da Cheng Road Shop question and answer ", not" " 7 Days Hotel Inn Beijing da Cheng Road Hotel question and Answer "duon3926". The advantage of this is easy to borrow power users to optimize the endless long tail keyword.

3, Raiders: Where to go to the network and Baidu Travel Channel similar, although SEO is also good, but with Baidu travel there is a big gap (where to travel to the growth of the channel space is very large). On the Raiders channel, I have two suggestions: ① to the area and attractions of the URL to enable a directory structure, which will greatly improve the innate advantage; ② to the popular areas and attractions to enable automatic content, the first time in the introduction of areas and attractions keywords, automatically add corresponding links. The advantage of this is to use a strong inner chain to improve the keyword rankings of popular areas and attractions, this part of the keyword ranking increased will bring huge traffic.

4. Weather forecast: Where to go there is no Weather Channel, but the people who search the weather forecast are many potential users, so they can increase the traffic by optimizing the keywords related to the weather forecast. On the weather forecast, there are two suggestions: ① uses the level two domain name level directory to establish each area and the scenic spot weather forecast page; ② gives these pages a lot of internal links to improve the ranking of these keywords.

5, Map bus: Where to go to the network there is no map of public transport channels, but the search map and the crowd of the bus is also to where the potential users, so you can optimize the map with the public transport related keywords to increase traffic. Regarding the map and the public transportation channel, has two suggestions: ① uses the level two domain name or the three class domain name to establish the map page to each area, uses the first level catalogue to establish to the area public transportation line, the website and so on page; ② gives these pages a lot of internal links to improve the rankings of

Well, above from a few existing products and no product analysis of a go where the Web SEO can do. Of course, because there is no in-depth understanding of where to go, so the above is only preliminary analysis and personal thinking, if in-depth understanding, will also produce more detailed plan.

The author of this article: Frank, the original address (http://www.qiongfou.com/seo/anli/5/), reprint please specify!

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