From the optimization of the coffee machine industry station-talk about the site diagnostics from which to start

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Talk about the site of the diagnosis for many just into the SEO industry webmaster is indeed some confused mind, do not know how to diagnose, where to start the diagnosis, since the February this year Niang algorithm increasingly updated upgrade, in this process is down the right, K station and hair of the site is too common, especially this year's July particularly serious , there are large quantities of stations to be dropped right and be K station, I have been in the station with the right to drop the webmaster have contact to understand the restoration of these stations, but from the right to be down to now there are many stations do not regain weight, now the webmaster is also very worried, I do not know how to diagnose, Even if some webmaster understand point is not professional, for many places on the site are not aware of problems. This author is deeply sympathetic, in the author just enter the SEO industry is also so. Because now many webmaster are in for the enterprise to do SEO, the company saw the site has been no rankings, traffic, as well as revenue, which will certainly give the site optimization personnel bring great pressure. So what is the diagnosis of the site from which aspects to start? I am today engaged in SEO experience in combination with the current optimization on the sale of coffee machine Web site as an example to share with you, I hope that some novice webmaster or not good at the site to diagnose some webmaster some inspiration.

In the author's opinion for a site's diagnosis must first understand what they have done, the optimization of the site is known to be outside the chain, the chain, the three key tags in the layout of keywords and the construction of content. Every site wants to have a good ranking on these points, so when a site is down right or by k and hair, it is certainly in these areas do not do well or in these aspects of the construction of the violation of the Search Engine optimization Guide < degrees Niang; The following author for these points in combination with the current author of the optimization on the sale of coffee machine station to talk about.

I. Diagnosis and analysis of three major labels on the website

About the three major labels of the site diagnostics, is to,, for the diagnosis, for these three labels many webmaster will be placed here a lot of keywords, especially in the title of the layout of a lot of keywords, in fact, this optimization method for the current SEO is very easy to create a keyword stack and lead to the right to drop, K Station, such as the author met such a coffee machine website, its title tag in the layout of a number of key words as shown in the following image:

As can be seen from the above picture, the coffee machine site in the title tag of the key words "Shenzhen coffee Machine" "Shenzhen Coffee Machine Price" "Shenzhen Office Coffee Machine" "Shenzhen Automatic Coffee Machine" "Shenzhen Semi-automatic coffee Machine" and so on like this to optimize the title tag on the site is very unfavorable, search engines will think of keyword piling, Malicious optimization is a violation of the Search Engine optimization guide, it is easy to drop the right or K station. Generally for the optimization of the label there are two ways: 1. Write a maximum of three keywords plus company name such as: keyword 1_ keyword 2_ keyword 3_-company name. 2. Write a fluent word which includes the key words to be optimized to keep the words within 30 words, for example: to a coffee machine on the website title tag in one sentence to optimize: coffee machine-home coffee machine prices, leasing and maintenance, purchase in Shenzhen, the Mai-brown trading firm. For the title tag optimization take these two optimization methods, especially the second title tag optimization method better. For, and now the search engine has not given its calculation weight, the author is not here for detailed sharing. The author is suggested that you can not write these two tags, such as to write, I suggest writing four keywords, description of the best words to write a good word of the best control within 80 words.

Two. Website diagnosis can be analyzed from outside the chain

Website optimization, outside the chain to enhance the weight of a site, ranking has an important role, so many webmasters in order to quickly improve the ranking of the site, to buy a lot of chain to do friendship links, or to facilitate the use of software to send a large number of outside the chain, for such an external link construction site is a must die, Search engine algorithms have been updated to upgrade the website specifically to combat the sale of links, as well as to take a variety of software to send a large number of outside the chain of stations. Search engines are sure to avoid being punished if they find such a station. So when the site is down right when the webmaster should think about their own in doing outside the chain construction, there is no violation of algorithm rules. If there is immediately the use of Niang webmaster outside the chain rejection tool will be rejected, the reorganization of the chain construction. In the chain to do when the time to quantitative, and not outside the chain the more the better, outside the chain construction is not only the quantity actually more fastidious is the quality, like the author in to optimize the coffee machine This website to do outside the chain construction, in addition to exchange certain correlation friendship link, the author mainly writes with the coffee Machine website related article to carry on the contribution, These articles as long as the adoption of its reprint rate is very considerable, but also attracted by the natural chain, so that the external chain search engine is considered to be high-quality outside the chain. At the same time can also be in business-to-business and classified information network as a platform for the construction of the chain.

Three. The website diagnoses may proceed the analysis from its construction content

The content of the construction of a website plays a vital role, is the blood of the entire site. And a lot of stationmaster in this piece is to take collect or a lot of copy, stick, or write content quality is not high. If the whole site is collected or low quality content or the content of the site is not related to the theme of the website, which in the text to do a lot of anchor text and so it is easy to drop the right or K station. So a site is down the right can also be from the site of the construction of the content analysis, to see whether it is because of collection or low quality content and caused by the right to drop the < at the same time the update of the post should have a certain regularity >. If so, correct it, write high quality original content, the author suggests that an enterprise station should have at least 50-70 original articles, as to how to write high-quality original article in the previous article, "Analysis of coffee machine Industry enterprise station of the original soft paper how to write" made a detailed analysis of the interest of the webmaster can go to see.

Four. Site diagnostics can be internal link structure optimization to analyze

The internal chain of the site in fact to promote a site's weight also has a certain role, and some webmaster only know to do within the chain and each link is directly pointing to the home page, do not know the real role of the chain. Sites like this randomly optimize the internal structure search engine will be considered to be overly optimized and lead to drop the right K station, so when a site is down the right can also be analyzed from this aspect of the reasons. Generally, when the internal structure of the site is optimized, do not point all the links to the home page, you can distribute the link in the channel pages, content pages, as well as product pages, or think that the most important page, such as the author of the optimization of the coffee machine This site internal structure, will be linked to the distribution of the relevant content page, The Channel column page as well as the product page, this not only uses the inside chain the function, the search engine also does not think is the excessive optimization. Thus more beneficial to the user's experience, more favored by search engines.

The author of this article from four aspects of the site to diagnose the starting point, and with the current optimization of the coffee machine site as an example, I talents above certainly have imperfect place, if aware please correct to thank.

This article original in Yang: Reprint please indicate from Shenzhen Malston coffee machine Net: http://www.micoffee.com please respect the original copyright thanks.