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WordPress has a major upgrade in 12.12 days, the version of the update to 3.5 "Elvin", in this version of the update, there are two places that attract my attention.
1, the default provides a twenty twelve theme, the biggest feature of which is the ability to better compatible with mobile devices.
2, the link management function was removed from the dashboard.
In this two o ' clock, the most shocking to me is that WordPress deleted the link management function, which makes me feel "this is absolutely impossible", but in fact, it really deleted!
In my eyes, WordPress has always been the most suitable for SEO content management system, not one! Every seoer knows that hyperlinks have always been one of the core search engine algorithms, there is such a metaphor, the internet all the sites as a voter, then, the link is the ballot, If a website gets more links, the more votes they get, the more they will eventually become the "president" inside the search engine.
Therefore, a website wants to get a good rank, it necessarily needs to get a lot of outside the chain, all, now SEO industry, for the cheat technology research is the most, station group, black chain, sprocket, purchase links, etc., relative to the above means, the means of friendship links is so pure, so pure.
However, WordPress unexpectedly began to delete the "link management", and so declared "we have not removed a part of the function, now I propose to delete the link management", although WordPress is not Baidu, nor Google, But this will reflect some of the SEO industry in the future trend, it is to tell us that the link is now obsolete, has no use, so, bloggers, you can discard the friendship link?
Well, before I answer this question, I think we need to look back at the end of 2012 on hyperlinks, Baidu and Google algorithm for some changes:
2012.4.24,google Penguin Clean up the site of excessive SEO, especially for the extensive use of the site exchange links, black chain, and other traditional ways to enhance the SEO "hit."
2012.10.23, Baidu chain cheat algorithm (please click to watch: http://zhanzhang.baidu.com/wiki/73), and Google Google Penguin algorithm update similar, also for the purchase of links, black chain, Sprocket and so on link cheating means to focus on the attack.
It's not hard to see that in the 2012, for links to this aspect, whether Baidu or Google, there are policy adjustments, and from the official algorithm notice, we can also find that it is only to rectify the chaos of the link is not a one-size-fits-all plan, so we can judge that, in the short term, about the outside chain, For example, links in the SEO area of importance has not decreased, but has increased, because some of the tricks of cheating has been the search engine, targeted, the representative of "Justice" link natural role of friendship.
So, WordPress No friendship link Management How do we give up WordPress?
This is naturally impossible, so powerful a content management system to give up, you take what to replace! In fact, the official website has also given the solution, that is, by installing the "link Manager" plug-in, so that link management features back to the WordPress dashboard, although this is a bit cumbersome.
Even so, professional imitation station network believe that, with the further development of search engine technology, the role of the chain will be further weakened in the algorithm, perhaps one day, you will find that link this thing in the search engine has no use, there is no lack of possibility.
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