Game Market Survey 35 million American players play free games only

Source: Internet
Author: User
Keywords Players free games games market research
In Tuesday, Newzoo, a Dutch research and consultancy firm, released some information to publicize a report that was sold today. This research is mainly for publishers, and I suspect that individuals will buy a report that costs as much as 1399 dollars, a price that exceeds my budget.  I find the public summary data very interesting. The company says it collects more than 10,000 independent questionnaires from the U.S., UK, German, French, Dutch and Belgian games markets. Looks like a pretty good sample number, but we need to know more to determine how well their methods are and how much we can trust their findings.  Of course, we have no reason to think that the report is inaccurate to some extent. Belgium online games Market survey questionnaire German online games market survey In addition, it is noted that this report covers both Web and client-based games. So we can think that this study also considered a part of the casual game, but I don't know what the proportion is.  At least it uses a very broad market definition. American Online game Market survey questionnaire to see some of the public data, the U.S. online games market size has 47 million players and 2.275 billion U.S. dollars of income. According to the above figure, 5.9 million (12%) players only play based on the client-side game, 7.9 million (17%) players only play web games, and 33.7 million players 2 games are played. Paid games generate more than half of the income; I don't see more accurate numbers. The figures are said to be quite different from those in Europe; in Europe, free games with huge numbers of players generate more revenue. [Page] to your surprise, 35 million of American players only play free games, plus 4.5 million play for free, so there's only 8 million players with paid games left.  Two-thirds of free gamers don't spend money on games, but that's a slightly lower percentage of players playing 2 games, but still accounts for a 55% majority. In demographic terms, 66% of players aged 10 and over are male. The average player is slightly older than 25, and only 52% of players are less than this age. 70% of the players who spend 70% of the game are men, 25 years and above accounted for two-thirds.  Because of the popularity of free games, online gamers in Europe are significantly younger.  As for the popularity of free games, compare the data in 5 countries: compared with the previous mention of the United States, 17% of online gaming players play only paid games in the UK ratio is 13%, Germany 9%, France 11%, the Netherlands 15% and Belgium 13%. I'm certainly interested to take a look at the paid full version of the Newzoo report. But the public data has made it possible for us to understand the market and free online games in the United States and Western Europe share.  For example, we have more detailed assumptions that are not unfamiliar to our readers. Some people still think that the free gaming market is growing, but it's just a small part of the game market. In fact, he's big and growing. ItHave more players in Europe and earn more money.  The balance of income in the US is shifting, and free games are gaining market share and more money quickly. On the other hand, the players of non-traditional games promote the growth of the game market. About 87.6% of American web players play web games, of which 7.9 million only play web games.  Obviously, the game of online games equals the era of the game based on the client has been a long time ago. This is not to say that based on the client-paid game is decreasing. The Newzoo report said the U.S. online gaming market's revenue grew by 30% in 2009, with potential revenue growth and market share falling, although I don't have a specific number to support that, but it's not surprising. (Digging the shell net)
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