From Bill Gates to open Sina Weibo to see Micro Bo Marketing

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Due to the needs of the work, I also opened the Sina Weibo, the recent play Sina Weibo, accidentally saw Bill Gates (@BillGates) Sina Weibo, began to think is which counterfeit in order to attract fans and opened, after a careful look at Sina for its increased V-word real name certification mark.

Back I Baidu to know that Bill Gates as early as in September 2010 opened. During the visit to China within 1 hours of 10 micro-blog, recorded in Beijing meeting and Shenzhen's itinerary, although all English, but still attracted Chinese netizens "crazy" onlookers.

Gates open Sina Weibo, give us marketing person what revelation?

Internet analyst Tian Sijun that, in the turbulent Web2.0 era, enterprises to promote the network marketing an important means through the Enterprise blog marketing, with the rapid development of the Internet technology, another new Web2.0 Enterprise Network marketing model has emerged, that is enterprise Weibo.

Enterprise Weibo has not only built up some kind of association with the customer community in the network life, this connection also crosses to the real life. This two-way connection allows us to quickly understand the business leaders and the latest developments in the enterprise, this interactive relationship also gives us more opportunities to participate in some of the activities of enterprises, and even affect the formulation of corporate decision-making.

Some time ago Sina Weibo inside the most eye-pleasing is no more than the giant network dozens of showgirl through the collective open Sina Weibo form debut, very imposing, in the industry quickly aroused high concern. It is reported that Sina also added to the topic of "mass attention" function, so that micro-blog users more convenient to pay attention to their collective. This kind of innovation attempt, not only gives showgirl a omni-directional display ego platform, but also can increase the interaction between the player and the showgirl, help the player to understand chinajoy more all-round. In the industry, this is also the giant network in brand marketing on a test of water and tasting. Giant Group This vigorous action, not only played a very good interactive effect, but also enhance the giant's brand awareness, this is a very sensible move. Shi Yuzhu's marketing strategy deserves us to study well.

So now there is a familiar word on the Web: Have you Weibo? If not, then you are out.

Enterprise Weibo marketing is already in the market. Hope that the small and medium-sized traditional enterprises to start to build the network marketing department as soon as possible, Sina Weibo is a good free marketing platform.