French second-hand luxury trading platform electric trader Instantluxe Saturday land in China market

Source: Internet
Author: User
Keywords Luxury goods China China
Tags consumers market platform

Absrtact: With a herms Hermès silk scarf special sale, France second-hand luxury trading platform Instantluxe Saturday, the founder of Yann Le Floch said that Chinese consumers love luxury goods, and instantluxe can afford to buy the full price of luxury

Accompanied by a Hermès Hermès silk scarf special sale, France second-hand luxury trading platform Instantluxe Saturday landed in the Chinese market, the founder of Yann Le Floc ' H says Chinese consumers are extremely passionate about luxury goods, while Instantluxe is a bridge between the wealthy class that can afford the full price of luxury goods and the middle class and lower-income people who want to have luxury goods at low prices.

Like another one or two-hand luxury trading platform, Vestiaire de Copines, sellers who own and want to sell luxury goods can become sellers of Instantluxe platforms and send their products to instantluxe for verification, Once sold through the Instantluxe platform, Instantluxe will draw a 8%-25% commission from the seller. Sellers can also be managed to sell luxury goods to Instantluxe, on behalf of 30% Commission, but Instantluxe will provide professional photography, editing, promotional services.

According to the Market research institute Bain Bain Data, the second-hand luxury market has about 19 billion U.S. dollars in capacity, and growth is rapid, second-hand luxury trading platform Vestiaire de Copines founder Fanny Moizant said only in the United Kingdom there are 80% Women's wardrobe is worth 16 billion of dollars in excess clothing.

The large number of second-hand luxury trading platforms that have emerged this year mainly focus on the concept of "cleaning up the wardrobe," Instantluxe said, except that the concept also hopes that the "real lady does not use counterfeit goods", because the second-hand luxury brand platform to sell luxury goods at very low prices.

Founded in 2009, Instantluxe in 2010 with the Angel Fund's Iris Capital's pro-Lai, who received an angel investment of about 650,000 pounds, followed by a 2013-year Iris Capital investment of 2 million pounds to help it develop.

While the concept of a second-hand luxury trader platform is hot, the Milan Milan station, the largest second-hand luxury retailer in Greater China, is in a terrible situation, with both the luxury and second-hand luxury markets slowing as the double whammy of anti-corruption and economic slowdown.

Perhaps the second-hand luxury trading platform could win large amounts of financing by virtue of its dual concept of electricity quotient and luxury goods, but the outlook is hard to predict.

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