A recent report by Cisco predicts that Internet traffic generated by video consumption during the World Cup will be the equivalent of Australia's national level for 2013, and video will be a major driver of Internet traffic growth.
The report predicts that by 2018, video consumption will account for 84% of US internet traffic, above the current 78%. This raises the question of whether Internet service providers should give different levels of traffic priority.
Robert Pepper, vice president of global technology policy at Cisco, said: "One day in the future, every month will be like the World Cup month, because video consumption will be more and more Robert Pey." ”
As one of the world's leading network equipment manufacturers, Cisco studies equipment, Internet connectivity and data, and predicts an annual increase in Internet traffic. Cisco released its latest report in Tuesday, and the Federal Communications Commission (FCC) has recently been pushing for discussions on "network neutrality", in which telecoms companies should give priority to certain flows. Critics argue that such a rule would mean that some companies could pay for faster network speeds than other companies, leading to inequality.
Not all Internet traffic is the same, according to Cisco's report. For example, the Internet connection to medical devices is completely different from streaming video, but requires faster speed. The report predicts that by 2018, networked machines will surpass televisions, becoming the fastest-growing type of interconnected device, accounting for over 46% of all Internet traffic, above the current 25%.
"If we want the network to treat all traffic in the same way, then this kind of connection will be banned," said Jeff Campell, vice president of Cisco's government and community relations Jeff Cambell. As the FCC considers a redesign of network neutrality rules, it is important that we allow management services and specialized services to provide new applications to users. "(D-Gold)