Game Portal 17173 single quarter revenue million gross profit margin of 90%

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February 6 News, with Sohu Tour today released the fourth quarter of 2011 earnings, after the merger of the game Portal 17173.com financial data was first announced. Earnings showed that 17173.com in the fourth quarter of 2011, the total revenue of 12.4 million U.S. dollars, gross margin is close to 90%.

It is understood that November 30, 2011, swim with Sohu Company announced jointly, has signed a final agreement on November 29, 2011, the tour will be 162.5 million dollars in cash from Sohu mergers and acquisitions leading game information portal 17173.com.

The results showed that in the fourth quarter of 2011, Sohu's total revenue was 137.7 million U.S. dollars, the chain growth of 7%, the year-on-year growth of 39%. Excluding 17173 business revenue, the total revenue of 125.2 million U.S. dollars, the chain growth of 5%, year-on-year growth of 37%, 137.7 million U.S. dollars and 125.2 million of the difference also means that the total 17173.com revenue, that is about 12.4 million dollars.

The tour has also been explained in the earnings report, saying that the fourth quarter of 2011, including 17173 business revenue, online advertising revenue reached 12.4 million U.S. dollars, the chain growth of 28%, the year-on-year growth of 65%. The increase in online advertising revenue was mainly attributable to increased advertising input by advertisers in the fourth quarter of 2011 as a result of the promotion of new games.

In addition, the online advertising business's gross profit of 11.3 million U.S. dollars, the chain growth of 31%, an increase of 71%. In the fourth quarter of 2011, the gross profit margin of the online advertising business was 91%, the third quarter of 2011 was 89%, and the fourth quarter of 2010 was 88%.

The results also show that non-US general accounting standards belong to the company's net profit of 71.2 million U.S. dollars. Excluding the net profit of non-US GAAP 17173 operations, the net profit of non-US general accounting standards in the fourth quarter of 2011 was 61 million U.S. dollars. This also shows a high net profit of 17173 business.

Cruise President Chen Deven said: At the end of 2011, a cruise through the acquisition of 17173.com launch platform strategy. Plans to invest in 17173 to increase service and gaming information, making the site more popular with users. The tour sees 17173 as a brand-building and a foundation for a cruise development platform business, making it a full-service platform for one-stop services.